SMB AM Collaboration

Cisco
Collaboration
Solutions for
Partner Account
Managers
Course Objectives
Upon completion of this course, you will be able to:
► Describe Cisco Collaboration solutions for Small and Midsize customers
► Describe the business benefits for Small and Midsize customers of
adopting Cisco Collaboration solutions
► Identify the appropriate Cisco Collaborations solution to match customer
needs
► Articulate the value of Cisco Collaboration solutions over the competition
Cisco Confidential 2
Course Outline
The learning objectives will be covered in the following modules:
► Cisco Unified Communications and Endpoint Solutions for Partner
Account Managers
► Cisco TelePresence Solutions for Partner Account Managers
► Cisco WebEx Solutions for Partner Account Managers
Cisco Unified
Communications
and Endpoint
Solutions for
Partner Account
Managers
Module Objectives
Upon completion of this module, you will be able to:
► Describe Cisco Unified Communications and Endpoint solutions for

small and midsize customers
► Describe the business benefits for small and midsize customers of
adopting Cisco Unified Communications and Endpoint solutions
► Identify the appropriate Unified Communications and Endpoint solution
to match customer needs
► Articulate the value of Cisco Unified Communications and Endpoint
solutions over the competition
Module Outline
The learning objectives will be covered in the following sections:
► Cisco Unified Communications and Endpoint Solutions for Small and
Midsize Business Customers
► Benefits of Cisco Unified Communications and Endpoint Solutions for
Small and Midsize Business Customers
► Competing with Cisco Unified Communications and Endpoint Solutions
Cisco Unified Communications
and Endpoint Solutions for
Small and Midsize Business
Customers
Customer Challenges
Increase ROI Provide Reliability Boost Productivity Lower Service &

Support Costs
Greater reliability and Core hardware and OS
productivity and lower design supports Broad features set Reduce total cost of
TCO provide ROI to network functionality enables diverse ownership, maximize
customer with high uptime workloads contribution of IT
Cisco solutions will address these challenges

Cisco SMB Unified Communications and Endpoint Overview
Prime
On-Premise Hosted IP Phones Jabber
Collaboration
Appliance-based for Software-based Enterprise wide

Cloud-based for any Advanced desktop
midsize to enterprise endpoint with IM and management and
size company endpoints
companies video control
Unified Communications Enterprise

Unified Communications
Endpoints Management
Cisco Unified Communications Products
The products we will list on the next page, CANNOT be sold by

Cisco Select and Small / Midsized Specialized partners
They are mentioned here to demonstrate the breadth of the Cisco portfolio.
Partners interested in reselling these products can do so by achieving

Cisco Express Collaboration Specialization
There may be other Cisco theatre-specific requirements
Consult the Cisco Partner program website for information on certifications.

http://cisco.com/go/partner
Business Edition Hosted
Enterprise UC
6000 Collaboration
Modular, On-
Premise Easy Installation Online
► Provide one or more collaboration services, including: call management,

voice mail, presence, contact center, instant messaging and video
► Share common enterprise-level code set and capabilities
► Provides customer choice in location, scale and feature set
Business Edition 6000
Partners are encouraged to pursue Cisco Express Collaboration Certification
if they wish to pursue opportunities with this product
Cisco Unified Communication Cisco TelePresence® Video
Manager Communication
For call control, native call queuing For H.323 interoperability, B2B
Cisco Prime Collaboration Cisco Paging Server

Provisioning, For point- to-point, group paging
administration, management
Cisco Jabber Cisco Business Edition 6000 Cisco WebEx Meetings
For instant messaging, on Cisco UCS C220 M3S For conferencing, Cloud service
presence Rack-mount Server Solutions
Cisco Unity Connection Cisco Unified Contact Center
For voicemail, automated Two Model Options: Express
8 UC / Collaboration, 1 Management, 2500 Devices For customer care
attendant
4 UC / Collaboration, 1 Management, 1200 Devices
Cisco Unified Attendant Concurrently Support Multiple Applications Cisco Emergency Responder
For emergency services
Console
For call routing, distribution Cisco Confidential 12
Cisco Unified Communications Manager
Cisco
Cisco Unified
Unified
Communications
Communications
Manager
Manager
CLOUD
ON PREMISES
Cisco Unified Communications Manager (Cont.)
► Solid, well-developed and proven engine that manages every interaction
with users, endpoints, and applications
► Most widely deployed such engine in the world with more than 40 million
deployments worldwide
► Can be used by every endpoint and application deployed in an
enterprise
► Ensures that we deliver the right type of user experience to the right
endpoint
Hosted Collaboration Solutions
Cisco Hosted Partner Hosted
Cisco Collaboration Cloud
Meetings Messenger
Cisco HCS
Cisco
Cisco WebEx
WebEx Cisco
Cisco Jabber
Jabber
Social TelePresence Social

Social TelePresence
TelePresence Unified
Communications
TelePresence Exchange System
Cisco Cloud enables outsourced or scalable hybrid solutions

