GoPro started with the idea that extreme athletes could shoot high quality video with a device that wouldn't get in the way, capturing experiences from a different point of view. GoPro uses integrated marketing communications including advertising, public relations, internet/interactive marketing, sales promotions, events and sponsorships, and social media to promote its brand and connect with audiences. One upcoming event is the GoPro Mountain Games in Colorado in June 2019.
GoPro started with the idea that extreme athletes could shoot high quality video with a device that wouldn't get in the way, capturing experiences from a different point of view. GoPro uses integrated marketing communications including advertising, public relations, internet/interactive marketing, sales promotions, events and sponsorships, and social media to promote its brand and connect with audiences. One upcoming event is the GoPro Mountain Games in Colorado in June 2019.
GoPro started with the idea that extreme athletes could shoot high quality video with a device that wouldn't get in the way, capturing experiences from a different point of view. GoPro uses integrated marketing communications including advertising, public relations, internet/interactive marketing, sales promotions, events and sponsorships, and social media to promote its brand and connect with audiences. One upcoming event is the GoPro Mountain Games in Colorado in June 2019.
AUDIENCE CONTACT TOOL Aiko R. Panda GOPRO STARTED IT’S HUMBLE BEGINNINGS WITH AN IDEA THAT EXTREME ATHLETES WOULD BE ABLE TO SHOOT HIGH QUALITY VIDEO WITH A DEVICE THAT WOULDN’T GET IN THE WAY AND CAPTURE THE EXPERIENCE FROM A DIFFERENT POINT OF VIEW. Advertising Public Relations and Internet/Interactive Sales Promotions Events & Sponsorship