FAMOUS

MOVIE LINES
ON PHILIPPINE
MOVIES

Guess the Title, Please?!

“Siguro kaya tayo iniiwan ng
mahal natin dahil may darating
pang ibang mas magmamahal sa
‘tin… yung hindi ka sasaktan
at paaasahin, yung magtatama ng
lahat ng mali sa buhay natin.”
Popoy (John Lloyd Cruz)
“Ang mundo ay isang malaking
Quiapo, maraming snatcher,
maaagawan ka! Lumaban ka!”
Carmi Martin
“Pagod na ako. Pagod na ‘kong sabihin kay
mama na okay lang ako. Pagod na ‘kong
umasa na paggising ko, bumalik na ang
Primong minahal ko. Pagod na ‘kong
umasang tutuparin mo ang pangako mo sa
‘kin. Pagod na ‘kong ipagtanggol ka sa
kanila.”
Goerge (Kathryn Bernardo)
 “Noong nakakakita ka, ‘di
mo ako nakita. Nang mabulag
ka, doon mo lang ako
nakita…salamat, kabayan.
Salamat, my baby
dragonfly…”
Tonyo ( Empoy Marquez)
“She loved me at my worst,
you had me at my best, but
binalewala mo lang lahat…
and you chose to break my
heart.”
Popoy (John Lloyd Cruz)
“Kung hindi kayo meant to be,
‘wag niyo ng pilitin. Goodbye.
Move on. Let go. Ganon!”
Jennylyn Mercado
“I deserved a detailed
explanation, I deserved an
acceptable reason!”
Piolo Pascual
Highest
Grossing
Filipino Films
 Highest Grossing Filipino Films
YEAR TITLE PRODUCTION BOX OFFICE
COMPANY (PESO)
2018 THE HOWS OF US STAR CINEMA 915 MILLION