Product Access Guidelines for Partners
► Ability of Cisco partners to access and sell certain Unified Communication
products is dependent upon their certification and specialization level with Cisco
► Unified Communications systems are a core requirement for Cisco collaboration
solutions, including Cisco Unified Communications Endpoints and TelePresence
► Unified Communications solutions fit customer needs best when the widest
possible range of products can be selected, sold and installed by the Cisco
partner
► To maximize your access as a partner to the complete small and midsize
business collaboration portfolio, you should pursue additional specializations
► Cisco Express Collaboration Specialization is the appropriate next step for most
partners
Cisco Express Collaboration Specialization (ECS)
► Addresses the midmarket opportunity
► Includes:
► Cisco Business Edition 6000
► Cisco TelePresence
► Cisco WebEx
► Cisco Jabber
► 50% lower partner training and investment
requirements than previous requirements
► Provides access to Premier Certification
► Enhanced Profitability with Cisco Value
Incentive Program (VIP) payments up to
15% on selected SKUs
Contact Center Express is not part of the ECS Specialization
Collaboration Specializations Portfolios
New! Express Collaboration Specialization
New! Express Collaboration Specialization
(ECS) Master Unified Communications
(ECS)
Includes all Small Business & Express Foundation Master Unified Communications
Specialization
Specialization,
Includes plus:
all Small Business & Express Foundation Specialization
• Business Edition
Specialization, plus: 6000
• • Unified
Business Communications
Edition 6000 Manager Express Includes all Cisco Collaboration products except
• • All Unified IP and Video Phones
Unified Communications Manager Express Includes all Cisco Collaboration
those designated products
restricted by ATP except
requirements
• • Unified
All Prime IP
Unified Provisioning
and Video PhonesManager Business Edition those designated restricted by ATP requirements
• • Prime
Prime Collaboration
Unified ProvisioningProvisioning
Manager Business Edition
• • Jabber
Prime (Unified Presence)
Collaboration Provisioning
• • Unified
Jabber Mobility
(Unified Presence)
• Unified Border Element
• Unified Mobility Advanced Collaboration Architecture
• • Unified
Unified SRST
Border Element
• Unified Attendant Console Business Edition
Advanced Collaboration
Specialization (CAS) Architecture
• Unified SRST
• • WebEx
Unified Meetings
Attendant Console Business Edition Specialization (CAS)
Includes all ECS Specialization, plus:
• • TelePresence
WebEx Meetings MX300/MX200 Includes all ECS Specialization, plus: (Enterprise
• Unified Communications Manager
TelePresence EX90/EX60
MX300/MX200
Small & Midsize • • TelePresence C20 Quickset
• Unified Communications Manager (Enterprise
Edition)
Small & Midsize
Specialization • • TelePresence
TelePresence C20 SX20 Quickset
Quickset Edition)
• Unified Contact Center Express
Specialization
• Entry-level TelePresence • • TelePresence
TelePresence SX20 MCU 5300/4500/4200
Quickset • Unified
• UnifiedContact Center Licensing
Workspace Express (All versions)
TelePresence MCUProfile 42 with C40
5300/4500/4200 • Unified Workspace Licensing (All versions)
Entry-level
ProductsTelePresence • Unified Enterprise Attendant Console
TelePresence Profile
Profile C65/55/52
42 with C40
Products
• WebEx WPL • Unified Enterprise Attendant
• WebEx Meeting Server Console
TelePresence Integrator
Profile C90/60/40
C65/55/52
WebEx WPL Unified IP
• Selected • • TelePresence
TelePresence Edge 95
Integrator or 75 MXP
C90/60/40
• WebEx
• WebEx Meeting
SocialServer
Selected
PhonesUnified IP • • TelePresence
TelePresence EdgeVCS Starter
95 or 75 MXPPack • WebEx
• VXI/VDISocial
TelePresence VCSVCS Expressway
Starter Pack with TMS • VXI/VDI
Phones • Session Border Controller
TelePresence VCSVCS Control with
Expressway withTMS
TMS • Session Border Controller
• TelePresence VCS Control with TMS Cisco Confidential 18
ECS: Why should you care? “The Express Collaboration
specialization finally allows
me to sell the full Cisco
For more information visit Collaboration story and fits
the customers I focus on.” –
http://cisco.com/go/ecs/ Alex Napolitano, Cloud Grid
Computing
Cisco Unified Communications Endpoints
For Small and Midsize Business Specialized Partners
► UnifiedCommunications Endpoints are hardware and software

telephones that allow end users to participate in and manage voice and
video calls
► Unified
Communications Endpoints require a Cisco Unified
Communication solution for functionality, this means:
► The customer will already have a Unified Communication solution in place
► Or the partner will require additional specializations to sell a Cisco Unified
Communications solution
► The products that follow can be purchased by Cisco Small and Midsize
Business Specialized partners and resold to customers as needed
Cisco Unified Communications Endpoint Portfolio
Video-Immersive Media
Advanced
Advanced Endpoints
Collaborative Media
Advanced Business Professional Media Endpoints
Business Communication Endpoints EX Series
Basic Voice Communication Endpoints 9900 Series
Communications Endpoints 8900 Series
Endpoints 7900 Series
6900 Series
3900 Series
Cisco Jabber on Any Device
Cisco Unified IP Phone 9900 Series
Advanced Collaborative Media Endpoints
► Knowledge Professionals, Administrative, Managers and
Executives
► High-definition voice
► Connectivity: Gigabit Ethernet, Wi-Fi, USB
► Experience: IP Phone9951
9971
► High-resolution color displays
► Bluetooth 2.0 support
► Custom language presentation
► Green:
► Deep sleep power save option
IP Phone 9951
9971
Cisco Unified IP Phone 8900 Series
Advanced Professional Media Endpoints
► Similar in design to 9900; 5-inch diagonal color screen
► 8941 and 8945 features:
► Built-in VGA camera IP Phone8961
8961
► 8941 supports 10/100 Ethernet
► 8945 supports 10/100/1000 Ethernet and Bluetooth
► No USB support
► 8961 features:
8945 8945
IP Phone
► Supports 10/100/1000 Ethernet
► 1 USB port (supports optional USB camera)
► Bluetooth 2.0 support
IP Phone
8941 8941
Cisco Unified IP Phone 7900 Series Portfolio
Executive Video
7975G Unified Video
Advantage
Unified Personal
Manager Communicator
7962G/7965G
Mobility
Business IP Communicator
7942G / 7945G Unified Personal
Communicator
Unified Wireless IP Phone
Multi-button 7925G/7925G- EX and 7926G
7931G
Accessories
Basic Expansion Module 7915/7916
7911G
KEM
Cisco Unified IP Key Expansion Modules (KEMs)
► KEMs provide a bank of line or feature keys as a
modular accessory that can be attached to certain
phone models
► Ideal for:
► Administrative assistants KEM
► Line of business managers
► Executives
► 12 to 36 programmable keys per KEM 8961+KEM
► Power:
► Check model for details
► Power may be supplied via PoE or may require power brick
► Monochrome or graphical, backlit color LCD display
7915/7916
Cisco Unified IP Phone 7937G/8831G
Conference Room Speaker Phones
► 7937 features:
► Large LCD & enhanced dial keys
► High definition voice
► Expanded room coverage with optional microphone kit 7937
► Wireless Lapel Microphone Kit
► 8831 features:
► Superior wideband acoustics with the first two-element speaker
► Wired and wireless expansion microphones (via DECT)
► Expanded room coverage with support for daisy chaining two
units 8831
Cisco Unified Wireless IP Phone 7900 Series
Wi-Fi phones for office use and demanding environments such as
healthcare, retail and manufacturing
7925G-EX
► 7925G
► 802.11 a/b/g
► IP54 rated for dust and splashing water
► Up to 13 hours talk time
► Bluetooth 2.0 support for headset use
► Integrated full-duplex speakerphone
► 7925G-EX
► Based on 7925, but for more hazardous, potentially explosive operating
environments
► IP64 rating for dust/water resistance, hermetically sealed 7925G
► 7926G 7926G
► Integrated EA11 2D bar-code scanner, supports many standards including QR
► MIDlets for richer graphics and faster response for custom applications
Cisco Unified IP Phone 3900 & 6900 Series
► Value-oriented, business-grade voice
communications
► Simplified, yet robust, telephony capabilities
including:
► Video communications support on selected models
► Single-line and multi-line models
► Dedicated keys for common functions
► Choice of colors, handset styles (vary by theatre) 6900 Series
► Single call-per-line appearance on selected models
► 3900 Series provides a dual-line SIP-based IP
Phone
3905
Cisco Jabber
All-in-one UC Application Collaborate from Any Workspace
► Presence & IM ► PC, Mac, tablet, smart phone
► Voice, Video, voice messaging ► On-premises and Cloud
► Desktop sharing, conferencing ► Integration with Microsoft Office

