Professional Documents
Culture Documents
Theories of Retail Development
Theories of Retail Development
DEVELOPMENT
THEORIES OF RETAIL DEVELOPMENT
Traditional retailer
Elaborate facilities
Higher rent
More locations
Higher prices
Extended product offerings
Trading up Phase
ACCORDIAN THEORY
Anti-thesis Thesis
Department Stores Individual retailers
Synthesis
Hypermarkets and
Supermarkets
Retailing evolves through blending of two opposites to create
a new format.
Concept of LIFE CYCLE IN RETAIL