2016 THE SUPER PARENTAL STAR CINEMA 598 MILLION

GUIDANCE
2018 FANTASTICA STAR CINEMA, 596 MILLION
VIVA FILMS
2017 GANDARRAPIDDO: STAR CINEMA, 571 MILLION
The Revenger Squad VIVA FILMS
 HIGHEST GROSSING FILIPINO FILMS
YEAR TITLE PRODUCTION BOX OFFICE
COMPANY (PESO)
2015 A SECOND CHANCE STAR CINEMA 556 MILLION
2015 BEAUTY AND THE BESTIE STAR CINEMA, 540 MILLION
VIVA FILMS
2014 THE AMAZING PRAYBEYT STAR CINEMA, 440 MILLION
BENJAMIN VIVA FILMS
2013 GIRL, BOY, BAKLA, STAR CINEMA, 421 MILLION
TOMBOY VIVA FILMS
2014 STARTING OVER AGAIN STAR CINEMA 410 MILLION
2013 IT TAKES A MAN AND A STAR CINEMA, 387 MILLION
WOMAN VIVA FILMS
HISTORY
OF
PHILIPPIN
E CINEMA
 THE MEANING OF CINEMA
– From the French word “Cinematographe” which comes
from the Greek word “Kinema”, meaning movement
– The art or technique of making motion pictures
(Webster)
– A theatre where films are shown in public (Oxford)
– The production of film as an art or industry (Oxford)
– A medium that disseminates moving picture
 THE START OF PHILIPPINE
CINEMA
- The cinema in the Philippines begun with the introduction of the
first moving pictures to the country on January 1, 1897 at
the Salón de Pertierra in Manila.
- The first four movies, namely, Un Homme Au Chapeau (Man
with a Hat), Une scène de danse japonnaise(Scene from a
Japanese Dance), Les Boxers (The Boxers), and La Place de L'
Opéra (The Place L' Opéra), were shown via 60 mm Gaumont
Chrono-photograph projector at the Salon de Pertierra at No.12
Escolta in Manila.
60 mm Gaumont Chrono-Photograph Projector
- The venue was formerly known as the Phonograph
Parlor on the ground floor of the Casino Español at
Pérez Street, off Escolta Street. Other countries, such
as France, England, and Germany had their claims to
the introduction of publicly projected motion picture
in the Philippines, although Petierra is given this
credit by most historians and critics.
– Two Swiss entrepreneurs introduced film shows in
Manila as early as 1897, regaling audiences with
documentary film clips showing recent events and
natural calamities in Europe.
– The following year, local scenes were shot on film for the
first time by a Spaniard, Antonio Ramos, using
the Lumiere Cinematograph.
LUMIERE CINEMATOGRAPH
– To attract patronage, using the Lumiere as a
camera, Ramos locally filmed Panorama de Manila
(Manila landscape), Fiesta de Quiapo (Quiapo
Fiesta), Puente de España (Bridge of Spain),
and Escenas Callejeras (Street scenes), making him
the first movie producer in the Philippines.
– Aside from Ramos, there were other foreigners who left
documentary evidences of their visits to the
Philippines. Burton Holmes, father of the travelogue, who
made the first of several visits in 1899, made the Battle of
Baliwag; Kimwood Peters shot the Banawe Rice Terraces;
and, Raymond Ackerman of American
Biography and Mutoscope filmed Filipino Cockfight and
the Battle of Mt. Arayat.
– In 1903, silent films arrived in the Philippines along
with American colonialism, where they created a
movie market. But these film clips failed to hold the
audiences’ attention because of their novelty and the
fact that they were made by foreigners.
– Two American entrepreneurs made a film in 1912
about Jose Rizal’s execution, the sensation they made
it clear that the Filipino’s need for material close to
their hearts. This heralded the making of the first
Filipino film. La Vida de Jose Rizal
– September 12, 1919, a silent feature film broke the
grounds for Filipino filmmakers. Dalagang Bukid
(Country Maiden) by Hemogenes Ilagan and Leon
Ignacio, a movie based on a popular musical play,
was the first movie made and shown by Filipino
filmmaker José Nepomuceno. Dubbed as the "Father
of Philippine Cinema", his work marked the start of
cinema as an art form in the Philippines.
– Foreigners particularly Americans built early Movie
theatres in Manila.
– First movie house was opened in 1900 by British
entrepreneur Walgrah which is Cine Walgrah at
No.60 Calle Santa Rosa in Intramuros.
– The second movie house was opened in 1902 by a
Spanish entrepreneur, Samuel Rebarber, who called
his building, Gran Cinematógrafo Parisino, located at
No. 80 Calle Crespo in Quiapo
– In 1903, José Jiménez, a stage backdrop painter, set up the first
Filipino-owned movie theater, the Cinematograpo Rizal in
Azcarraga Street (now C.M. Recto Ave.), in front of theTutuban
Railway Station.
– In the same year, a movie market was formally created in the
country along with the arrival of silent movies and American
colonialism.
– The silent films were always accompanied by gramophone,
a piano, or a quartet, or when Caviria was shown at the Manila