Cisco Prime Collaboration
► Single interface for provisioning of
users and their voice service
Provisioning
Simplified
► Reverse synch with native interface deployment and
configuration
► Batch provisioning
► User self-care portal to allow
preference settings
► Easy implementation of Move, Add,
Change and Delete operations without
requiring advanced telephony skills
Automates Provisioning, Administration,

and Management
Benefits of Cisco Unified
Communications and
Endpoint Solutions for
Small and Midsize
Business Customers
Customer Collaboration Needs
Customers are looking for business-impacting collaboration solutions that:
► Address evolving trends
► Increase agility
► Improve customer responsiveness
► Solve business challenges
► Help grow their business
Business Value of Collaboration
Productivity
Productive and accessible mobile workers
Effective virtual teams
Interactive and engaged employees
Innovation
Strategically aligned organization
Flexible and innovative working options
Growth
Satisfied and loyal customers
New and innovative IT models
Cisco Unified Communication Endpoint Benefits
• Reduced Total Cost of Ownership
Affordable pathway to Cisco UC
Models with built-in video reduce OPEX
Power save reduces consumption
Easy and scalable expansion with KEM
• Expanded Choice
Enhances your ability to tailor solutions to
individual user needs
Color and handset options delivers flexibility for
global deployments
• Enhanced User Experience

Fixed keys for common functions
Single-call per-line support for traditional use
High definition voice, USB and Bluetooth on
select models Cisco Confidential 34
Competing With Cisco
and Endpoint Solutions
Proven Results
95%
of Fortune 500 +50M +30k
Use Cisco TelePresence
IP Phones
Collaboration EX Series
Sold
1.8B
WebEx
1.5M Minutes
Per Month 1.4M
Contact Center 200K Jabber
Agents Customers Seats
Worldwide
Cisco Leads the Market
Enterprise Voice Revenue Share
The Leader in Collaboration
40%
Cisco ► #1 in Enterprise Voice
30%
► #1 in Telepresence/Video
20%
Avaya+ Conferencing
Nortel
► #1 in Web Conferencing
10%
Siemens
Aastra ► #1 in Unified Messaging
Alcatel-Lucent
0% NEC
Nortel ► #1 in Audio Conferencing
► #2 in Contact Center
Sources: Synergy Research, Frost & Sullivan, Gartner, Intellicom Analytics, Cisco
Note: Enterprise Voice excludes low-end KTS category
Cisco Unified IP Phone Portfolio Positioning
What to sell when…
Small/Midsize Enterprise/Midsize
SPA 500 Series 6900 Series 8900 Series
• Cost-effective offer–Small/Midsize/Hosted • Cisco UC for budget constrained

• MP3 file playback, scrolling picture gallery (SPA525 • Business-grade voice (SCCP/SIP)
• HQ video and HD Audio elevate communications
only) • Needs multiple line options
• Reduced TCO & device consolidation with VDI
• Advanced features with Color Display, Bluetooth, • Basic applications (XML-audio)
• Full multimedia applications suite
Wireless, Speaker • Green enhancements important
• Flexible connect: USB, BT, GigE
• Cisco (SPCP), SIP, 3PCC • Reduced TCO & device consolidation with VDI
• Green enhancements of interest
3900 Series 7900 Series 9900 Series
• Replace Analog/Digital Phones

• Affordable and scalable HQ video
• Numerous options within Series (desk, wi-fi phones,
• Basic IP Communications
• Reduced TCO & device consolidation with VDI
conf. room)
• Bus Edition 3000/5000/6000 and Unified CM
• Bluetooth integration for mobility
• Full multimedia applications suite
• Low power for green solution • Reduced TCO & device consolidation with VDI
• Largest, high res color displays
• Display, speakerphone for productivity
• Wi-Fi for ROI, reduced costs
• Gigabit Ethernet & color displays (selected models)
• Color/handset choice important
Unified Communications Message In A Box
Cisco Community Cisco.com Partner Central
Support forum - Midsize main – Cisco Collaboration Midmarket
https://supportforums.cisco.com/co Promotion -
mmunity/netpro/collaboration-voic http://www.cisco.com/go/midsize
e-video www.cisco.com/go/mmcollabpro
Small/Midsize main – motion
www.cisco.com/go/be6000
Partner Communities - Product main – Cisco Unified Business Edition 6000
https://communities.cisco.com/co www.cisco.com/en/US/products/ps
mmunity/partner Playbook -
11369/index.html http://www.cisco.com/go/be6kplaybook
TWTV “Fundamentals of BE 6000” -
https://communities.cisco.com/vide Case Studies – Cisco Mid-Market Promotion -
os/9540#comment-9205 http://www.cisco.com/web/partners/ince
www.cisco.com/en/US/products/ps ntives_and_promotions/midmarket_coll
11369/prod_case_studies_list aboration.html
BE6000 Partner Resources -
Partner Resources - http://www.cisco.com/go/be6000
www.cisco.com/en/US/partner/pro
ducts/ps11369/products_partner_r
esources_list Cisco Express Collaboration
Specialization -
http://www.cisco.com/go/ecs/
Module Summary
Module Summary
► Cisco provides customers with a wide choice of standards-based, interoperable
endpoints and clients that will enable them to work and interact the way they wish
► Partners who achieve Cisco Express Collaboration Specialization can sell a
variety of Cisco Unified Communications products, including: Cisco Business
Edition 6000, TelePresence, WebEx and Jabber solutions
► Customers are looking for business-impacting collaboration solutions that
address evolving trends, increase agility and improve customer responsiveness
► Cisco collaboration solutions fosters productivity, innovation and growth
Review: Built-in Camera
Which of the following Cisco IP Phone Series comes with a built-in video
camera? (choose one)
A) 5900 Series
B) 6900 Series
C) 7900 Series
D) 8900 Series
Review: Built-in Camera
Which of the following Cisco IP Phone Series comes with a built-in video
camera? (choose one)
D) 8900 Series
Review: Integrated Scanner
Which of the following Cisco IP phones would a customer choose if they were
looking for a wireless IP phone that supports an integrated scanner? (choose one)
A) 8831
B) 9900
C) 7900
D) 7926
Review: Integrated Scanner
Which of the following Cisco IP phones would a customer choose if they were
looking for a wireless IP phone that supports an integrated scanner? (choose one)
D) 7926
Review: Business Value
Which of the following best describes the business value of Cisco Unified
Communications solutions? (choose one)
A) Growth, Low Price, Competition

