Professional Documents
Culture Documents
of Project 1
of Project 1
of Project 1
Mohinuddin Saqib.
About Star Health Allied
Insurance Company
About Star Health Allied Insurance
• Star Health and Allied Insurance Co. Ltd. is a
joint venture by Oman Insurance Company, ETA Group,
Essa Abdullah Al Ghurair from the prominent Al Ghurair
family and leading Indian industrialists and business
houses.
The health insurer usually provides either direct payment to hospital (cashless
facility) or reimburses the expenses associated with illnesses and injuries. The
type and amount of health care costs that will be covered by the health plan
are specified in advance.
The common form of health insurance policies in India cover the expenses
incurred on Hospitalization, though a variety of products are now available
which offer a range of health covers, depending on the need and choice of the
insured.
AREA OF STUDY
• Prepare a case study upon the Innovative Channels
of Distribution in Insurance among other thing.
• We were thought about the various classes of
insurance business such as
Marine insurance
Fire Insurance
Motor Insurance
Miscellaneous Insurance &
Life Insurance.
Contd..
• Agents
• Corporate agents
• Bancassurance
• Broker
• Sales Team of the Company.
INNOVATIVE CHANNELS OF
DISTRIBUTION
DISTRIBUTION TECHNIQUES
INTRODUCED BY US
• Non-government Organisations
• Travel Agents
• Marketing to prospective travelers abroad through
travel agents
• Involvement of religious institutions
• Matrimonial Agency
• Pharmacies
• Doctors, Para-medical staff
• Medical Representatives
Contd..
• Education institutions
• Diagnostic and Pathology Labs
• Post Office
• Private Hostels.
CHALLENGES TO
DOSTRIBUTION CHANNELS
CHALLENGES OF DISTRIBUTION
CHANNELS
• No intermediaries in Rural Areas.
• People do not believe that the insurance
company will settle the claims.
• The trend of fraudulent claims is increasing
• In India insurance policies are sold not bought
• Agents are involved in mis-selling.
Perceptions about Health
Insurance
Perceptions about Health
Insurance in India
What is INSURANCE ? Buying a Promise
ANY QUESTION
THANK YOU