Challenges for

the university

Mariana Cernicova
University – universal –
immutable?

University – millennial tradition

Resilience in time
Relative stability
University – (national)
identity building

The European model: mission

–to educate/form the national
elite
University – city branding

The fight for “university city status”

as part of revival for cities
 University as commodity

Educational services – attaching

financial evaluation of the
educational process
Ranking and competition
Political game