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Italian Ceramic Tile

Industry
Questions for Discussion
Question 1
 How do we know that
the Italian ceramic tile
industry was competitive
in mid-1980s?
Question 2
 What kind of factors
contributed to the
competitiveness of the
Italian ceramic tile
industry?
Question 3
 What were the weakness
of the Italian ceramic
tile industry in terms of
competitiveness?
Question 4
 How could we compare
the competitiveness of
Italy to that of Spain in
ceramic tile industry?
Question 5
 What are the benefits of
geographic
concentration of Italian
ceramic industry around
Sassuolo ?

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