Grand Opera House, a 200-man choir.
– 1926 Hollywood silent pictures were shown in the Philippines.
 FIRST FILIPINO FILM MAKERS
– In 1919, Jose Nepomuceno made the first Filipino made film,
“Dalagang Bukid.”which marked the start of cinema as an art
form in the Philippines.
– In 1927,the Silos brothers made “The Three Tramps,” a short
comedy, where Miami Salvador, Manuel Silos and Enrique
Espinosa played the principal roles.
– In early 1929, Carlos Vander Tolosa wrote and directed “The
Collegian Love” was produced by Angel Gatchitorena under
“Araw Movies.” The stars were Naty Fernandez and Gregorio
Fernandez.
– In 1929, the Syncopation, the first American sound film, was
shown in Radio theater in Plaza Santa Cruz in Manila inciting a
competition on who could make the first talkie among local
producers.
– On December 8, 1932, a film in Tagalog entitled Ang
Aswang (The Aswang), a monster movie inspired by Philippine
folklore, was promoted as the first sound film. (Produced by
Goerge Musser)
– José Nepomuceno's Punyal na Guinto (Golden Dagger), which
premiered on March 9, 1933, at the Lyric theater, was credited
as the first completely sound, all-talking picture in the country.
– In the 1930s, a few film artists and producers deviated
from the norms and presented sociopolitical movies.
– In 1933, Jose Nepomuceno started making Tagalog
talking pictures.
– Carmen Concha, the first female director in the country,
also ventured into filmmaking, and she
directed Magkaisang Landas and Yaman ng Mahirap in
1939 under Parlatone, and Pangarap in 1940 under LVN.
 WORLD WAR II IN PHILIPPINE CINEMA
– The outbreak of the Second World War temporarily paralyzed
the movie industry in the Philippines.
– The Japanese imposed censorship on American and Tagalog
pictures.
– Julian Manansala’s (Father of nationalistic film) film Patria
Amor (Beloved Country) was almost suppressed because of its
anti-Spanish sentiments and they created a high-budget film
about classical war titled Dugo sa Kapirasong Lupa (Blood
Patch), the first time a local film is made concerning about
the First Sino-Japanese War.
– The war years during the first half of the Forties virtually halted
filmmaking activities save for propaganda work that extolled
Filipino-Japanese friendship, such as The Dawn of Freedom made
by director Abe Yutaka and associate director Gerardo de Leon
and co-starred Fernando Poe and Leopold Celecdo. . Less
propagandistic was Tatlong Maria (Three Marias), directed in
1944, by Gerardo de Leon and written for the screen by Tsutomu
Sawamura from Jose Esperanza Cruz’s novel.
– Eiga Heikusa was established.
– Japanese Films were introduced with English subtitles.
– Comedy duo Pugo and Tugo became popular.
– Movies such as Garrison 13 (1946), Dugo ng Bayan (The
Country’s Blood, 1946), Walang Kamatayan (Deathless,
1946), and Guerilyera (1946) , told the people the stories
they wanted to hear: the heroes and the villains of the war.
– First Filipino colored film was Ibong Adarna, Produced by
LVN Pictures in 1941 but, Batallion XIII was the first full-
colored picture shown in public in December 1949.
 POPULAR ACTORS AND ACTRESSES
– Carmen Rosales Alfonso Carvajal Norma Blancaflor
– Angel Esmeralda Elsa Oria Leopoldo Salcedo
– Ben Rubio Andres Centenera Ester Magalona
– Fely Vallejo Tita Duran
– Exequiel Segovia Fernando Poe
– Yolanda Marquez Corazon Noble
– Teddy Benavides Monang Carvajal
– Manuel Barbeyto Mila del Sol
– Ernesto la Guardia Rosa del Rosario
– Rogelio dela Rosa Ely Ramos
– Rudy Concepcion
TO BE CONTINUED….
 Postwar 1940s and the 1950s:
The First Golden Age
– The resurgence of Visayan Films through Lapu-lapu Pictures.
– The 1950s were considered a time of “rebuilding and growth”.
But remnants from the preceding decade of the 40s remained in
the form of war-induced reality. This is seen is Lamberto
Avellana’s Anak Dalita (The Ruins, 1956), the stark tragedy of
post-WWII survival set in Intramuros.
– Two studios before the war, namely Sampaguita Pictures and
LVN, reestablished themselves.
– Another studio, Premiere Productions, was earning a
reputation for “the vigor and the freshness” of some of its films.
This was the period of the “Big Four” when the industry
operated under the studio system. Each studio (Sampaguita,
LVN, Premiere and Lebran) had its own set of stars, technicians
and directors, all lined up for a sequence of movie after movie
every year therefore maintaining a monopoly of the industry.
– Critics now clarify that the 50s may be considered one “Golden
Age” for the Filipino film not because film content had
