Professional Documents
Culture Documents
SWOT Analysis of The Indian Apparel Industry
SWOT Analysis of The Indian Apparel Industry
Strengths
± Abundant and low cost skill labour ± Large and growing domestic market ± Manufacturing flexibility
Weaknesses
± Technologically backward, ± Inter sector rivalry (Organised vs. Unorganised) ± Lack of indigenous research ± Low productivity
Threats
± Decreased fashion cycle