B) Broad Product Line, Comprehensive Features, Low Price
C) Innovation, Staff Reduction, Competition
D) Productivity, Innovation, Growth
Review: Business Value
Which of the following best describes the business value of Cisco Unified
Communications solutions? (choose one)
D) Productivity, Innovation, Growth
Cisco
TelePresence
Solutions for
Partner Account
Managers Cisco Confidential 49
Module Objectives
► Describe Cisco TelePresence solutions for small and midsize business
customers
► Describe the business benefits to small and midsize business customers
of adopting Cisco TelePresence solutions
► Identify the appropriate Cisco TelePresence solutions to match customer
needs
► Articulate the value of Cisco TelePresence solutions over the competition
Module Outline
► Cisco TelePresence Solutions for Small and Midsize Business
Customers
► Benefits of Cisco TelePresence Solutions for Small and Midsize
Business Customers
► Competing with Cisco TelePresence Solutions
Cisco TelePresence Solutions
for Small and Midsize
Business Customers
Customer Challenges

Support Costs

Business Priorities for Small/Midsize Companies
Top-of-Mind Imperatives
Market Trends Business Impact Personal Factors

• Voice, video, and data • OpEx and CapEx • Work anywhere
network convergence management
• Device flexibility
• Outsourcing to Cloud Services • Interoperability and scalability
• Trust at a distance
to reduce cost
• Complex deployments
• Content and device explosion • Expertise and information
on demand
• Increasingly dispersed
workforce
Video Is Transforming Business
Business Value of In-Person Communication
► Cisco asked the Economist to study the business value of in-person communications
► The data revealed current challenges and a desire to increase in-person collaboration:
► 75% of business leaders indicate that in-person collaboration is critical to business success, affecting
business outcomes more than other forms of communication
► More than 60% of communications today do not occur in real time
► 88% of business leaders indicate business exposure and resources significantly affect business
outcomes
► 54% of business leaders indicate the most important communication factor to be able to discern the
level of engagement and focus through a combination of visual and audio cues
► There is a strong desire to increase in-person collaboration, and survey results show the potential to
increase productivity and business outcomes by more than 20% across critical business processes
Cisco TelePresence + Video Content =
More Places | Shift Time | Devices | Relevance
Cisco TelePresence Features
► Transform any conference room into
a TelePresence room
► Visually collaborate from your desktop
► Support up to 1080p HD video calling
► Cisco WebEx for desktop sharing
► Turn any display into a powerful
TelePresence system
The TelePresence Experience
► TelePresence endpoints offer a superior experience over simple video
and audio systems
► Cameras are sophisticated, with pan/tilt/zoom technology
► Audio capabilities are of higher quality, speakers hear everyone, even if
they’re talking at once
► Systems are set-up to capture you in your natural environment, for
example, eye contact without having to look into the camera
Cisco TelePresence Immersion Curve
Customer facing
Executive decision making
Time/Mission critical
Cisco Select Partners Can Resell Persuasion/Negotiation
Strategic Meeting
Tactical Meeting Environment
Enhanced Environment
Presence
Enhancing Voice Office and Home
Beyond the room
Many Participants
Immersive
MultiPurpose
Personal
Video Enabled Web Video Enabled Voice TelePresence
Cisco TelePresence Solution Overview
Jabber Video for
Profile 42 MX300, M200 DX/EX Series QuickSet C20
TelePresence
Boardroom Group or small office Personal all-in-one Make any screen a Software-based
TelePresence TelePresence TelePresence TelePresence screen TelePresence
Multipurpose Personal
All Cisco video endpoints require Cisco VCS and/or Cisco CUCM.
Partners interested in reselling these products can do so by achieving

or
TelePresence Express ATP
There may be other Cisco theatre-specific requirements
Consult the Cisco Partner program website for information on certifications.

Cisco TelePresence Profile 42
► Allcomponents are connected and
packed together
► Justprovide power and network
and position microphone
► 1080p HD video
► Ideal camera and display height
for natural communication
► Wall,
Floor or Wheel base
mounting options
Cisco TelePresence MX200/MX300
► 1080p/720p video ► Simple Setup
► High-quality 42-inch
► Auto-provisioning
or 55-inch display ► Self-configuration
► Optimal preset ► Easy Operation

framing and video ► TelePresence Touch
clarity from a tablet
PrecisionHD camera
► HighQuality Global
► HD sound system Service
with two front ► Cisco managed
speakers for services
superior audio
performance Cisco Confidential 64
Cisco TelePresence EX-90 Series
► 1080p30 and 720p60 video resolution for the ► Integrated document camera allows for easy sharing of
Telepresence experience at the desk physical documents and objects with quick flip of the main
camera
► High quality 24” PC screen with clear 1920x1200 WUXGA
resolution enables a seamless, one-tool desktop ► Multiple digital inputs (DVI and HDMI) allow for flexible
sharing of various content sources
► TelePresence Touch Screen control is standard
► Dual display capable (HDMI out) enables a second
screen that can be dedicated to content
Cisco TelePresence EX-60 Series
► High quality 21.5” PC screen with 1920x1080 resolution
enables a seamless, one-tool desktop
► 8” Cisco TelePresence Touch Screen for simple control
► 1080 and 720 video resolution for a desktop telepresence
experience
► PrecisionHDTM camera ensures video clarity
► 2 front speakers for excellent quality audio
► Integrated document camera allows for easy sharing of
physical documents and objects with a quick flip of the main
camera
► Share your laptop content easily through a digital input (DVI)
► Included wideband handset or headset input for privacy
► VESA mount for flexible deployment
Cisco Desktop Collaboration Experience DX 650
► Always on, highly secure, integrated
unified communications based on
Android platform
► HD video, web collaboration and cloud
services support
► Supports Cisco telephony features
including:
► Multi-line
► Speed dial support
► Multi-user login
► Single number reach
► Secure call recording
Cisco TelePresence 1080p60 Camera
► Optical zoom 1.5x
► 45 to 55 degree FOV
► Privacy Shutter
► Tilts down for use as a
document camera
► Inverts image automatically
Cisco TelePresence SX20 Quick Set
Transforms a flat panel display into a
1080p HD meeting space
► Includesa Codec C20, PrecisionHD
1080p Camera, Performance Mic 20,
and a remote control
► Bestvalue offering in the market –
more power, better performance
► Compact and flexible for your
individual video needs
► Ideal for small, medium to large
meeting spaces and for organizations
of all sizes
Jabber Video for TelePresence
► Enterprise-ready, mobile HD video
soft client
► Two connection options:
► Cloud-based via web subscription
► Premise-based via on-site
TelePresence installation
► Enables fast, easy, and reliable
connections to other soft client
users, desktop video systems, and
meeting rooms
Cisco TelePresence Touch Screen
Staged layouts give you a preview of
what you are about to see
Easy to collaborate Add more participants?