improved but because cinematic techniques achieved an
artistic breakthrough in that decade. This new consciousness
was further developed by local and international awards that
were established in that decade.
– Filipino films started garnering awards in international film
festivals. One such honor was bestowed on Manuel Conde’s
immortal movie Genghis Khan (1952) when it was accepted for
screening at the Venice Film Festival. Other honors include
awards for movies like Gerardo de Leon’s Ifugao (1954) and
Lamberto Avellana’s Anak Dalita. This established the
Philippines as a major filmmaking center in Asia.
– 1950’s also the time of decline in the movie industry because of:
Commercialism and artistic decline, limited market for local
movies, lack of capital or funding, inadequate facilities or
equipment.
– In the 1960s, the foreign films that were raking in a lot of income
were action pictures sensationalizing violence and soft core sex
films hitherto banned from Philippine theater screens, Italian
“spaghetti” Westerns, American James Bond-type thrillers,
Chinese/Japanese martial arts films and European sex
melodramas. To…get an audience to watch their films, (the
independent) producers had to take their cue from these imports.
The result is a plethora of films…giving rise to such curiosities as
Filipino samurai and kung fu masters, Filipino James Bonds
and…the bomba queen.
– 1962 under Regal Films was established by Lily Monteverde.
– Musical films made popular by Sampaguita pictures.
– 1960’s is the emergence of the “Youth Revolt” best represented
by The Beatles, and the age of Rock and Roll revolution.
– Fan movies such as those of the “Tita and Pancho” and “Nida
and Nestor” romantic pairings of the 50s were the forerunners
of a new kind of revolution – the “teen love team” revolution.
“Nora Aunor and Vilma Santos, along with Tirso Cruz III and
Eddie Mortiz as their respective screen sweethearts, were
callow performers during the heyday of fan movies.
– The age of “Bomba” Films.
– Several Philippine films that stood out in this particular
era were Gerardo de Leon’s Noli Me Tangere (Touch me
Not, 1961) and El Filibusterismo (Subversion, 1962).
Two other films by Gerardo de Leon made during this
period is worth mentioning – Huwag mo Akong Limutin
(Never Forget Me , 1960) and Kadenang Putik (Chain of
Mud, 1960), both tales of marital infidelity but told with
insight and cinematic import.
 THE MARTIAL LAW ERA
– In 1972, President Marcos declared Martial Law.
– Marcos and his technocrats sought to regulate filmmaking. The
first step was to control the content of movies by insisting on
some form of censorship. One of the first rules promulgated by
the Board of Censors for Motion Pictures (BCMP) stipulated
submission of a finished script prior to the start of filming. When
the annual film festival was revived, the censors blatantly
insisted that the “ideology” of the New Society be incorporated
into the content of the entries.
– So despite the censors, the exploitation of sex and
violence onscreen continued to assert itself. Under
martial law, action films depicting shoot outs and sadistic
fistfights ( which were as violent as ever) usually append
to the ending an epilogue claiming that the social
realities depicted had been wiped out with the
establishment of the New Society.
– The notorious genre of sex or bomba films that appeared
in the preceding decade were now tagged as “bold” films.
– The audience’s taste for sex and nudity had already been whetted.
Producers cashed in on the new type of bomba, which showed
female stars swimming in their underwear, taking a bath in their
camison (chemise), or being chased and raped in a river, sea, or
under a waterfall. Such movies were called the wet look.
– Ang Pinakamagandang Hayop sa Balat ng Lupa (The Most
Beautiful Animal on the Face of the Earth, 1974) by Celso Ad Castillo
which starred former Miss Universe Gloria Diaz is an example of this
movie genre.
– 70s gave way to “the ascendancy of young directors who entered
the industry in the late years of the previous decade…”
 FILM MAKERS OF THE MARCOS ERA
Ishmael Bernal (1938-1996)
– Nunal sa Tubig (1975)
– Salawahan (1979)
– Manila by Night/City After Dark (1980)
– Relasyon (1982)
– Himala (1982)
– Hinugot sa Langit (1985)
 Lino Brocka (1939-1991)
– Tinimbang Ka Ngunit Kulang (1974)
– Maynila sa mga Kuko ng Liwanag (1975)
– Insiang (1976)
– Ang Tatay Kong Nanay (1978)
– Bona (1980)
– Bayan Ko: Kapit sa Patalim (1984)
– Orapronobis (1989)
 Mike de León (b. 1947)
– Itim (1976)
– Kakabakaba Ka Ba? (1980)
– Kisapmata (1981)
– Batch '81 (1982)
– Sister Stella L (1984)

