WELCOME TO OUR PRESENTATION

GROUP 17994 WITH SIX

MEMBERS
1. Bui Ngoc Mai 4. Duong Luu Thanh Nhu

2. Au Ngoc Linh 5. Vo Thi Ai Nhung

3. Nguyen Ngoc Tam Nhu 6. Phan Tran Khanh Linh

 GAME
Guess the names of reality shows

Are you ready for it? :)

America's Next Top Model
America's Got Talent
American Ninja Warrior
MasterChef US
The Amazing Race
Total Blackout
The Ellen Show
The Voice
Victoria's Secret
The X Factor
 Unit
11:
MEDIA
 Pre-
Reading
consumers by
1. Governments should do more to protect ___________
punishing companies that make faulty or dangerous products.

commercials in some
2. One good thing about television ___________
Asian countries is that they do not often interrupt a programme.

associate Japan with images of

3. Many people _________
hard-working people and modern technology.
 techniques
4. In an MBA programme, students learn the most recent __________
for successful management and leadership.

celebrity status even

5. Pro golfer Michelle Wie reached ________
before she won any major competitions. She is more famous
than even the top female golfers in the world.

6. Most people who buy music are teenagers, so

appeal to
recording companies produce bands that ______
young people.
 appeal to sth (n)

an indirect suggestion that any good,

fair or reasonable person would act
in a particular way

I relied on an appeal to
his finer feelings.
 manipulate sb/sth into (v)
to influence or control sb in a
dishonest way
They managed to manipulate
us into agreeing to help.
 subconscious (adj)
connected with feelings that influence
your behaviour even though you are
not aware of them
Many advertisements
work at a subconscious
level.
 voice-over (n)
information or comments in a movie/film/etc. that are
given by a person who is not seen on the screen
She earns a lot of money
doing voice-overs for TV
commercials.
 endorse (v)
to say in an advertisement that you use and like a
particular product so that other people will want to buy it
I wonder how many celebrities
actually use the products they
endorse.
 tactic (n)

the method to achieve sth

It’s time to try a change of

tactic.
 take root (IDM)

to become accepted widely

Fortunately, militarism failed

to take root in Europe as a
whole.
 max out (PHR V)
to reach, or to make sth reach, the limit at which nothing
more is possible
The car maxed out at 150
mph.
 utilitarian (adj)
designed to be useful and practical

utilitarian
services
 the bulk of sth (n)

the main part of sth

The bulk of the

population lives in cities.
 radical (adj)
concerning the most basic and important parts of sth

the need for radical changes in

education
 bandwagon advertising
when an advertisement says that everyone else is
doing something, to inspire you to do it too
 patriotic (adj)
showing love for your country and being proud of it
patriotic songs
 prestige (n)
the respect and admiration that sb/sth has because of
their social position, or what they have done
There is a lot of prestige attached to owning a car
like this.
 cumulative (adj)

increasing by one addition

after another

the cumulative effect of human

activity on the world environment
 consumerism (n)
protection of consumers
against harmful products or
business methods
green consumerism
 columnist (n)
a journalist who writes regular
articles for a newspaper or magazine
She’s a columnist for the “USA
Today”.
 THANK YOU
EVERYONE FOR
LISTENING
~* THE END *~