THE RISE OF

KOREAN WAVE
Prepared by:
Vidanes, Shakira Alison F.
Santillan, Romyleen Wenna A.
 THESIS STATEMENT:

Korean wave is becoming

popular throughout the
world.
 TABLE 1. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS GROUPED ACCORDING TO GENDER.

THE TABLE SHOWED THAT 50% OF RESPONDENTS ARE GIRLS, WHILE

THE ANOTHER 50% ARE BOYS.

Gender Frequency Percentage

(%)
Girls 15 50

Boys 15 50

Total 30 100
 TABLE 2. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS GROUPED ACCORDING TO AGE.

THE TABLE SHOWED THAT 13.33% OF THE RESPONDENTS ARE 12

AND 14 YEARS OLD, 23.33% ARE 13 YEARS OLD, 33.33% ARE 15
YEARS OLD, AND 16.67% ARE 16 YEARS OLD.

Ages Frequency Percentage (%)

12 4 13.33

13 7 23.33

14 4 13.33

15 10 33.33

16 5 16.67

Total 30 100
 TABLE 3. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS GROUPED ACCORDING TO GRADE.

THE TABLE SHOWED THAT 20% OF THE RESPONDENTS ARE GRADE 7,

23.33% ARE GRADE 8, 26.67% ARE GRADE 9, AND 30% ARE GRADE
10 .
Grade Frequency Percentage (%)

7 6 20

8 7 23.33

9 8 26.67

10 9 30

Total 30 100
 TABLE 4. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS ANSWERED ACCORDING TO THE AWARENESS OF
THE GROWING POPULARITY OF SOUTH KOREA’S CULTURE.
THE TABLE SHOWED THAT 60% OF THE RESPONDENTS ARE AWARE TO THE
GROWING POPULARITY OF SOUTH KOREA AND 40% ARE NOT.

Choices Frequency Percentage (%)

Yes 18 60

No 12 40

Total 30 100
 TABLE 5. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS THAT PREFER THE MOST.

THE TABLE SHOWED THAT THE RESPONDENT PREFERRED K-POP THE

MOST WITH 36.67%, SECOND IS K-FOOD WITH 26.67%, 20% FOR K-
PLACES, AND 16.67 FOR K-DRAMA.

Choices Frequency Percentage (%)

Korean Pop 11 36.67

Korean Drama 5 16.67

Korean Food 8 26.67

Korean Place 6 20

Total 30 100
 TABLE 6. FREQUENCY AND PERCENTAGE DISTRIBUTION OF THE
RESPONDENTS’ LEAST PREFER.
THE TABLE SHOWED THAT THE RESPONDENT LEAST PREFERS WAS
THE K-FOOD WITH 56.33%, NEXT K-DRAMA WITH 23.33%, 13.33%
FOR K-POP, AND 10% FOR K-PLACES.

Choices Frequency Percentage (%)

Korean Pop 4 13.33

Korean Drama 7 23.33

Korea Food 16 56.33

Korean Places 3 10

Total 30 100
TABLE 7. FREQUENCY AND PERCENTAGE DISTRIBUTION OF WHY DO
THE RESPONDENTS LIKE KOREAN POP.
THE TABLE SHOWED THAT 63.33% OF THE RESPONDENTS SAID THAT THEY
LIKE THE TALENTS OF K-POP, 26.67% SAID THEY LIKE THE LOOKS, 10%
ANSWERED ENTERTAINMENT, AND 0% FOR THEIR APPEARANCE.

Choices Frequency Percentage (%)

Talents 19 63.33

Looks 8 26.67

Entertainment 3 10

Physical 0 0

Total 30 100
 TABLE 8. FREQUENCY AND PERCENTAGE DISTRIBUTION OF WHY DO THE
RESPONDENTS LIKE KOREAN DRAMA / MOVIES.

THE TABLE SHOWED THAT 33.33% OF THE RESPONDENTS ANSWERED THEY

LIKE K-DRAMA/ MOVIES BECAUSE OF THEIR UNIQUE STORIES, 0% OR
CONVENIENT TO WATCH, 3.33% FOR THEIR OST’S, 30% FOR THE GOOD
QUALITY VIDEOS, 26.67% FOR THE CHARACTERS AND 6.67% FOR STRESS
RELIEVERS.