Celso Ad. Castillo (1943-2012)

– Burlesk Queen (1977)
– Pagputi ng Uwak, Pag-itim ng Tagak (1978)
 Peque Gallaga (b. 1943)
– Oro, Plata, Mata (1982)
– Scorpio Nights (1985)
– Once Upon A Time

Mario O'Hara (1946-2012)

– Tatlong Taong Walang Diyos (1976)
– Babae sa Breakwater (2003)
– In 1977, an unknown Filipino filmmaker going by
his pseudonym Kidlat Tahimik, made a film
entitled Mababangong Bangungot (Perfumed
Nightmare), which won the International Critic’s Prize
in the Berlin Film Festival.
– Nick Deocampo’s Oliver (1983) and Raymond Red’s Ang
Magpakailanman (The Eternal, 1983) have received
attention in festivals abroad.
– In 1981, as mandated by Executive Order No. 640-A,
the Film Academy of the Philippines was enacted, serving
as the umbrella organization that oversees the welfare of
various guilds of the movie industry and gave recognition
to the artistic and technical excellence of the
performances of its workers and artists. The same
year, Viva Films was established and began its rise as a
production company.
– The Philippines ranked among the top 10 film-producing
countries in the world, with an annual output of more
than 300 movies.
 Late 1980s to 1990s
– Teen-oriented films, massacre movies, and soft pornographic
pictures composed the majority of the genre produced.
– The film industry produced 200 pictures a year and most of them
are “Pito-pito.”
– gave more rights to women, causing several female directors to
launch careers like Laurice Guillen and Marilou Diaz-Abaya.
– Filipino Films is in the brink of bankruptcy because of the
following: competition with Hollywood films, the Asian Financial
Crisis, escalating cost of film production, exorbitant taxes,
arbitrary and too much film censorship, high-tech film piracy, and
rise of cable television
– In 1993, a television station ventured into movie
production. ABS-CBN's Star Cinema produced Ronquillo:
Tubong Cavite, Laking Tondo in cooperation with Regal
Films. Five years later, another television station, GMA
Network, started producing movies. GMA Films released
the critically acclaimed Sa Pusod ng Dagat, Jose Rizal,
and Muro Ami, which attained commercial success.
 2000's Decline of Movies and
Emergence of Indie Films
– The dawn of this era saw a dramatic decline of the Philippine
movie industry. Hollywood films dominated mainstream
cinema even more, and fewer than twenty quality local films
were being produced and shown yearly. Many producers and
production houses later stopped producing films after losing
millions of pesos.
– a new sense of excitement and trend enveloped the industry
with the coming of digital and experimental cinema.
(Independent “Indie” Films)
– independent filmmaking was hailed as the New Wave in digital
form of movie making.
– Raymond Red's short film ANINO (Shadows) won the Palme d'Or at
the Cannes Film Festival 2000.
– Notable Indie Films: Gil Portes’ Mga Munting Tinig (Small Voices),
Mark Meily’s comedy Crying Ladies, Maryo J. de los Reyes ’
Magnifico, Brillante Mendosa’s Kinatay and Tirador, Jeffrey
Jeturian’s Kubrador, Auraeus Solito’s Ang Pagdadalaga ni Maximo
Oliveros, are some of quality Indie Films produced by indipendent
directors.
– In 2008, Serbis (Service) by Brillante Mendoza became the first
Filipino full-length film to compete for Palme d'Or at the Cannes
Film Festival since internationally acclaimed director Lino
Brocka's Bayan Ko: Kapit sa Patalim (My Country: Grip the Knife's
Edge) in 1984.
– The year 2009 brought the highest international esteem to a
Filipino filmmaker when Brillante Mendoza was judged as the Best
Director at the 62nd Cannes Film Festival for his
film Kinatay (literally "Butchered"), about murder and police
brutality.
– In 2014, Filipino master Lav Diaz's film, From What Is
Before (Mula sa Kung Ano Ako Noon) won the Golden Leopard at
the 2014 Locarno Film Festival. Its win was a highly regarded as
the second Filipino film to be awarded at an A-list film festival in
the world almost 20 years after The Flor Contemplacion
Story won the Golden Pyramid at the 1995 Cairo International
Film Festival.
– Lav Diaz also set standards on his newly independent films:
Honor Thy Father, Hele Sa Hiwagang Hapis, and Ang Babaeng
Humayo (Won the Silver Lion Award, 2015 Venice Film Festival)
– Same year, Brillante Mendoza’s Ma Rosa gave way for Jacklyn
Jose’s Performance as Best Actress in Cannes Film Festival.
– In the year 2009, presence of box-office films in the Philippine Box
Office has surged, with You Changed My Life starring Sarah
Geronimo and John Lloyd Cruz generated ₱230 million, making it the
first Filipino movies to breach the 200 million pesos mark. This
started the commercial box office success trend in the Philippine
Cinema.
– 2011 is the most fruitful year in Philippine Cinema history as 3 of its
films (all from Star Cinema) landed in the top 3 of the highest
grossing Filipino Film of All-Time. The Unkabogable Praybeyt
Benjamin grossed ₱331.6 million in box office and became the highest
grossing local film in the Philippines. No Other Woman grossed
₱278.39 million, Enteng Ng Ina Mo, has a gross income of ₱237.89
million (as of January 7, 2012) and considered as the highest grossing
MMFF entry of all time.
– However, Beauty and The Bestie (2015) of Vice Ganda and Coco
Martin movie, replaced the title ofSisterakas, Enteng ng Ina
Mo and the Unkabogable Praybeyt Benjamin as it became the
highest grossing Filipino film and highest grossing MMFF entry
of all time.
– In 2016, the highest grossing Filipino film of all time was the
Star Cinema’s The Super Parental Guidance has reached a box-
office record of ₱598 million Pesos(as of January 2016).
TRIVIA ON PHILIPPINE CINEMA
– DALAGANG BUKID (1919) was the first Tagalog feature silent film
based on Hermogenes Ilagan's Zarzuela. It starred by Atang dela Rama
and Marcelito Ilagan directed by Jose Nepomuceno.
– JOSE NEPOMUCENO (1893-1959) the founder of Philippine Movie.
– CARMEN ROSALES AND ROGELIO DELA ROSA LOVE TEAM dubbed as
the undisputed loveteam of Philippine Cinema.
– ROGELIO DELA ROSA was the first Filipino actor who entered politics.
– ELSA ORIA dubbed as the Singing Sweetheart of the Philippines.
– GLORIA ROMERO treated as the 50's Movie Queen.