Preview and share content Context based menus and proper
notifications to guide you
Cisco TelePresence Touch Screen Availability
► Standard with ► Optional with
► EX Series ► C Series Codec
► Profile C Series ► Quick Set C20
Product Access Guidelines for Partners
► Ability of Cisco partners to access and sell certain TelePresence products is
dependent upon their certification and specialization level with Cisco
► TelePresence systems are most effective when combined with Unified
Communications platforms
► TelePresence solutions fit customer needs best when the widest possible range
of products can be selected, sold and installed by the Cisco partner
► To maximize your access as a partner to the complete small and midsize
business collaboration portfolio, you should pursue one of two specializations:
► Cisco Express Collaboration Specialization
► Cisco TelePresence Video Express Authorized Technology Partner
► Addresses the midmarket opportunity
► Includes:
► Cisco Business Edition 6000
► Cisco WebEx
► Cisco Jabber
► 50% lower partner training and investment
requirements than previous requirements
► Provides access to Premier Certification
► Enhanced Profitability with Cisco Value
Incentive Program (VIP) payments up to
15% on selected SKUs
Contact Center Express is not part of the ECS Specialization
Collaboration Specializations Portfolios
Express Collaboration Specialization (ECS)
Express
IncludesCollaboration
all Small BusinessSpecialization (ECS)
& Express Foundation Master Unified Communications
Includes
Specialization,
all Small Business
plus: & Express Foundation Master Unified Communications
Specialization
• Business Edition
Specialization, plus: 6000 Specialization
• • Unified
Business Communications
Edition 6000 Manager Express
• • All Unified IP and Video Phones
Unified Communications Manager Express
Includes all Cisco Collaboration products except
• • Unified
All Prime IP
Unified Provisioning
and Video PhonesManager Business Edition Includes all Cisco Collaboration
those designated products
restricted by ATP except
requirements
• • Prime
Prime Collaboration
Unified ProvisioningProvisioning
Manager Business Edition those designated restricted by ATP requirements
• • Jabber
Prime (Unified Presence)
Collaboration Provisioning
• • Unified
Jabber Mobility
(Unified Presence)
• • Unified
Unified Border Element
Mobility
• • Unified
Unified SRST
Border Element Advanced Collaboration Architecture
• • Unified
Unified SRST Attendant Console Business Edition Advanced Collaboration
Specialization (CAS) Architecture
• • WebEx
Unified Meetings
Attendant Console Business Edition
WebEx Meetings MX300/MX200
Specialization (CAS)
Includes all ECS Specialization, plus:
MX300/MX200 Includes all ECS
• Unified Specialization,
Communications plus: (Enterprise
Manager
Small & Midsize • • TelePresence
TelePresence EX90/EX60C20 Quickset • Unified Communications Manager (Enterprise
Edition)
• TelePresence C20 SX20 Quickset
Small & Midsize
Specialization
• TelePresence Quickset Edition)
• Unified Contact Center Express
TelePresence SX20 MCU 5300/4500/4200
Quickset
Specialization
• Entry-level TelePresence • TelePresence • Unified
• UnifiedContact Center Licensing
Workspace Express (All versions)
• TelePresence MCUProfile 42 with C40
5300/4500/4200
Entry-level
ProductsTelePresence • • TelePresence
Profile C65/55/52
42 with C40 • Unified
• UnifiedWorkspace Licensing
Enterprise (All
Attendant versions)
Console
Profile C90/60/40
C65/55/52 • Unified Enterprise Attendant
• WebEx Meeting Server Console
Products
• WebEx WPL
C90/60/40
WebEx WPL Unified IP
• Selected • WebEx
• WebEx Meeting
SocialServer
95 or 75 MXPPack
Selected
PhonesUnified IP • TelePresence • WebEx
• VXI/VDISocial
• TelePresence VCSVCS Expressway
Starter Pack with TMS
Phones • • TelePresence
Expressway withTMS
TMS • VXI/VDI
• Session Border Controller
• TelePresence VCS Control with TMS • Session Border Controller
Cisco TelePresence Video Express Advanced Technology Partner
► Authorized Technology Program

designed as first-to-market program
for partners with specific skills
► Partners are invited for admission
based on their match to required
technology skills
► Partnersreceive training,
demonstration systems and additional
Cisco support
► Authorized products include:
► Cisco Jabber
TelePresence Video Express ATP Products
TelePresence Video Express ATP

TelePresence Video
This is an invitation Express
only program ATP
This is an invitation only program
• Jabber (Unified Presence)
Jabber MX300/MX200
(Unified Presence)
• • TelePresence EX90/EX60
TelePresence MX300/MX200
TelePresence C20 Quickset
EX90/EX60
TelePresence C20 SX20 Quickset
Quickset
TelePresence SX20MCU 5300/4500/4200
Quickset
TelePresence MCUProfile 42 with C40
5300/4500/4200
Profile C65/55/52
42 with C40
Profile C90/60/40
C65/55/52
C90/60/40
95 or 75 MXPPack
TelePresence VCSVCS Expressway
Starter Pack with TMS
Expressway withTMS
TMS
• TelePresence VCS Control with TMS
Benefits of Cisco TelePresence
Solutions for Small and Midsize
Business Customers
Cisco TelePresence Delivers
Power of In-Person Integrated Collaboration Experiences

People-centric communications 1 5 Transformative business impact and
accelerate business transformation processes: More than meetings
Cisco
TelePresence Integrated Communication
Endpoint Options
Aligned to Your Needs 2 4 and Content
Multiply the value of your
An in-person experience for all
video investments
3
Unified User Experiences
Consistent user experience enabled by simple, scalable conferencing
Cisco TelePresence
Quality Simplicity Reliability Collaboration
• Natural, in-person Intuitive interface and controls Consistent and trusted user Mirrors in-person work
interaction experience environment
Easy to schedule
• Visible gestures, Interoperable and Content sharing
body language, facial Initiate ad hoc calls intercompany
expressions, right eye gaze enabled Recording
Add users on the fly
• Imperceptible latency Scalable Enables multiple use
One-button meeting launch cases beyond meetings
• Audio and visual sync
High Intensity Collaboration
• Normal voice levels
Business Transformation
Reduce Travel Optimize Speed Transform

