Professional Documents
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Visual Information and Media: (PART 2)
Visual Information and Media: (PART 2)
Visual Information and Media: (PART 2)
INFORMATION
LITERACY
VISUAL INFORMATION
AND MEDIA (PART 2)
Visual Design Principles
LEARNERS WILL BE ABLE TO…
discuss visual design principles
(SSHS);
identify and evaluate visual design
principles used in different visual
media (SSHS); and
produce and evaluates a creative
visual-based presentation using
design principles and elements
(MIL11/12-VIM-IVc-10).
LEARNING COMPETENCIES
I- VISUAL INFORMATION AND MEDIA
(Part 2)
TOPIC OUTLINE
Source:
https://ww
w.linkedin.
com/pulse
/importan
ce-visual-
content-
social-
media-
marketing
-
presentati
ons-me
VISUAL DESIGN PRINCIPLES
Source: p. 130, MIL TG by CHED
1.CONSISTENCY
• Consistency of margins, typeface,
typestyle, and colors is necessary,
especially in slide presentations or
documents that are more than one
page.
VISUAL DESIGN PRINCIPLES
Source: p. 130, MIL TG by CHED
Source: https://www.pinterest.com/pin/28077197647114171/
Source: https://gofishdigital.com/guide-design-consistency/
Source: http://www.loopassociates.com/projects/brand-consistency-leading-to-millions-
in-cost-reduction/
2. CENTER OF INTEREST
• an area that first attracts attention in a
composition
• important objects or elements in a
composition
• can be achieved by contrast of values,
more colors, and placement
PRINCIPLES OF DESIGN
https://oss.adm.ntu.edu.sg/wheng004/tag/design/
Source: https://oss.adm.ntu.edu.sg/wheng004/tag/design/
Discuss visual design
principles applied in the
following media.
FORMATIVE ASSESSMENT
Source:
https://cscro6.word
press.com/arta-
corner/#jp-
carousel-2112
Source:
https://cscro6.word
press.com/arta-
corner/#jp-
carousel-2108
Source: http://opinion.inquirer.net/106642/editorial-cartoon-august-26-2017
Source:
http://www.inquirer.net/
page-one-single
Source:
http://news.abs-
cbn.com/focus/multimedia/infographic/09/04/17/what-
is-japanese-encephalitis
Source:
http://cnnphilippines
.com/news/2017/02/
01/HIV-cases-
increase-2016-
DOH.html
Source: https://www.tes.com/lessons/tmup-FOeYTHX1A/two-point-perspective-
drawing
Source: http://www.pinoyexchange.com/forums/showthread.php?t=313065&page=7
Photo Credit: HUF MAGAZINE
Source:
https://www.pinterest.co.uk/pi
n/323625923206850410/
Source:
http://mymoview
orld-
coolman0304.blo
gspot.com/2017/
07/birdshot-
trailer-and-
poster-pista-
ng.html
Source: http://ar.melinterest.com/?r=site/search&category=MLA114368/
Source: http://www.thephotoargus.com/35-superb-examples-of-still-life-photography/
Source: http://www.marklobo.com.au/news/category/melbourne-photographers/food-
photography-melbourne-photographers/
Source: https://www.demandgenreport.com/industry-
topics/rich-media/2906-the-power-of-visual-content-
infographic
CLASS ACTIVITY: STILL LIFE
PHOTOGRAPHY
Produce a still life photography using
your personal things (watch, phone,
notebook, books, etc.) applying at least 3
of the discussed visual design principles.
FORMATIVE ASSESSMENT
REFERENCES
Media and Information Literacy
Curriculum Guide by DepEd
Media and Information Literacy
Teaching Guide by CHED
Media and Information Literacy by
Boots C. Liquigan, Diwa Learning
Systems Inc.
REFERENCES
DESIGN ELEMENTS AND PRINCIPLES BY
CANVA.COM
https://designschool.canva.com/design-elements-
principles/
WILSON’S PORTFOLIO: PRINCIPLES OF
DESIGN
https://oss.adm.ntu.edu.sg/wheng004/tag/design/