MANAGING

CULTURAL DIVERSITY
WITHIN
AND
ACROSS CULTURE
 CULTURE

The totality of socially transmitted behavior

patterns, arts, beliefs, institutions, and all
other products of human work and thought.

These patterns, traits, and products considered

as the expression of a particular period, class,
community, or population.

The set of shared attitudes, values, goals, and

practices that characterizes an institution,
organization or group
 . CULTURAL DIVERSITY
.Culturaldiversity is the variety of
human societies or cultures in a specific region,
or in the world as a whole

Differences among people in age, gender, race,

ethnicity, religion, sexual orientation,
socioeconomic background,
capabilities/disabilities and in the thought
process.
 CULTURAL DIVERSITY IN
WORKPLACE

Workplace diversity refers to the variety of

differences between people in an
organization.

That sounds simple, but diversity

encompasses race, gender, ethnic group, age,
personality, cognitive style, tenure,
organizational function, education, background
and more……
What Do We Mean By Managing
Diversity?

A management system which incorporates the

differences found in a multicultural
workforce in a manner which
results in the highest level
of productivity for both the
organization and the
individual.
Challenges of Diversity in the Workplace

o Communication
o Individual versus
Group Fairness
o Resistance to Change
o Resentment
o Group Cohesiveness
o Interpersonal Conflict
o Retention
o Competition for
Opportunities
Managing Diversity
in
the Workplace
EEO (EQUAL EMPLOYMENT OPPORTUNITIES)

Equal Employment Opportunities (EEO) means

eliminating barriers to ensure that all employees
are considered for the employment of their choice
and have the chance to perform to their maximum
potential.
EEO practices include:
o fairness at work,
o hiring based on merit and
o promotion based on talent.
It concerns all aspects of employment including
recruitment, pay and other rewards, career
development and work conditions
 Demonstrate the Following Behaviors

o Learn the professional aspirations of all team

members and support their efforts to achieve
them.

o Create opportunities for highly talented

employees to be exposed to leaders who may
not otherwise interact with them.

o Create cross-functional & cross-cultural teams

o Volunteer for community projects that teach

o Delegate fairly

o Communicate and support intolerance of

inappropriate and disrespectful behavior

o Evaluate performance objectively

o Consider individual needs when enforcing

company policies and guidelines
ACTIONS THAT MAKES A DIFFERENCE

o Talk privately with each of your employees

o Ask your staff about their preferences

o Take your staff

to lunch and
discuss their
problems (if any)
CULTURAL ISSUES THAT CAN DIVIDE US
o Language Differences

o Differences in
Values and Etiquette

o Tone of voice

o Religion

o Superstition

o Pre assumptions
SOLUTION TO CULTURALLY – ROOTED
CONFLICTS

o Ask Questions

o Seeking Commonalities

o Do not project your own culture onto others

o Communicating Respect
Diversity Rules: How to Interact with
Colleagues from Different Backgrounds

o Don’t make assumptions

o Communicate appropriately

o Search for common ground

o Be aware of formal versus

informal work environments
 Benefits of Workplace Diversity

o Increased adaptability

o Broader service range

o Variety of viewpoints

o More effective execution

MANAGING CULTURAL DIVERSITY AS A

COMPETITIVE ADVANTAGE :
The Main Arguments
o Resource acquisition argument
o Marketing argument
o Creativity argument
o Problem solving argument
o Values argument
o
PRESENTED BY;
GARIMA JAIN
0121914308