Costs, Emissions Employee Time Decision Making Business Models
$604,000 savings on 50% reduction in Two weeks to resolve Three times average
travel in one month repair time issues; down from two success rate treating
months stroke patients
Increasing Business Value
TelePresence Solutions
Proven Results
95%
of Fortune 500 +50M +30k
Use Cisco TelePresence
IP Phones
Collaboration EX Series
Sold
1.8B
WebEx
1.5M Minutes
Per Month 1.4M
Contact Center 200K Jabber
Agents Customers Seats
Worldwide
Cisco Leads the Market
Enterprise Voice Revenue Share
The Leader in Collaboration
40%
Cisco ► #1 in Enterprise Voice
30%
► #1 in Telepresence/Video
20%
Avaya+ Conferencing
Nortel
► #1 in Web Conferencing
10%
Siemens
Aastra ► #1 in Unified Messaging
Alcatel-Lucent
0% NEC
Nortel ► #1 in Audio Conferencing
► #2 in Contact Center
Sources: Synergy Research, Frost & Sullivan, Gartner, Intellicom Analytics, Cisco
Note: Enterprise Voice excludes low-end KTS category
Comprehensive TelePresence Endpoint Portfolio
Remote Personal Multipurpose
Cisco Cisco
Cisco Cisco TelePresence TelePresence
Cisco Jabber Cisco IP Video Cisco MX200
TelePresence TelePresence System Quick SX20 System Codec
Video Phone E20 Cisco MX300
System EX60 System EX90 Set C20, Profile C40, Profile 42
42 with C20 C40
Up to 720p Up to 448p Up to 1080p
24” LCD
Can be your 42“ or 55"
Device Display 10.6” LCD 21.5” LCD Cisco HD 42” LCD display or supply your own
desk monitor LCD
too
+ Cisco HD
camera or Desktop sharing MultiSite MultiSite
supply your receive only
own
TelePresence Message In A Box
► Cisco TelePresence on Cisco.com
► http://cisco.com/go/telepresence
► Cisco Telepresence on Partner Central Collaboration site

► http://www.cisco.com/en/US/partner/products/ps7060/partner.html
► Programs and Incentives

► http://www.cisco.com/go/cbplus
► http://www.cisco.com/go/vip
► http://www.cisco.com/go/oip
► Cisco Collaboration Partner Community

► https://communities.cisco.com/community/partner/collaboration/
► Cisco Capital
► http://www.cisco.com/go/ciscocapital
► Cisco TelePresence Orderability Resources

► http://www.cisco.com/en/US/partner/products/ps7060/mbw_ptr_orderability_resources.html
Module Summary
Module Summary
► The growing demand to converge voice, data, and video networks is
being driven by the need to efficiently deliver real-time multimedia
services such as video on demand to users to support their work
► Video is transforming the way organizations communicate and
collaborate with colleagues as well as with customers and partners
► The Cisco TelePresence and Video Content portfolio provides the most
comprehensive set of solutions to enable business process
transformation and expand collaboration capabilities
► Over 200,000 individual customers use Cisco collaboration solutions,
including 95% of the fortune 500
Review: MultiPurpose TelePresence
Which of the following are designed for Multipurpose TelePresence?

(choose two)
A) TPS 1000
B) MX 300
C) C20
D) Profile 42
Review: MultiPurpose TelePresence
Which of the following are designed for Multipurpose TelePresence?

(choose two)
B) MX 300
D) Profile 42
Review: Business Benefits
Which of the following are business benefits of Cisco TelePresence?

(choose two)
A) Reduce travel costs

B) Optimize employee time
C) Eliminate staff
D) Increase OpEx
Review: Business Benefits
Which of the following are business benefits of Cisco TelePresence?

(choose two)
A) Reduce travel costs

B) Optimize employee time
Cisco WebEx
Solutions for
Partner Account
Managers
Module Objectives
► Describe the Cisco WebEx solutions for small and midsize business
customers
► Describe the business benefits to small and midsize business customers
of adopting Cisco WebEx solutions
► Identify the appropriate WebEx solution to match customer needs
► Articulate the value of Cisco WebEx solutions over the competition
Module Outline
► Cisco WebEx Solutions for Small and Midsize Business Customers
► Benefits of Cisco WebEx Solutions for Small and Midsize Business
Customers
► Competing with Cisco WebEx Solutions
Cisco WebEx Solutions for
Small and Midsize Business
Customers
Customer Challenges

Support Costs

Cisco Collaboration Product Overview
Business Specialized
WebEx Meetings Jabber Client Enterprise
Edition 6000 WebEx
See, hear and share Unified client bringing Midsize Unified For Events, Training, On premise Unified
content and together all Cisco Communications, and Support Communications,
applications collaboration TelePresence, and TelePresence, and
platforms Video Video
Small and Midsize Business Midsize / Enterprise Collaboration

Collaboration
Cisco Select partners will be able to resell Cisco Select partners will NOT be able to resell these solutions
these solutions Additional certifications, specializations and approvals are required
Cisco Enterprise Collaboration Products
The Business Edition 6000, Specialized WebEx and Enterprise Unified

Communications products CANNOT be sold by
Cisco Select / Small and Midsized Business Specialized partners
They are mentioned here to demonstrate the breadth of the Cisco portfolio.
Partners interested in reselling these products can do so through achieving

additional certifications and specializations.
Consult the Cisco Partner program website for additional information:


Cisco WebEx Centers Portfolio
Cisco Select partners can only sell Cisco WebEx Meetings
Meetings Training Events Support
Video Conferencing
Audio Conferencing
Best of Breed Solutions Across Different Business Processes

Cisco WebEx Common Features
► Industry-leading web ► Interoperable with Cisco
conferencing UC products
► Cloud-based solution ► Delivered securely over
► Integrated data, voice, and the Cisco WebEx Cloud
high-definition video
► Audio via VoIP, UC
► Presentations include integration, or third party
document, application and audio services
desktop sharing
► Deliver to anyone, ► Consistent, cross-platform
anywhere, anytime experience
► Ad-hoc and scheduled ► Windows, Mac, Linux,
meetings, including Unix, Solaris
scheduling with Outlook
and Lotus Note ► Supported on mobile
devices
► Available in 13 languages
High-Definition Video
A natural face-to-face video experience with WebEx
► 720p High-definition video: WebEx Meetings,

WebEx Meeting Center, WebEx Training
Center
► 360p High-quality video: WebEx Event Center
and WebEx Support Center
► Two-way video for WebEx Meetings, Meeting
Center on iPad, iPhone and Android tablets
► Integrated
TelePresence experience with
WebEx Meeting Center

Integrated WebEx Collaboration Experiences
Collaboration Solutions
TelePresence WebEx OneTouch
One button launch, two-way data sharing, video
Mobile Devices
Highest quality conferencing experience
Schedule start and attend WebEx meetings
Audio and Cisco Network Devices

