Download as pptx, pdf, or txt
Download as pptx, pdf, or txt
You are on page 1of 11

This Photo by Unknown Author is licensed under CC BY-SA

z
Nextdoor
your local neighborhood hub

Category: Social Networking / Lifestyle


2

z
Purpose of Nextdoor

Spread the word about a lost dog

Recommend and discover favorite local


businesses

Find a new home for an outgrown bicycle

Receive important safety information from


local agencies

Meet neighbors over a cup of coffee or


organize a walking group
3

z
Popular Features of Nextdoor

For Sale & Free Section

Local Business Listing

Local Upcoming Events Listing

Crime & Safety Section

Lost & Found Section


4

z
Intended Audience of Nextdoor

Those who live in the


specific neighborhood listed

Local businesses

Local Public Agencies


5

z
How does Nextdoor fit into
Characteristics of Social Media?
Neighbors share information and
ideas locally

Neighbors explore local businesses


and share information and opinions

Neighbors offer items for sale to


those who live nearby

Neighbors can send our crime &


safety alerts to their nearby neighbors
6

z
Why care about Nextdoor?

I can be informed about local


crime & safety issues in my
neighborhood

I can find information on local


businesses and how my
neighbors feel about them

I am able to stay connected with


my neighbors virtually
7

z
Why might we adopt Nextdoor to
use?
We want to learn more about our local
community

We want to stay in touch with our


neighbors virtually

We have items to Sell or Buy locally

We found something on a walk in our


neighborhood

We want another outlet to share our ideas


and thoughts
8

z
What are the uses of Nextdoor?

User to User Information User to Business or Buy, Sell or Find Items


Business to User
Create or See Events in Local Real Estate listings For Sale items in your
your local community for your community community
Share Crime & Safety Local Business Listings for Free items available in
Information with you your community your community
community
Share General Information Local Deals for your Lost & Found in your
with your community community community
9

z
Would I use Nextdoor?

I do use Nextdoor

Like any Social Media I use, I fit it into


my life not the other way around

Nextdoor is not perfect but it does


have its benefits

I view it weekly, less than my other


social media apps
10

z
Additional Background/Facts for
Nextdoor
Over 17 million
Neighborhoods recommendations (as of
11/15/17)

Doesn't Use Over 236,000 active


Nextdoor neighborhoods
10%
(as of 5/14/19)
Uses Nextdoor
90%
Estimated valuation $2.1 billion
(as of 5/14/19)

Uses Nextdoor Doesn't Use Nextdoor


Source Nextdoor Blog retrieved from 250 Neighborhoods in France
https://blog.nextdoor.com/2018/07/25/the-next-ceo-for-nextdoor/
(as of 1/31/18)

Source expandedramblings.com Blog retrieved from


https://expandedramblings.com/index.php/nextdoor-statistics/
11

z
Thank you for your interest and attention
during our journey through the Nextdoor
Social App

Questions or
further information
needed?
Email:
eriley9@asu.edu
This Photo by Unknown Author is licensed under CC BY-NC-ND

You might also like