F A C ILITA TIN G LE A RN IN G

NEO
BEHAVIORISM
ROTHERJOY S. BALASOTE, RPm
B EH AV ORI SM
the prediction and control of
human behavior in which
introspection and /or
independent thinking play no
essential part of its teaching
method.

STIMULUS ------ RESPONSE

N EO
B EH AV I ORI SM
is a behavior cannot
be fully understood
simply in terms of
observable stimulus
and reactions.
E DW A R D
T OL M AN
PURPOSIVE BEHAVIORISM
S I G N
L E A R N I N G
T H E O R Y
Sign - Gestalt, Sign - Significance,
Expectancy Theory

behaviorism---- cognitivetheory
 TO MAN'S KEY CONCEP TS
LEARNING IS
COGNITIV E
ALWAYS
MAPS LATENT
PURPOSIVE &
IN LEARNING
GOAL
RATS
DIRECTED

INTERV ENING REINFORCEMENT IS NOT

VARIABLE ESSENTIAL FOR
LEARNING
M
A
Z
E

A
M
A
Z
E

B
REI N FORCEM EN T

POSI T I V E N EGATIVE
Stimulus is PROVIDED Stimulus is REMOVED
REINFORCEMENT
INCREASE OF INCREASE OF
the action or process
of reinforcing or BEHAVIOR IN THE BEHAVIOR IN THE
strengthening FUTURE FUTURE

PUNISHMENT
Stimulus is PROVIDED Stimulus is REMOVED
DECREASE OF DECREASE OF
the infliction or
imposition of a penalty as BEHAVIOR IN THE BEHAVIOR IN THE
retribution for an offense FUTURE FUTURE
BEHA IOR AS GOA DIR ECTED ACTIONS

BEHAVIORAS BEHAVIORISMOLAR;
GOAL - DIRECTED ITISDOCILE

BEHAVIORMAKESUSE PRINCIPLEOF
OF ENVIRONMENTAL
PROPS LEASTEFFORT
 E
T
EDWAR
D C
TOLMAN R
PURPOS IVE
LEARNING I
L
L
A L B E R T
B A N DU R A
SOCIAL LEARNING THEORY

Focuses on
learning that
occurs within
social context
IF KNOWLEDGE COULD BE ACQUIRED ONLY
THROUGH THE EFFECTS OF ONE’S OWN ACTIONS,
THE PROCESS OF COGNITIVE AND SOCIAL
DEVELOPMENT WOULD BE GREATLY RETARDED,
NOT TO MENTION EXCEEDINGLYTEDIOUS”.

- - ALBERT BANDURA
Copycat hangings followSaddam execution
Children around the world kill temeselves after
watching televised images

The boys’ deaths —scattered in the

United States, in Yemen, in Turkey and
elsewhere in seemingly isolated horror
—had one thing in common:
They hanged themselves after watching
televised images of Saddam Hussein’s
execution.
 G n r al Principl s o f
S o c ia l a r n in Th o r y

BRIDGE OR A
TRANSITION
LEARNING COGNITIO BETWEEN
PEOPLE CAN BEHAVIORIST
CAN OCCUR N PLAYS
LEARN BY LEARNING
WITHOUT A A THEORIES AND
OBSERVING
CHANGE ROLE IN COGNITIVE
IN BEHAVIOR LEARNING LEARNING
THEORIES
 MAIN CONCEP TS IN S OCIA
EARNING THEORY

M OD E L I NG I M I T AT I ON OB S E R VAT ION
M O D E L I N G
THE HEART OF
OBSERVATIONAL LEARNING

LIVE S YMBOLI VERBAL

MODEL C INS TRUCTIONS
MODEL MODEL
 CONDITIONS FOR EFFECTI E
M o d e l i n g

A T T E N T IO N R E T E N T IO N MOT OR M O T IV A T IO N
R E P R O D U C T IO N
EF ECTS OF MODE ING ON
BEHA IOR
TEACHES NEW BEHAVIOR

INCREASES THE FREQUENCY OF

PREVIOUS LEARNED BEHAVIOR

ENCOURAGE PREVIOUS
FORBIDDEN BEHAVIOR

INCREASES THE FREUQUENCY OF

SIMILAR BEHAVIOR
OB SE RV A T I ON
Allows people to learn without
performing any behavior

Bandura (1986) believes

that observational learning
is much more efficient that
learning through direct
experience.
 EFFECTS OF
I m i t a t i o n

MODELING INHIBITORY DISINHIBITORY ELICITING

EFFECT EFFECT EFFECT
EFFECT
When an observer one’s own lessons occurs when one The emission of
becomes more lax
acquires a new and experiences response that do
in his or her belief
response as a have taught them a systems as a result not precisely match
result of seeing a certain value. of observing others those of the model.
a girl that grows up in a strict
model emit that a boy who watched his religious household that goes Related and belong
to church every Sunday, then
response alcoholic father be goes away to college and to same class of
abusive may decide to sees that her roommates do
never drink not, may be influenced to behavior
decrease her churchgoing
PRINCIP ES THAT AFFECTS
MODELING

40 40 40

30 30 30

20 20 20

10 10 10

0 0 0
Item 1 Item 2 Item 3 Item 4 Item 5 Item 1 Item 2 Item 3 Item 4 Item 5 Item 1 Item 2 Item 3 Item 4 Item 5

PEOPLE MOST PEOPLE WHO LACK PEOPLE TEND TO MODEL

SKILL, POWER OR BEHAVIOR THAT THEY
LIKELY MODEL HIGH
STATUS MOST LIKELY SEE AS BEING
STATUS PEOPLE REWARDING TO THE
TO MODEL
MODEL
 AL
ALBERT BA
BANDURA
SOCIAL LEARNING M
THEORY I
O

MDM Inc. | Social Media Strategy

 W HA T
C HILDREN
S EE
C hi ld ren d o
 S O U R C E S

FIEST, JESS (2013) RYCKMAN, LUCAS,MARIARITA

RICHARD M (1993) CORPUS,BRENDA(2014)
Theories of Personality Theories of Personality Facilitating Learning: A
International Eight Edition Fifth Edition metacognitive process
pp 482 - 485 pp 527 - 535 pp 99 - 106
THANK YOU!!!