Choices Frequency Percentage (%)

Unique stories 10 33.33

Convenient to watch 0 0

OST’s 1 3.33

Good quality videos 9 30

Actors/ actresses 8 26.67

Stress reliever 2 6.67

Total 30 100
TABLE 9. FREQUENCY AND PERCENTAGE DISTRIBUTION OF WHY DO
THE RESPONDENTS LIKE KOREAN FOODS.

THE TABLE SHOWED THAT (50%) HALF OF THE RESPONDENTS VOTED FOR
TASTE GOOD, 3.33% FOR ITS AFFORDABLE, 6.67% FOR ITS HEALTHINESS
AND 40% FOR ITS ATTRACTIVE APPEARANCE.

Choices Frequency Percentage (%)

Taste good 15 50

Affordable 1 3.33

Healthy 2 6.67

Attractive 12 40
appearance
Total 30 100
 TABLE 10. FREQUENCY AND PERCENTAGE DISTRIBUTION OF WHY
DO THE RESPONDENTS LIKE KOREAN PLACES.

THE TABLE SHOWED THAT THE RESPONDENTS ANSWERED EASY TO

TRAVEL WITH A 6.67%, 23.33% FOR RELAXING, 33.33% BECAUSE IT’S
THEIR DREAM, 13.33% BECAUSE IT FEATURED IN K-DRAMA, AND
23.33% BECAUSE IT’S THE BIRTHPLACE OF THEIR IDOLS.

Choices Frequency Percentage (%)

Easy to travel 2 6.67

Relaxing 7 23.33

Your dream 10 33.33

Featured in K-Drama 4 13.33

Birthplace to their idols 7 23.33

Total 30 100
III. SUMMARY AND CONCLUSION
THE RESEARCH FOUND OUT THE FOLLOWING:

1. THE RESPONDENTS OF NEW CABALAN NATIONAL HIGH SCHOOL IN GRADE 10 HAS THE HIGHEST NUMBER OF
AWARENESS IN THE GROWING POPULARITY OF SOUTH KOREA’S CULTURE, WHILE THE LOWEST ARE GRADE 9,
GRADE 7, AND GRADE 8;

2. THE RESPONDENTS IN NEW CABALAN NATIONAL HIGH SCHOOL THAT THE AGE IS 15 HAVE THE HIGHEST
NUMBER OF AWARENESS WHEN IT COMES IN HALLYU. NEXT IS 13 YEARS OLD, WHILE THE LOWEST ARE 12, 14 AND
16 YEARS OLD;

3. BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHAT THEY PREFER THE MOST,
THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS KOREAN POP, NEXT IS KOREAN FOOD, FOLLOWED
BY KOREAN PLACES, WHILE THE LOWEST IS KOREAN DRAMA;

4. BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHAT THEY PREFER THE LEAST,
THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS KOREAN FOOD, NEXT IS KOREAN DRAMA,
FOLLOWED BY KOREAN POP, WHILE THE LOWEST IS KOREAN PLACES;

5.BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHY THEY LIKE KOREAN MUSIC,
THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS TALENTS, NEXT IS LOOKS, FOLLOWED BY
ENTERTAINMENT, WHILE THE LOWEST IS PHYSICAL;

6. BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHY THEY LIKE KOREAN
DRAMAS, THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS UNIQUE STORIES, NEXT IS GOOD
QUALITY VIDEOS, FOLLOWED BY ACTORS/ACTRESSES, AFTER THAT IS STRESS RELIEVER, OTHER THAN THAT IS OST’S,
WHILE THE LOWEST IS CONVENIENT TO WATCH;

7.BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHY THEY LIKE KOREAN FOODS,
THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS TASTE GOOD, NEXT IS ATTRACTIVE APPEARANCE,
FOLLOWED BY HEALTHY, WHILE THE LOWEST IS AFFORDABLE; AND

