Introduction to

entrepreneurship
Jeffrey s. eugenio
 OBJECTIVES
✘ Discuss an overview of the various definition of entrepreneur and
entrepreneurship
✘ Difference between businessman and entrepreneur
✘ Enumerate the importance of entrepreneurship
✘ Discuss the entrepreneurial process
✘ Global Entrepreneurship Monitor (GEM)
✘ State the risk of being an entrepreneur
✘ List the characteristics of successful entrepreneur
 DEFINITION
French
“Entreprendre”
To undertake
Entrepreneur Entrepreneurship Enterprise
(Person) (Process) (Project)
English
“Enterprise”
Project or undertaking
Innovation
BUSINESSMAN VS ENTREPRENEUR
✘
👨BUSINESSMAN
Sets up a business with an existing ✘
👦 ENTREPRENEUR
Starts an enterprise with a new idea
idea or concept
✘ Creates place in existing market ✘ Creates new market
✘ Market player ✘ Market leader
✘ Traditional ✘ Innovative
✘ Less Risk ✘ Risk taker
✘ Profit Oriented ✘ People Oriented
IMPORTANCE OF ENTREPRENEURSHIP

NUMBER
INNOVATIO JOB
OF NEW
N CREATION
START-UPS
ENTREPRENEURIAL PROCESS
GLOBAL ENTREPRENEURSHIP MONITOR
(GEM)
1. Societal
Perception on
Entrepreneurship
View or importance
society places on
entrepreneurship.
GLOBAL ENTREPRENEURSHIP MONITOR
(GEM)
2. Self-Perception
Phase
 “
The Philippines registered the highest on
perceived capabilities and entrepreneurial
intentions and second highest on
entrepreneurial opportunities among all
ASEAN countries.
36.45% of Filipinos fear failure, and only
37% have the intentions to be
entrepreneurs.

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GLOBAL ENTREPRENEURSHIP MONITOR
(GEM)
3. Phases and Types
of Entrepreneurial
Activity
 “
Although the self-perception of Filipinos on
entrepreneurship is high leading to a high
rate of entry into entrepreneurial activity,
the rate of failure or business
discontinuance at 12.2%, is the highest in
ASEAN leading to very low EB rate.

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