Choice of audio providers
Medianet provides a secure, responsive pathway
Integrated Desktop Solutions

Jabber escalates IM conversation to WebEx Meeting
Makes meetings convenient and fast
Cisco Jabber—The Power to Collaborate
All-in-one UC Application Collaborate from Any Workspace

► Presence and IM ► PC, Mac, tablet, smart phone
► Voice, video, voice messaging ► On-premises and Cloud
► Desktop sharing, conferencing ► Integration with Microsoft Office
Benefits of Cisco WebEx
Solutions for Small and
Midsize Business
Customers
Cisco Collaboration Applications Deliver Value
Productivity and Best-in-Class

Flexible Working Mobile and Video
Productivity gains, long- Broad capabilities and device
term strategic advantages support, video everywhere
Cisco
Collaboration
Intuitive, Blended Enterprise-Grade IT

User Experience Secure, scalable, flexible
Ease of use, choice of tools, deployment, interoperable
better together

Productivity and Flexibility
Faster
Faster Decision-Making
Decision-Making Strengthened
Strengthened Innovation
Innovation Mobile
Mobile and
and Virtual
Virtual Work
Work Teams
Teams

Best-in-Class Mobile Experience
Broad Capabilities and Device Support
WebEx Meetings Jabber

Best-in-Class Mobile Experience (Cont.)
Broad Capabilities and Device Support
► Breadth of capabilities helps meet user’s preferences and delivers

greater business agility
► Millions of WebEx and Jabber downloads helping users participate in
virtual meetings
► Easy to find users, see if they are available, securely place voice and
video calls
► Allows information workers to be more effective, whether at their desk or
in the field
Best-in-Class Video Experience
Video Gets “First-Class” Treatment
► Video in all offerings

► Real-time communications
► Shared content
► Interoperable
► Same call control
► Easy as a phone call
► Outstanding video experience

► H.264 for interoperability
► High performance (720p)
Enterprise-Grade IT
Secure, Integrates with Support

Support
Scalable, Existing Investments
Reliable World Class Support

WebEx Solutions
The Power of Cisco WebEx Meetings
Participants from over 231 countries
Over 9 million registered hosts worldwide
39+ Million meeting attendees per month
2.2 Billion meeting minutes per month
3.8 Million mobile downloads

Market Share Leader for Global SaaS Web Conferencing
InterCall 4%
Adobe 5%
52%
Others 10%
Cisco
Citrix Online 20% WebEx
52% Market Share
Microsoft 9%
Cisco WebEx
Leads the Market
Source: Synergy Research 2012

Market Opportunity
► Revenue from the overall web conferencing market (including integrated audio-
web conferences) reached US$1.8 billion in 2012
► Revenue is expected to reach US$2.5 billion in 2015
► The market is expected to grow at a compounded annual growth rate (CAGR) of
12% through 2015
► Market penetration in 2011 was only 15 to 20% of the total addressable market
“
“
As users adopt the next generation of communications,
collaboration is quickly becoming the backbone of enterprise
communications.
Frost & Sullivan - Analysis of the Global Web Conferencing Market - November 2012 Cisco Confidential 116
WebEx Offers on Cisco GPL
WebEx® Offers on Cisco® GPL provide a way to position and procure Cisco
WebEx Meetings* and Meeting Center, and Cisco WebEx Messenger to be sold
in conjunction with the broader Cisco Collaboration portfolio
WebEx offers are designed for customers who are looking for the benefits of a
cloud-based collaboration tool with simple licensing and predictable flat-fee
pricing for the entire enterprise or department
These offers are standard Cisco Advanced Unified Communications SKUs sold
from the Cisco Global Price List and through global channel partners
* Not available in all regions

New SKU Structure and Simplified Provisioning
New Renewal Add-on Service
New customer to service and model Repurchase service for existing Additional users for existing customer
►Annual new SKUs 1-, 2-, 3-, and 5- customer to extend service ►Must co-terminate with existing
year ►Annual renewal SKUs 1-, 2-, 3-, and service
►Add-on monthly SKUs 1-59 to co- 5-year ►Monthly SKUs 1-59
terminate with another service
New SKU structure

► Refinement that differentiates New, Renewal, and Add-on SKUs
► Require renewals to use separate SKU
Configurable optional services
► Options within new structures (Storage, AIM Federation, and Audio)
► Monthly SKUs for AIM Federation
Eliminate PAK registration step in SWIFT

New, Add-on, and Renewal SKUs
Net New Customer
► Purchase Employee Count and Active User model to help ensure access to WebEx® services for all employees
L-WBX-EE-EC-NEW, L-WBX-EE-AU-NEW
► Purchase Named User or Ports model to have access for a limited number of users
L-WBX-MC-NU-NEW, L-WBX-MC-P-NEW
Add-On Order for More Service

► Purchase Add-on SKUs when additional licenses are needed during the existing term
For example, L-WBX-MC-EC-ADDON
► For instance, when a customer is 10 months into a 36-month term, select the 26-month add-on SKU for the appropriate
model and service
For example, L-WBX-MC-EC-M26
Renewal Order
► Purchase Renewal SKU when the customer’s subscription term is coming to an end for the renewal of an existing
model and service
For example, L-WBX-EE-AU-RENEW

WebEx on Cisco GPL Value
Customer Partner
► Capture discount ► Penetrate new market segments
► Improve customer experience and satisfaction ► Cross-sell
► Reduce transaction costs ► Reduce transaction costs

► Capture value of product integration ► Capitalize on customers’ willingness to acquire
additional service for small incremental cost
► Simplify buyer purchasing decisions
► Simplify offer portfolio
► People prefer fewer choices; when
overburdened with choices to analyze, large ► Less expensive than providing all
numbers of potential customers abandon combinations of separate services
purchase ► Increase customer loyalty
► Buildon brand strength in web conferencing to
capture larger percentage of customer IT
spending

Business Decision Maker
Increase Productivity
Enable WebEx® meetings on multiple devices and platforms;
integrate across Cisco® solutions
Enhance Security
Encrypted audio and file sharing during meetings
Lower Operating Expenses

Manage telephony and services costs with your own staff
Save Employee Time and Reduce Costs

Manage meeting activity online and reduce travel
Easy to Use
Enables quick adoption and works with commonly used business
applications

Technical Decision Maker
Increase Worker Productivity
Enable WebEx® meetings (and WebEx user experience) on
multiple devices and platforms
Extend and Build on Cisco® Investments
Build on your existing investments in Cisco UCS™, Cisco Unified
Communications Manager, Cisco Jabber™ platform, etc.
Control Telephony Costs

Drastically reduce additional costs of on-net calls
Reduce Costs and Ease Administration

