Developing Mission, Vision, & Values

 Communicates the  A future-oriented

organization’s reason for declaration of the
being, and how it aims to organization’s purpose and
serve its key stakeholders aspirations.
 Often integrates a  Addresses what a firm
summation of the firm’s wants to become
values  Vision statements tend to
 Mission statements tend to be relatively brief
be longer than vision
statements
Examples of Vision Statements
 Walmart

• Mission: “to save people money so they can

live better.”

• Vision: “Be THE destination for customers to

save money, no matter how they want to
shop.”
 MMDU( Mullana)
• Mission: To develop better than the best
professionals for the economic development
of the country.

• Vision: To prepare students with an integrated

and technology oriented education for a
better career and to be worthy citizens of a
global society.
  
ROLES PLAYED BY
MISSION AND VISION
MISSION and VISION ORGANIZING
• Facilitates strategy
• Defines roles and responsibilities
• Encourages coordinated efforts
• Creates and supports culture.
MISSION, VISION, & LEADING
Controlling consists of three steps
DEVELOPING YOUR PERSONAL
VISION & MISSION