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STUDENT

CHAPTER 3
MANAGERIAL
ACCOUNTING
PowerPoint Presentation by
Gail B. Wright 10TH EDITION
Professor Emeritus of Accounting
Bryant University BY
© Copyright 2008 Thomson South-Western, a part of The
Thomson Corporation. Thomson, the Star Logo, and South-
Western are trademarks used herein under license. MAHER, STICKNEY & WEIL

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ACTIVITY-BASED MANAGEMENT
LEARNING OBJECTIVES
1. Identify strategic & operational uses of activity-
based management (ABM).
2. Differentiate between traditional cost allocation
methods & activity-based costing (ABC).
3. Understand the concept of ABC.
4. Identify steps in ABC.
5. Apply ABM & ABC to marketing.
Overview & Basic Concepts

Continued
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LEARNING OBJECTIVES
6. Use cost hierarchy to organize cost information
for decision making.
7. Distinguish between resources used & resources
supplied; measure unused resource capacity.
8. Explain difficulties of implementing advanced
cost-management systems.
Overview & Basic Concepts

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☼ ☼
CHAPTER GOAL
This chapter shows how ABC & ABM rest on
premise that: Products require activities &
activities consume resources. For products to
be competitive, managers must know
Activities for producing goods, services
Cost of activities
Overview & Basic Concepts

ABC analyses ways to allocate indirect costs


while ABM uses analysis to manage costs.

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LO 1

How do ABC &


ABM work?

ABC provides information about


profitability in mix of activities,
products
ABM encourages managers to use
information to become low-cost
Overview & Basic Concepts

producer or seller.

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LO 1

ABM ACTIVITY ANALYSIS


Chart, start to finish, activities used to
complete product or service
Classify activities as value-added or non-
value-added
Eliminate non-value-added activities
Continuously improve, reevaluate efficiency
Overview & Basic Concepts

of value-added activities or replace with more


efficient activities
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LO 1

NON-VALUE-ADDED COSTS:
Definition

Are costs of activities that the company


can eliminate without reducing product
quality, performance, or value.
Overview & Basic Concepts

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LO 1

ABC ANALYSIS
Potential candidates for elimination because they
do not add value are
Storage
Moving: parts, materials, etc. around the factory
floor
Idle time
Other production process components
Overview & Basic Concepts

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LO 2

ABC COST-BENEFIT
Applying ABC has a cost of information gathering.
Managers must take cost-benefit into account.
Managers reject activity analysis, staying with traditional
methods that are simpler.
Smaller companies don’t need sophisticated information systems
Managers use ABC because information helps them be
competitive
Complex organizations facing heavy competition use ABC
Overview & Basic Concepts

Managers use ABC in special circumstances

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LO 2

COST POOLS: Definition

Are ways of grouping


costs for analysis.
Overview & Basic Concepts

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LO 2

COST POOLS
3 Major types of cost pools
The “plant” (traditional)
Sets 1 indirect cost allocation rate plantwide
The department (traditional)
Sets indirect cost allocation rates for each department
The activity center (ABC)
Determines cost pool for each activity
Overview & Basic Concepts

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LO 3

ACTIVITY-BASED COSTING
(ABC): Definition

Assigns costs first to


activities then to products
based on each product’s
use of the activity.
Overview & Basic Concepts

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LO 4

ABC STEPS TO FOLLOW


Accountants required to follow 4 steps:
1. Identify activities that consume resources; assign
costs to those activities.
Example: purchasing materials
2. Identify cost drivers for each activity.
Cost driver for purchasing materials: # of orders
3. Compute a cost rate per cost driver unit.
Cost per order
Overview & Basic Concepts

4. Assign costs to products.


Cost per order x number of purchase orders
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LO 4

COST DRIVER: Definition

Is a factor that causes,


“drives,” an activity’s
costs.
Overview & Basic Concepts

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LO 4

How do managers decide


which cost driver to use?

Typically, managers choose a


cost driver that causes the
cost.
Overview & Basic Concepts

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LO 4

COST RATE EQUATION


Predetermined indirect cost rate =

Estimated Indirect Cost


÷
Estimated Volume of Allocation Base
Overview & Basic Concepts

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LO 4

MANAGERIAL APPLICATION
When Hewlett-Packard
outsourced overhead costs
identified under ABC,
what was the result?

Product costs rose when


overhead costs dropped &
Overview & Basic Concepts

managerial emphasis shifted


to managing suppliers.
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LO 5

How can ABC analysis


be applied to marketing?

In marketing it is still important to


a) identify activities, e.g., selling,
advertising, etc. and b) identify
Overview & Basic Concepts

cost drivers to reduce, eliminate


non-value-added costs.

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LO 6

COST HIERARCHY: Definition

Categorizes costs so
changes in one cost can be
examined for its effects on
other cost categories.
Overview & Basic Concepts

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LO 6

EXAMPLE: Hierarchy of Costs


Activity Category Example
Capacity Size limitations Aircraft depreciation

Customer Needs Special promotions

Product Production needs Route schedules

Batch Batch Fuel, baggage handling


Overview & Basic Concepts

Unit Variable costs Credit card fees

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LO 7

RESOURCES USED: Definition

Are measured by
ABC.
Overview & Basic Concepts

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LO 7

UNUSED RESOURCES

Knowing the difference between


resources used and supplied
helps managers to identify unused
capacity. Finding unused capacity
helps managers reduce or use it.
Overview & Basic Concepts

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LO 7

What is the difference between


capacity-sustaining & unit
level costs?

Capacity-sustaining costs are


fixed & indirect. Unit level
costs are variable, direct costs.
Overview & Basic Concepts

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LO 7

Imprinting a
hierarchy of costs
on ABM statements
helps managers
understand what
costs can be reduced
or better used.

Capacity-sustaining
costs will have
unused resources
unless operating at
Overview & Basic Concepts

full capacity.

EXHIBIT 3.5
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LO 8

MANAGERIAL APPLICATION

Do the benefits of
ABC go beyond
managing costs?
YES! Research shows that
companies adopting ABC
have superior financial
performance because of
Overview & Basic Concepts

better cost controls & asset


utilization.
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Overview & Basic Concepts

CHAPTER 3

THE END

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