Easy to deploy, manage, and increase adoption

Availability and Target Market
Available worldwide except in China and
export-controlled countries* Small Business
Commercial
Opportunity:
Select
Enterprise
Target market: Small and Midsize
Business customers < 250 employees Global
*Restricted countries: Cuba, Iran, North Korea, Sudan, and Syria

WebEx Licensing Models on Cisco GPL
Small Ports
Business
► WPL ► Cisco WebEx® Meeting Center

► Cisco WebEx Meeting Center and Meetings ports only
and Meetings only ► 2-port minimum
► 2-user minimum
VOIP
VOIP Included
Included –
– Up
Up to
to 5
5 year
year Terms
Terms

WebEx Quote-to Activation Process
1. Develop quote 2. Partner and Cisco account manager go through
Assessment to Quality (A2Q) process
(when required)
3. Submit order
4. Release from Compliance Hold and Info

Cisco®® Doc with link to Provisioning Form sent via
Customer Partner eDelivery
5. Complete provisioning form
6. Provision device
Dashed-line items: Can be handled by partner or customer
Attach WebEx to Every Cisco Sale
Lead with multiyear, full-deployment

offers with WebEx® Audio
When the preceding offers are coupled

with net new customers, you will
accelerate your bookings
Systems engineers: Don’t let a Cisco®

Collaboration quote go out the door
without WebEx attached

WebEx Solutions Message In A Box
► Cisco WebEx Meetings on Cisco.com
► http://www.cisco.com/en/US/products/ps12584/index.html
► Cisco WebEx on Partner Central Collaboration site

► http://www.cisco.com/web/partners/sell/technology/collaboration/webex/index.html
► Programs and Incentives

► http://www.cisco.com/go/cbplus
► http://www.cisco.com/go/vip
► http://www.cisco.com/go/oip
► Cisco Collaboration Partner Community

► https://communities.cisco.com/community/partner/collaboration/
► Cisco Capital
► http://www.cisco.com/go/ciscocapital
► Cisco WebEx Competitive Landscape Overview

► http://www.cisco.com/en/US/partner/products/ps12584/index.html
Module Summary
Module Summary
► The Cisco solutions appropriate for small and midsize business collaboration that can be
resold by Cisco Select partners include: WebEx Meetings and Jabber Client
► WebEx Meeting provides an online meeting environment with document and desktop
sharing, video and chat capabilities
► Cisco Jabber is a UC client application that streamlines communications and enhances
productivity with integrated presence, instant messaging, voice and video, voice
messaging, desktop sharing, and conferencing capabilities
► WebEx Offers on Cisco Global Price List provide a way to position and procure Cisco
WebEx to be sold in conjunction with the broader Cisco Collaboration portfolio
► The customer benefits of Cisco WebEx include increased productivity, enhanced security,
lower operating expenses, and an easy learning curve

Review: WebEx Centers
Which of the following WebEx Centers can Cisco Select partners sell to
customers? (choose one)
A) WebEx Support
B) WebEx Social
C) WebEx Meeting
D) WebEx Training

Review: WebEx Centers
Which of the following WebEx Centers can Cisco Select partners sell to
customers? (choose one)
C) WebEx Meeting

Review: Market Share
What is the approximate WebEx market share for global SaaS Web
Conferencing? (choose one)
A) 10%
B) 25%
C) 50%
D) 75%

Review: Market Share
What is the approximate WebEx market share for global SaaS Web
Conferencing? (choose one)
C) 50%

Course Summary
Summary
► Customers are looking for business-impacting collaboration solutions
that address evolving trends, increase agility and improve customer
responsiveness
► Cisco collaboration solutions foster productivity, innovation and growth
► Cisco provides customers with a wide choice of standards-based,
interoperable endpoints and clients
► Cisco TelePresence and Video Content solutions enable business
process transformation and expand collaboration capabilities
► Cisco WebEx benefits include increased productivity, enhanced security,
and lower operating expenses


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Cisco

► Describe Cisco Unified Communications and Endpoint solutions for

Increase ROI Provide Reliability Boost Productivity Lower Service &

Cisco solutions will address these challenges

Appliance-based for Software-based Enterprise wide

Unified Communications Enterprise

The products we will list on the next page, CANNOT be sold by

Partners interested in reselling these products can do so by achieving

Consult the Cisco Partner program website for information on certifications.

► Provide one or more collaboration services, including: call management,

Cisco Prime Collaboration Cisco Paging Server

Social TelePresence Social

TelePresence Exchange System

Cisco Cloud enables outsourced or scalable hybrid solutions

► UnifiedCommunications Endpoints are hardware and software

Cisco Jabber on Any Device

All-in-one UC Application Collaborate from Any Workspace

► Presence & IM ► PC, Mac, tablet, smart phone

► Voice, Video, voice messaging ► On-premises and Cloud

► Desktop sharing, conferencing ► Integration with Microsoft Office

Automates Provisioning, Administration,

• Enhanced User Experience

• Cost-effective offer–Small/Midsize/Hosted • Cisco UC for budget constrained

3900 Series 7900 Series 9900 Series

• Replace Analog/Digital Phones

A) Growth, Low Price, Competition

D) Productivity, Innovation, Growth

Increase ROI Provide Reliability Boost Productivity Lower Service &

Cisco solutions will address these challenges

Market Trends Business Impact Personal Factors

Video Enabled Web Video Enabled Voice TelePresence

Partners interested in reselling these products can do so by achieving

Consult the Cisco Partner program website for information on certifications.

► Optimal preset ► Easy Operation

Easy to collaborate Add more participants?

► Authorized Technology Program

TelePresence Video Express ATP

Power of In-Person Integrated Collaboration Experiences

Quality Simplicity Reliability Collaboration

Reduce Travel Optimize Speed Transform

Increasing Business Value

Up to 720p Up to 448p Up to 1080p

► Cisco Telepresence on Partner Central Collaboration site

► Programs and Incentives

► Cisco Collaboration Partner Community

► Cisco TelePresence Orderability Resources

Which of the following are designed for Multipurpose TelePresence?

Which of the following are designed for Multipurpose TelePresence?

Which of the following are business benefits of Cisco TelePresence?

A) Reduce travel costs

Which of the following are business benefits of Cisco TelePresence?

A) Reduce travel costs

Increase ROI Provide Reliability Boost Productivity Lower Service &

Cisco solutions will address these challenges

Small and Midsize Business Midsize / Enterprise Collaboration

The Business Edition 6000, Specialized WebEx and Enterprise Unified

Partners interested in reselling these products can do so through achieving

Consult the Cisco Partner program website for additional information:

Cisco Confidential 100

Meetings Training Events Support

Best of Breed Solutions Across Different Business Processes

Cisco Confidential 101

► 720p High-definition video: WebEx Meetings,