Professional Documents
Culture Documents
Customer Service Excellence Standard
Customer Service Excellence Standard
Helen Loughran
Libraries and Learning Innovation
Leeds Metropolitan University
(h.loughran@leedsmet.ac.uk)
Customer Service Excellence Standard
www.customerserviceexcellence.uk.com
Customer Service Excellence Standard
1. Customer Insight
2. The Culture of the Organisation
3. Information and Access
4. Delivery
5. Timeliness and Quality of Service
1. Customer Insight
Customer Identification
Segmentation / profile of key groups
Developing understanding of their needs
Delivering services for hard to reach groups
Customer Satisfaction
Measurement of key areas: delivery, information, access, timeliness,
quality
Targets and methodologies
Customer journeys
Customer Journeys
2. The Culture of the Organisation
Leadership, Policy and Culture
Corporate commitment – vision and values statements
Examples of how customer insight drives policies
Customer care / equal opportunities policies – all groups feel they
are treated fairly
Privacy and confidentiality
Empowering employees to promote and participate in customer
focused organisation
Timely Outcomes
Published information on service standards
Answering queries at the first point of contact
Processes to share information if necessary
How delays are dealt with
Ensuring Delivering
quality services
s
Knowing our Students
• Role of Academic Librarians
• Systems data
• Impact assessments
• Listening framework
• Systematic collection
• Listening effectively
Delivering Services
• 24/7 and self services
• Learning on the go
• Staffing / training
• Monitoring performance
Helen Loughran
Planning and Marketing Manager
Libraries and Learning Innovation
Leeds Metropolitan University
h.loughran@leedsmet.ac.uk