The New York Times

Zia Ur Rehman (09)

Naveed Akhtar(30)
 Introduction
• American newspaper
• World wide readership
• 18th in world wide circulation and 3rd in USA
• Newspaper Sections: International, National, Business,
Science and Technology, Health, Sports, Education and Weather
• Opinion: Editorials News letters
• Features: Arts, Movies, Theater, Travel, NYT Guide, Food, Home,
Fashion&Style,
History and Ownership
 Founded by “Henry Jarvis Raymond” and “George Jones”
 Founded on September 8,1851
 Owned by Sulzberger Family since 1896
 Current Publisher: AG. Sulzberger
 Opinion Editor: James Bennet
 Sports Editor: Jason Stallman
 Photo Editor: Michele McNally
 1300 Staff Writers
AG Sulzberger James Bennet

Jason Stallman Michele McNally

Circulation
• Nyt’s daily circulation in 2016 was 5,71,500 papers and 10,87,500
On sundays.
• From 1851 to 2017 NYT published around 16,000 print issues containing
3.5 millions pages and 16 millions articles.
• In 2005 to 2017 its circulation dropped from 10,80,000 to 5,40,000
New York Times Website
• Started on January 22,1996
• Had 555 Million views till 2005
• 146 Million viewers attracted annually in 2008
• Website is ranked 118th in world and 32nd in USA
Languages
• Currently working in three languages
• English
• Spanish
• Chinese:
It was started in june, 2012 by S. Smith.
It has been blocked once because of controversial
investigative article on a finance of Chinese family business.
Its editor in china is Ching Ching Ni.
Revenue
Amount of money an organization receives from its customers in
exchange for sales of services.
 In 2016 revenue generated by NYT was $1.555B
 In 2017 revenue generated by NYT was $1.67B, 7.73% increase from
2016.
 In 2018 revenue generated by NYT $1.74B, 4.35% increase from 2017
 In june 2019 revenue generated by NYT was $1.795B increase by 5.72%
from 2018
Revenue Generation
 Most of the NYT’s revenue is generated by “Digital Subscription”
 A portion is also generated by advertisement digital as well as in
newspaper.
 The New York Times continued its digital growth in the second
quarter of 2018, adding 109,000 digital-only subscribers.
 The Times now has 2.9 million digital-only subscribers, out of 3.8
million total.
(Since the increase in digital subscription there has been a fall in
revenue generated by advertisement)

Net worth of NYT is $5.04B

Content and Policy

 Neutrality in politics and Government

 Reporting every National or International incident without fear
and favor.
 Equal Coverage to all
 No news room will give any news for their own advantage
 Unvarnished Truth; Avoiding all sort of “Yellow Journalism”
Supports Democratic Party
Saddam’s WMDCs
Hong Kong and China issue
Kashmir Issue
NYT About Pakistan