EASTERN INTERNATIONAL UNIVERSITY

SCHOOL OF ENGINEERING

Dairy Production
Tran The Vinh 1531110029
Tran Duc Huy 1531100044
Dau Tran Le Phong 1531209001
Nguyen Minh Thong 1531100055
ADDRESS: 50D, 500 Str., VSIP, Binh Hoa Ward, Thuan An Town,
Binh Duong Province, Vietnam.
 TABLE OF CONTENTS
PART 2.
PART 1. COMPANY &
INTRODUCTION MANAGEMENT
PLAN

1. Business name 1. The mission statement

2. Business description 2. Business goals
3. Target customer 3. Organizational structure
4. Company advantages
 TABLE OF CONTENTS

PART 3. PART 4.
MARKETING PLAN FINANCIAL PLAN

1. Market research 1. Cost

2. Product 2. Expected revenue
3. Pricing 3. Start-up cost
4. Distribution 4. Financing
5. Promotion 5. Income statement and balance
sheet
 I. INTRODUCTION

1. Business name
 I. INTRODUCTION

2. Business description
 I. INTRODUCTION

3. Target customer
 I. INTRODUCTION

4. Company advantages
II. COMPANY & MANAGEMENT PLAN
 III. MARKETING PLAN

1. MARKET RESEARCH

Production volume of drinking milk 2013

- 2017
Three main competitors:
 III. MARKETING PLAN

2. PRODUCT
The core product:

- 100% pure

- Fulfill calcium requirement

The actual product:

- Feel energetic
- No artificial taste
- Realistic smell
The augmented product:

Our products provide important

nutritions like: proteins, vital
Vitanims for human body needs.
The differentiations will make our product
stand out of other products are:

Glass bottle Delivery follow individual schedule

 III. MARKETING PLAN

3. PRICING
 III. MARKETING PLAN

4. DISTRIBUTION
 III. MARKETING PLAN

5. PROMOTION
 IV. FINANCIAL PLAN

1. Cost
 IV. FINANCIAL PLAN

2. Expected Revenue
 IV. FINANCIAL PLAN

3. Start-up Cost
 IV. FINANCIAL PLAN

4. Financing
 IV. FINANCIAL PLAN

5. Balance Sheet
 IV. FINANCIAL PLAN

6. Income statement
Graph slide
Milk Processing Line
Milk Receive Units
Milk Separator
Homogenization
Pasteurization Unit
Intermediate Storing
The Bottling Line
Stacking and Storing
Gantt Chart
 Machinery
Annual
Power Maintenance
No Machinery Quantity Price Electrical
Consumed Cost
Cost
1 The milk receive units 1 2kW/h $1,500 $549.12 $50
2 The cooling milk tank 8 1.9kW/h $1,000 $4,173 $30
3 The pasteurization unit 2 6kW/h $3,000 $3,294 $70
4 Milk separator 2 3kW/h $20,000 $1,647 $63
5 Homogenization 1 5kW/h $5,000 $1,372 $60
The automatic bottling
6 1 10kW/h $10,000 $2,745 $80
line
Total Cost $70,500 $13,780.12 $353

Hours/day Days Months Cost per kW

8 22 12 $0.13
 Raw Material
Name Price Price 22day Year
11000litter 21000pcs /month

Raw Milk $4,400 $96,800 $1,161,600

Glass Bottles $1,349 $29,678 $356,136
Total Raw Material $1,517,736
 Manpower

Salary/Wages Total
No Particulars Number
(dollars/month) (dollars/years)
1 Plant Operator 1 $800 $9,600
2 Mechanics 2 $500 $12,000
3 Processing supervisors 1 $450 $5,400
4 Driver 2 $200 $4,800
Administrative/ Accounts
5 2 $200 $4,800
Staff
6 Dairy labour 50 $150 $90,000
7 Security 2 $120 $2,880
Total 60 $2,420 $129,480
 Operating Process Costs

Type Unit Price Cost/person Annual Cost

Land 5,000𝑚2 $500,000
Building $600,000
Licence Fee $500,000
Food & Drink 60pers $2.27/person $135.85
Insurance 60pers $6.4/person $384
Total $1,600,000 $519.85
 Cash Flow
 Investment Cost:
= Building & Land and License Fee + Machineries + Raw material
= $ 1,600,000 + $ 70,500 + $1,517,736 = $3,188,236
 Annual cost = Electrical cost + Maintenance + Salary cost + Insurance + Raw material
+ Food & Drink = Fixed Cost
= $13,780 + $353 + $129,480 + $384 + $1,517,736 + $135,8 = $1,649,324
 Bank Loaning

 Capital: $1,000,000
 Loan: $2,188,236 among 5years
 Bank interest rate: 10%

i (1  i ) N 0.1(1  0.1)5
A P  $2,188, 236  $577, 251
(1  i )  1
N
(1  0.1)  1
5
 The Revenue of Project

ActualOutput 20000
Utilization    0.95
DesignCapacity 21000

Productivity
Type Price
Day Year
20 000 5 280 000
Milk Bottle $0.6
bottles/day bottles/year
Total $12,000 $3,168,000
 Profit
 Fixed cost: $1,649,324 profit  TR  TC
 Variable cost: $0.3 profit  Px  F  Vx
 Productivity: 5 280 000 bottles/year profit  0.6*5280000  1649324  0.3*5280000
 Revenue = $0.6 profit  $3,102, 676
 Break-Even Point
1st year 2nd year 3rd year 4th year 5th year 6th year
Revenue $3,102,676 $3,102,676 $3,102,676 $3,102,676 $3,102,676 $3,102,676
Fixed cost $1,649,324 $1,649,324 $1,649,324 $1,649,324 $1,649,324 $1,649,324
Profit $1,453,352 $1,453,352 $1,453,352 $1,453,352 $1,453,352 $1,453,352
VAT&TAX
$1,308,016 $1,308,016 $1,308,016 $1,308,016 $1,308,016 $1,308,016
10%
Bank
$577,251 $577,251 $577,251 $577,251 $577,251 $0
Payment
$730,765 $730,765 $730,765 $730,765 $730,765 $1,308,016

initialcost  x * $730, 765

 $3188236  x * $730,765
Therefore, the Break-Even is
 x  4.35 determined about 5years
 x 5 years
Cash Flow
 Depositing

(1  i )7  1 (1  i ) 2  1
F  730765  577251
i i
(1  0.4)7  1 (1  0.4) 2  1
 730765  577251
0.4 0.4
 $20, 643,527
 Criteria of 5s Rule
5s Meaning

Chọn và loại bỏ những vật dụng không cần thiết cũng như số lượng
Sort Sàng lọc
không cần thiết ra khỏi nơi làm việc.

Systematize Sắp xếp Sắp xếp những vật cần thiết vào đúng vị trí.

Sweep Sạch Sẽ Làm sạch và kiểm tra toàn bộ nơi làm việc hằng ngày

Ngăn ngừa không để lại tình trạng dơ bẩn và bừa bãi.

Sanitize Săn sóc
Duy trì nơi làm việc sạch sẽ và ngăn nắp.

Tất cả các thành viên trong công ty đểu phải sẵn sàng thực hiện 4S
Self-discipline Sẵn Sàng
trên một cách tự giác.
Thank For Watching