GREENFIELD

DEVELOPMENT
SUBMITTED BY:

PARIDHI BANSAL
PRADEEP MALIK
NIKHIL GUPTA
VIVEK ATTRI
VIPIN MAURYA
SIMARJEET SINGH
SIDHHARTH GUPTA
 GREENFIELD

 The term greenfield was originally used in construction and

development to reference land that has never been used (e.g. green or
new), where there was no need to demolish or rebuild any existing
structures. Today, the term greenfield project is used in many
industries, including software development where it means to start a
project without the need to consider any prior work.- by VANGIE BEAL
 GREENFIELD LAND

 Greenfield land is undeveloped land in a city or rural area either used for agriculture or landscape
design, or left to evolve naturally. These areas of land are usually agricultural or amenity properties being
considered for urban development.
 Greenfield land can be unfenced open fields, urban lots or restricted closed properties, kept off limits to
the general public by a private or government entity.
 Rather than building upon greenfield land, a developer may choose to redevelop brownfield or greyfield
lands, areas that have been developed but left abandoned or underused.

GREENFIELD PROJECT

 In many disciplines a greenfield project is one that lacks constraints imposed by prior work. The
analogy is to that of construction on Greenfield land where there is no need to work within the constraints
of existing buildings or infrastructure.
 In software development, a greenfield project could be one of developing a system for a totally new
environment, without concern for integrating with other systems, especially not legacy systems. Such
projects are deemed as higher risk, as they are often for new infrastructure, new customers, and even new
owners. For this reason, agile software development is often deemed the best approach, as it proposes
how to handle those risks by developing small slices of complete functionality and getting them in the
hands of customers (internal or external) quickly for immediate feedback.
 In transportation industries (e.g., automotive, aircraft, engines) the equivalent concept is called
"clean sheet design".
 Greenfield also has meaning in sales. A greenfield opportunity refers to a marketplace that is
completely untapped and free for the taking.
 From an Information Technology Service Management (ITSM) perspective, an IT organization that
is being set up from scratch is said to start from a "greenfield" situation. This is because it would
have no live services or practices in place to start with
 GREENFIELD DEVELOPMENT

 Greenfield Development, or sometimes simply referred to as a greenfield, could refer

to expansion strategy or a specific project in which a REIT manager decides to develop
a new property or development from the ground up. The name is derived from the
supposedly green patch of grass that existed in the plot of land before it's being developed.
 The alternative to Greenfield Developments as a growth strategy would be property acquisitions.
This involves the buying over of already existing properties as a means of growing the REIT's
portfolio. When the buying of an under performing or distressed property (in the effort to turn the
property around) is involved, it has also been referred to in some investment literature as a
Brownfield Development.
 When a REIT decides to expand its property portfolio, it will usually adopt either one of these 2
strategies. Which is the more beneficial strategy for a REIT? That will depend largely on prevailing
economic conditions including property valuation, government regulations, construction costs and
interest rates. During times of high construction costs, acquisitions would generally be a safer bet
over greenfield developments. However when recovery costs are relatively low in comparison to
property valuations, it may make more sense to build from the ground up.
 Cross border REITs taking advantage of low interest rates in the host country, while enjoying
cheaper construction costs abroad, have been known to favour greenfield developments as an
expansion strategy over property acquisitions.
 DIFFERENCE BETWEEN GREENFIELD
AND BROWNFIELD DEVELOPMENT

 The Greenfield project means that a work which is not following a prior
work. In infrastructure the projects on the unused lands where there is
no need to remodel or demolish an existing structure are called Green
Field Projects. The projects which are modified or upgraded are called
brownfield project.

 Green field investment

 Building new production facilities in a foreign country.
 It refers to investment in a manufacturing, office, or other physical

 Brownfield investment
 Used for purchasing or leasing existing production facilities to launch a new
production activity.