Alliance of vistara and Singapore airlines

• From March this year jan 29,2015 members of the frequent flyer
clubs of Singapore Airlines and the newly launched domestic airline
Vistara will be able to accrue miles and points that they earn on
flights taken on either of the two airlines. Singapore Airlines’ FF
programme is more popularly called KrisFlyer while Vistara’s is called
Club Vistara. Flyers will be able to redeem their miles for free tickets
on either of the two airlines from May this year.
• The frequent flyer programme partnership between Singapore
Airlines and Vistara, which is a joint venture between Tata Sons and
Singapore Airlines, was announced in a joint statement on Thursday.
Vistara is a joint venture of Tata Sons Limited and Singapore Airlines Limited (SIA), wherein Tata Sons holds 51% stake in partnership and
Singapore Airlines owns 49% stake. The company is registered as TATA SIA Airlines Limited.

• Frequent flyer programmes are loyalty programmes that many airlines have to reward passengers for
choosing them instead of the competition.
• The common goal of the joint venture is to redefine air travel in India to provide Indian travellers a seamless
and personalized flying experience that blends Tata’s and SIA’s service excellence and legendary hospitality.
This led to the birth of a new brand ‘Vistara’, derived from a Sanskrit word that means ‘a limitless expanse’.
The name Vistara draws inspiration from the world that Vistara inhabits, viz. the ‘limitless’ sky. The brand
also draws stimulus from the image that passengers most associate with a smooth and enjoyable flight – the
endless, blue horizon they see through the windows of an aircraft. As it aims to transform the flying
experience of travellers in India, Vistara christens its brand tagline as ‘fly the new feeling’.
• On January 9, 2015, Vistara started its operations with a maiden flight from Delhi to Mumbai. In a short span
of time, Vistara has rapidly expanded its footprint, both in terms of network and service proposition. Vistara
now serves 22 destinations with over 730 flights a week with a fleet of 20 Airbus A320 aircraft. The airline
connects destinations across the length and breadth of the country, namely, Delhi, Mumbai, Bengaluru,
Hyderabad, Chennai, Pune, Ahmedabad, Lucknow, Goa, Varanasi, Guwahati, Bagdogra, Bhubaneswar,
Srinagar, Jammu, Kochi, Chandigarh, Kolkata, Port Blair, Amritsar, Leh and Ranchi. Vistara has already flown
more than 8.5 million happy customers.
•
Latest news on vistara
Vistara, the premium airline co-owned by Tata Sons and Singapore Airlines,
has an international operations plan ready even as it awaits approval from
the government to fly overseas.
“We have a plan ready which we can implement once we get the approval,”
chief operating officer Sanjiv Kapoor told ET.
The Indian government has formed a panel to look into Vistara’s application
to fly abroad. The government has relaxed rules which had earlier mandated
airlines to have a fleet of 20 ..
The Indian government has formed a panel to look into Vistara’s application to fly abroad. The government has relaxed rules which had earlier mandated airlines to have
a fleet of 20 aircraft and 5 years of operations to fly overseas to one where it needs 20 planes to be eligible. Vistara has a fleet of 22 aircraft, but it will also complete five

years of domestic operations in January .

• The airline will take delivery of up to 12 planes during FY20, including two Boeing 787s, two Airbus A321s, and eight A320 Neos, chief executive officer Leslie Thing told reporters on Tuesday on the
sidelines of the CAPA Aviation Summit.

“Our ambition has always been to be an integrated domestic-international carrier which is why we chose the full service model,” COO Kapoor said at the event.

“The first 787 arrives a year from now. Vistara’s ambition is to make Indians fly to pprominent world capitals. We want to create a global hub carrier and reclaim the glory of flying maximum

number of Indians overseas,” he said. Kapoor also said the airline is keen to sign up more codeshare agreements .
• Vistara has an opportunity to succeed with its business model where other full service carriers have failed. But its international plan needs to be accelerated in order to capitalise on the fast
growing international premium segment. To support its business model, there needs to be a focus on realigning its domestic network for international feed and de-feed in order to make it
sustainable in addition with codeshare and partnership opportunities,” said Manish Raniga, a former senior Jet Airways executive and independent sector expert .