8. BASED ON THE RATE OR PERCENTAGE OF THE RESPONDENTS’ ANSWER ABOUT WHY THEY LIKE KOREAN
PLACES, THE ANSWER THAT HAS THE HIGHEST RATE OR PERCENTAGE IS YOUR DREAM, NEXT ARE RELAXING AND
BIRTHPLACE OF YOUR IDOL, FOLLOWED BY FEATURED IN KOREAN DRAMAS, WHILE THE LOWEST IS EASY TO
TRAVEL.
BASED FROM THE FINDINGS LISTED ABOVE, THE RESEARCHERS CONCLUDED THAT:

1. THE POPULARITY OF KOREAN CULTURE AFFECTS THE KOREAN WAVE. THE MORE FANS SUPPORTING KOREAN CULTURE,
THE MORE CHANCE THE KOREAN WAVE WILL GROW. ACCORDING TO THE SURVEY CONDUCTED BY THE RESEARCHERS,
60% OF THE RESPONDENTS IN NEW CABALAN NATIONAL HIGH SCHOOL ARE AWARE OF THE GROWING POPULARITY OF
SOUTH KOREAN CULTURE. IT MEANS THAT, WE CANNOT DENY THE FACT THAT THERE ARE SO MANY PEOPLE LIKE
KOREAN CULTURE. KOREAN WAVE IS LIKE A TSUNAMI THAT WASHED OUT THE BRAIN OF MANY PEOPLE. KOREAN WAVE
HAS BEEN EXPOSED WORLDWIDE AND NOW BECOMING THE NEW WORLD TREND WITH ITS UNIQUE STYLE. THEIR
AWARENESS IN TECHNOLOGY AND EXPERIENCES IN FAST CHANGING ALSO AFFECT THEIR WAY OF CONSUMING
KOREAN CULTURE;

2. HALLYU HAS BECOME A GLOBAL PHENOMENON AND REACHING ALL OVER THE WORLD. THE KOREAN WAVE,
ENABLED BY GLOBALIZATION AND THROUGH THE POWER OF INTERNET, IT MAKES IT EASY FOR OVERSEAS FANS.
NOWADAYS, MANY THINGS ARE INFLUENCED BY KOREAN, FROM TRENDS, MUSIC, DRAMAS, FOODS, AND EVEN
FASHION. DURING THE FAST TWO DECADES, THE SOUTH KOREAN MEDIA INDUSTRY HAS BEEN PLAYING PROMINENT
ROLE IN THIS DEVELOPMENT;

3. WE CANNOT REFUSE TO ADMIT THAT KOREA DOES NOT INFLUENCE US. SOME COUNTRIES ALMOST CONSUMED THE
CULTURE OF KOREA. BASED ON THE ANSWERS OF THE RESPONDENTS ON WHAT THEY PREFER THE MOST, 36.67% OF
THEM PREFER KOREAN POP THE MOST WHICH SIGNIFIES THAT THE UNEXPECTED BOOM OF KOREAN CULTURE YIELDED.

4. THE LANGUAGE BARRIER IS NOT REALLY A BARRIER AT ALL. MANY FOREIGN FANS STILL LOVE KOREAN CULTURE. WE
CANNOT HIDE THE OBSESSION OF THEIR FANS/ SUPPORTERS. GOING TO CONCERTS, BUYING MERCHANDISE, AND
GOING TO SOUTH KOREA ARE THE FACTORS THAT LED TO THE ECONOMY OF SOUTH KOREA TO GROW. THE STATE OF
THEIR ECONOMY AFTER KOREAN WAR TO OUR GENERATION OR SHOULD I SAY THE FAST GROWING OF THEIR
ECONOMY IS REALLY UNBELIEVABLE; AND

5. ASIDE FROM GOOD SIDES, KOREAN WAVE FOSTERS DISADVANTAGES TOO. LABOUR ABUSE AND GENDER
DISCRIMINATION THAT ARE VISIBLE TO THE ARTISTS WHO WORK HARD TO ACCOMPLISH THEIR JOBS. EVEN THOUGH
THOSE ARTISTS LOVED BY MANY PEOPLE AND CONTRIBUTED A LOT IN THEIR ECONOMY, THERE ARE STILL BASHERS WHO
DO NOT APPRECIATE THEIR SKILLS.
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