Professional Documents
Culture Documents
Bdo Unibank Inc
Bdo Unibank Inc
Economic Environment:
in 2017
3
COMPETITIVE ANALYSIS: (MARKET MAPPING)
BPI
LANDBANK
METRO BANK
PNB
3
COMPETITIVE ANALYSIS:
BPI
LANDBANK
METRO BANK
PNB
3
Market segmentation
Non-customers
Low-value customers
Medium-value customers
High-value customers
3
Market Programs
Strategy
Prioritize
Demographic Customer
Targeting Experience
Extensive
3
3
Implementation: (Gantt Chart)
Areas
3
Contingency Plan
3
Market Reach
• Wide and extensive coverage in key areas
North Europe - 12
America - 3 11 Remittance Offices
Remittance Offices 1 Representative Office Asia - 11
1 Full-service Branch
6 Remittance Offices
4 Representative Offices
Middle East - 1
Representative Office
Philippines - 1,184
Branches
As of 29 Jan 2018
5
Business Franchise
• Market-leading positions in almost all business lines
#1 #1 #1
#1 #1
Customer Assets Under Credit
Deposits Remittances
Loans Management Cards1
#1 #1 #1 #2
Investment Private Rural #1 Insurance
Leasing &
Banking4 Banking Banking Brokerage5
Finance
Notes:
1 In terms of cardholder base, merchant acquiring gross billings, and credit card receivables
2 According to The Asset, & Asian Banking and Finance
3 According to The Asian Banker, Asian Banking and Finance, Alpha South East Asia
4 In terms of corporate issuances 6
5 Among insurance brokers in terms of premiums produced and commissions earned
Industry Ranking
• No. 1 among Philippine banks
Total Assets Gross Customer Loans
(in PHP billions) (in PHP billions)
2,593
BDO Market Share – 18% 1,661 BDO Market Share – 22%
1,988
1,794
1,151 1,139
1,481
MBT BPI LBP PNB SECB CHIB DBP UBP RCBC MBT BPI LBP PNB CHIB SECB RCBC UBP EW
2,090 1,034
BDO Market Share – 19% BDO Market Share – 34%
1,506 1,475
1,306
596
454
612 578
438 431 375 368 206
114 90 90 89 83 49
BPI MBT LBP PNB CHIB UBP SECB RCBC DBP BPI MBT LBP CHIB RCBC PNB SCB UCPB SECB
Source: Company data, consolidated statements of condition (SOC). Ranking as at 30 September 2017
Note: Financials prepared by banks under BSP’s SOC requirements differ slightly from reported financials under SEC
guidelines due to certain differences in accounting rules requested by the twoauthorities 7
The Banker Top 1000 World Banks – Tier 1 Capital 2016
Rank Origin Bank USD Million
263
264
265
266
267
268
269
270
271
272
9
The Banker Top Philippine Banks – Tier 1 Capital 2016
8
Acronyms:
BDO BDO Unibank PNB Philippine National Bank
MBT Metropolitan Bank& Trust LBP Land Bank of the Philippines
BPI Bank of the Philippine Islands CHIB China Banking Corp.
SECB Security Bank Corp. RCBC Rizal Commercial Banking Corp.
10
Business Results