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PM OF PALM

JUMEIRAH
GROUP 1:
History of Dubai

Project Description

Objective & Strategy


FLOW OF Project timeline
PRESENTATION
Construction

Cost

Evaluation of the Project


HISTORY OF DUBAI
• Dubai is one of the richest places in world.
• Major source of income is oil industry.
• Someday it is believed that oil will finish in
Dubai, thrashing its economy to ground.
• The crown prince SHIEKH MUHAMMAD
devised a lot of plan to save his country.
• His vision was to turn Dubai into a luxury
and holiday resort.
• 5 million tourists visit Dubai annually ,but the
king wanted to have more than 15 million
tourists
• Problem- Coastline of Dubai is 72 kms which
is not enough for 15 million tourist. So he
wanted to improve the cost line of Dubai.
• The king planned to build an artificial palm
tree shaped island which will increase the
coastline by 56 kms.
PROJECT DESCRIPTION
• Palm Islands consist of 3 islands:
– Palm Jumeirah
– Palm Jabel Ali
– Palm Diera
• The Palm Jumeirah is one of the largest manmade island built off the coast of Dubai comprising
villas, leisure and entertainment facilities.
• It takes the shape of a palm tree and is divided into three main sections: the trunk, the fronds
and spines and the Crescent.
KEY FEATURES
Area 5.6km2
The breakwater 11.5km
Construction Started 2001
Completion First phase 2006
Client Nakheel
Total coast until 2007 USD 6.5bln
Consultant Hill International (USA)
Coastline added 78.6km to the country's 72km
Employees working on the project each day 40,000
94 million cubic metres of sand and seven million tonnes
Reclamation
of rock.
Hotels 40 five-star
Guests Expected to become 30,000
Predicted to become 20,000, with 15 million visitors by
Visitors per day
2010.
Residents 60,000 from more than 70 nations round the globe
OBJECTIVE & STRATEGY
• Objective is to complete the construction of the island (reclamation of land) as soon as
possible so as to achieve pioneer status and fame.
• Strategy
– The initial two phases (identification and project design) were led and implemented by
Nakheel in as short time as possible.
– The responsibility of the land reclamation phase was given to a single contractor and
started as soon as initial plans were ready with the main objective being time.
– Meanwhile Nakheel carried on with the project design, promoted the project to foreign
investors and coordinated their involvement in the latter stage.
PROJECT TIMELINE
• The whole project involved 3 phases:
– Planning
– Development
– Implementation
• Planning involved studying aspects related to the project, and environmental considerations as
well as financial and economic issues within the community.
• JPI developed in three stages:
1) Identification of the strategic goals of the project
2) Project Formulation and Design
3) Project Implementation
• Development of the Palm Island was part of a massive project directed to achieve the following
goals:
1. Achieving pioneer status.
2. Setting up an economy based on the tourist sector.
3. Setting up new coastal areas in the few remaining areas.
• The project’s cost expectation was much higher than expected, because of a price overrun in
the materials needed for construction.
• The implementation of the Palm Jumeirah involved three broad phases:
Phase 1: Reclamation and Ground Improvement
Phase 2: Infrastructure and Utilities
Phase 3: Building Development
Phase 1: Reclamation and Ground Improvement
– The reclamation phase took 27 months, and
involved sand transfer and rock placement to
create the land foundations.
– During this period approximately 100 million
cubic metres of sand and rock were put in
place.
– Above sea level, the top four metres
(approximately) of reclamation was achieved
using a dredging technique known as
‘rainbowing’, where the sand fill was sprayed
over the surface of the emerging island.
– Vibro compaction is a ground improvement
process used to increase the density of loose
sands, and to create stable foundations soils.
Phase 2: Infrastructure and Utilities
– This phase of development involved the construction of the network of infrastructure and
utilities required to support development on the Palm.
– This included: roads, public transport, water supply, sewerage, electricity, district cooling
and communications.

Phase 3: Building Development


– This phase of the construction includes proposed buildings.
– The construction of villas on the first frond commenced in March, 2004.
– It includes marinas, a water theme park, restaurants, shopping malls, sports facilities and
commercial land use.
– Palm Jumeirah will support an ultimate population of approximately 60,000 residents,
30,000 guests/transitory visitors and 20,000 employees.
PROBLEMS DURING CONSTRUCTION
• 9/11 attack- During construction the project came
under threat due to large decline in number of foreign
visitors to Dubai because of the attacks. The foreign
workers working at palm were also worried about their
families and future.
• 3 weeks delay- the island need to build on rock base
and the engineers need to check whether the rock base
can standby various natural disasters or not. So, while
checking for the same, the project went 3weeks behind
the schedule but later, this gap was covered by setting
up rocks and sand simultaneously.
• Stagnant water- after the island was build, there was a
serious problem of fresh water not getting in and
around the island. This would result in collection of dirty
water and algae around the island. So, to tackle this
situation, engineers build 4 bridges in the outer ring of
the island so that fresh water and regularly come in and
around the island.
WORK BREAKDOWN STRUCTURE

Infrastructural
Development
Construction on main Island
of Palm Island
Construction
of Break
Water
COST
EVALUATION OF PROJECT
• Successes
– The land reclamation phase was completed 4 months prior to deadline and established
new records in terms of size and volume.
– Meanwhile the land usage and housing developments sold out within days and was the
target of much international attention and speculation.
– As a result, the initial aims of achieving pioneer status while sparking foreign interest in the
tourism and urban development industry in Dubai was clearly attained.
• Negative Aspects
– Revisions of the plan and design of the building development caused many hotels,
infrastructures and facilities to be completed behind schedule, some more than 2 years
after.
– Property owners and developers complain about the Island’s overcrowding and insufficient
infrastructures.
– The Palm now comprises over 8000 housing units, twice the original number and costs
overran to approximately $12.3bn.
CONCLUSION
• From the project management perspective, the Palm Jumeirah suffered from a lack of initial
R&D and planning, which translated into multiples changes of design and organisational
structure.
• The strategy to start the building and development phase 3 before the completion of the two
initial phases led to both benefits and problems.
• On one hand the land reclamation stage was a striking success in time and scale as it was
assigned to a single contractor under a clear project structure.
• On the other hand the later stages gave rise to complex problems with multiple hierarchies
and contractors, which were unable to cope with the fast-tracking strategy.

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