Short Film/Music Video

Non Dialogue
Production pitch
BY TOBY LANCASTER & NIKI HOLLER.
The task concept is to create to productions
(both different) that are targeted towards 25-
40 year olds and no dialogue is allowed.
Research Target Audience

Poker
Listening
to/discussing music
Using the Gym
Reading books
Watching TV
Listening to the
radio
Family Phone calls
Drinking alcohol
Holidays
Sports
Research Codes/Conventions
Research Findings Outstanding Message

Responses From
My Survey

I got told 5-15 mins was a

good age range
Examples Of Research In Action

Examples of alcohol in the scenes which Appropriate casting of actors Showing Emotion that will encourage
reflects the age groups interests that suit the role and props. awareness for adults who are watching
Improvements  Organization/Keeping
Track
 Some of the shot
standards
 Primary Research effort

Main music video problem

Goals For My FMP are…
was the footage used over
and over again… we
needed more footage

Several examples from

weekly blogs where I
have clarified I'm not
happy about certain
aspects of my work and
there needs to be
improvements.
Production Platform

Youtube

 Mainstream Accessible Streaming Site

 Free Uploads
 Vey Simple and easily accessible to the public
 Gains media attention and produces income
Responses
https://www.youtube.com/watch?v=kqdXvWCWLd8

Short Film
https://www.youtube.com/watch?v=vw
EgFI_HFck

Music Video
Thank You For Watching