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HOW STEROTYPING INFLUENCES

EFFECTIVE COMMUNICATION ?
By :-
Saloni
Priyedeep Saini
Shreya Purwar
Abdul Fahad Khan
Armoghan Yazdan
Stereotyping Communication
It means attributing to

A certain sorts

A certain cognition

Over generalizing
EXAMPLES

Italians just love English people are Indians speak


Chinese people are
spaghetti reserved and fluent Hindi and
good cooks
standoffish. heavily accented
  English
Ouch That Stereotyping Hurts
Ineffective Communication with strangers

Influence By The Way We Process


Communication
Effects On Opportunities

Prejudice Discrimination

Effect audience feedback for an organization

Lack of encouragement and awareness of


opportunities

Negatively effect on career growth

Effect audience feedback for an


organization
Interpersonal Responses

It effects the way of communicators in face to


face communications.


Employee may feel uncomfortable.

An employee may respond differently towards


negative or positive stereotypes

Manager feels uncomfortable to assign


challenging work to an employee


Capability Stereotypes &
Communication
• Assumption of capabilities of low level employees by
senior.
• Low performance of job due to inadequate information
• Negative effect on earning
• Assumption of the seniors by the lower level employees
as uninterested and disconnected
International Business Relations
Training of employees for international business
relation can be damaging if based on stereotype.
TIPS
Avoid Assumptions

Avoid Judgments

Acknowledge Distinctions

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