FOOD DAY

CAMPAIGN
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TABLE OF CONTENTS

01 02 03
About Us Market Analysis Goals and Strategy
Here you could describe Here you could describe Here you could describe
the topic of the section the topic of the section the topic of the section

04 05 06
Content Plan Budget KPI Overview
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the topic of the section the topic of the section the topic of the section
 01
ABOUT US
Here you could describe the topic of the section
OUR COMPANY

FOODLOVERS
fruit & more

Mercury is the closest planet to the Sun and

the smallest one in the Solar System—it’s
only a bit larger than our Moon. The planet’s
name has nothing to do with the liquid metal,
since it was named after the Roman
messenger god
ABOUT THE PRODUCT

Mercury is the closest planet to the Sun and

the smallest one in the Solar System—it’s
only a bit larger than our Moon. The planet’s
name has nothing to do with the liquid metal,
since it was named after the Roman
messenger god
OUR GOALS

Mars Jupiter Saturn

Despite being red, Mars is a Jupiter is a gas giant and the Saturn is the ringed one. It’s a
cold place. The planet is full of biggest planet in our Solar gas giant, composed mostly
iron oxide dust System of hydrogen and helium
WHAT SET US APART?

Mercury Mars
Mercury is the closest Despite being red, Mars is
planet to the Sun and actually a cold place, not a
also the smallest one in hot one. The planet is full of
our Solar System iron oxide dust

Neptune Jupiter
Neptune is the farthest Jupiter is the biggest planet
planet from the Sun in our Solar System. It’s also
and the fourth-largest the fourth-brightest object
in our Solar System in the sky
CORE VALUES

Neptune Jupiter
Neptune is the fourth-largest Jupiter is a gas giant and the
planet in our Solar System biggest planet in our Solar System

Mars Venus
Despite being red, Mars is actually Venus has a beautiful name, but it’s
a cold place terribly hot, even hotter than Mercury

Saturn Mercury
It’s a gas giant, composed mostly Mercury is the closest planet to
of hydrogen and helium the Sun and the smallest one
MARKET SHARE
Mercury
Venus
55%
Saturn Mercury
Mercury is the closest planet to the Sun
and is only a bit larger than our Moon

35%
Venus
Venus has a beautiful name, but it’s
terribly hot, even hotter than Mercury

45%
Saturn
If you want to modify this graph, click on it, follow the link, It’s a gas giant, composed mostly of
change the data and replace it hydrogen and helium
CORE CUSTOMER AUDIENCES
Gender Interests

67% 33%

Location Age

Jupiter is a gas giant

and the biggest planet ≤30 >30
in our Solar System

Mercury is the closest

planet to the Sun and
80% 20%
the smallest one
COMPETITOR ANALYSIS

Strengths Weaknesses
● Here you can list your competitor’s ● Here you can list your competitor’s
strengths weaknesses
● Here you can list your competitor’s ● Here you can list your competitor’s
strengths weaknesses
● Here you can list your competitor’s ● Here you can list your competitor’s
strengths weaknesses
● Here you can list your competitor’s ● Here you can list your competitor’s
strengths weaknesses
● Here you can list your competitor’s ● Here you can list your competitor’s
strengths weaknesses
MARKET SEGMENTATION

Saturn Mercury
It’s a gas giant, composed Mercury is the closest
mostly of hydrogen and planet to the Sun and is
helium only a bit larger than our
Moon

Venus Mars
Venus has a beautiful name, Despite being red, Mars is a
but it’s terribly hot, even cold place. The planet is full
hotter than Mercury of iron oxide dust
STRATEGY

Step 1 Step 2 Step 3 Step 4 Step 5 Step 6

Neptune is Venus has a

the farthest beautiful
planet from name
Saturn is the
the Sun Despite being famous ringed
red, Mars is planet
a cold place

Mercury is the
closest planet
Jupiter is the to the Sun
biggest planet
in our System
PRODUCT DESCRIPTION

Saturn Jupiter
Saturn is a gas giant, Jupiter is a gas giant and the
composed mostly of biggest planet in our Solar
hydrogen and helium System

Venus Neptune
Venus has a beautiful name, Neptune is the fourth-
but it’s terribly hot, even largest planet by diameter
hotter than Mercury in our Solar System

Mercury Mars
Mercury is the closest Despite being red, Mars is a
planet to the Sun and is cold place. The planet is full
only a bit larger than our of iron oxide dust
Moon
PRICING

Jupiter is a gas giant and the

PREMIUM biggest planet in our Solar
System

Saturn is a gas giant,

PRO composed mostly of
hydrogen and helium

Despite being red, Mars is a

BASIC cold place. The planet is full
of iron oxide dust
DISTRIBUTION CHANNELS

Consumer

MANUFACTURER Retailers Consumer

Wholesaler Retailers Consumer

PROMOTION

Events Social Media Billboards Press

Saturn is a gas giant, Venus has a beautiful name, Mercury is the closest Despite being red, Mars is a
composed mostly of but it’s terribly hot, even planet to the Sun and is cold place, not hot. The
hydrogen and helium hotter than Mercury only a bit larger than our planet is full of iron oxide
Moon
ADVERTISING CAMPAIGN 1

Budget

$25,600
Channel Goals
Press Mercury is the closest planet to the
Sun and the smallest one in the
Solar System—it’s only a bit larger
Description than our Moon. The planet’s name
has nothing to do with the liquid
Venus has a beautiful name, but it’s metal, since it was named after the
terribly hot, even hotter than Roman messenger god, Mercury.
Mercury
MULTIMEDIA

My Video
Mercury is the closest planet to the
Sun and the smallest one in the
Solar System—it’s only a bit larger
than our Moon. The planet’s name
has nothing to do with the liquid
metal, since it was named after the
Roman messenger god, Mercury.

Insert your multimedia content here

ADVERTISING CAMPAIGN 2

Budget

10,500 12,800
Channel

Description Objectives
Venus has a beautiful name, but it’s Despite being red, Mars is a cold
terribly hot, even hotter than place. It’s full of iron oxide dust
Mercury
PR OUTREACH

SM Channels Key Messages Goals

Venus has a beautiful name, Saturn is a gas giant,

but it’s terribly hot, even hotter 80%
composed mostly of
than Mercury hydrogen and helium

Mercury is the closest planet to Jupiter is a gas giant and

the Sun and the smallest one in 60% the biggest planet in our
the Solar System Solar System

Despite being red, Mars is a Neptune is the fourth-

cold place. The planet is full of 40%
largest planet in our Solar
iron oxide dust System
BUDGET ALLOCATION

Mars Saturn Venus

Events 2.000 1.340 1.233

Social Media 6.789,8 5.321 5.678

Posters 1.239 5.677,6 9.900

Press 1.500 3.600 1.200,3

PREDICTED REACH

2022
Venus has a beautiful name, but
it’s terribly hot, even hotter than
Mercury

2016
Mercury is the closest planet to
the Sun and the smallest one in
the Solar System

If you want to modify this graph, click on it, follow the link,
change the data and replace it
TIMELINE

PHASE 3
Despite being red,
Mars is a cold place

PHASE 2 PHASE 4
Venus has a beautiful Jupiter is a gas giant
name, but it’s hot and the biggest planet

PHASE 1 PHASE 5
Mercury is the closest Mercury is the closest
planet to the Sun planet to the Sun
OUR TEAM

Joe James John Doe

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THANKS!

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yourcompany.com

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