Human Relations

Chapter 6
Brian Bettencourt
College of the Sequoias
June 12, 2020
Confucius
 To put the world right in order, we must first put
the nation in order; to put the nation in order, we
must first put the family in order; to put the family
in order, we must first cultivate our personal life;
we must first set our hearts right.
What is an Attitude?
 If you want to understand a person’s
behavior, you must understand his or her
values.
 Values are basic convictions (notions)
about what is right and wrong.
What is an Attitude?
 Strong belief about or feeling toward a
person, object, idea, or event.
 Values are the foundation for attitudes.
 Attitudes are the foundation for behavior.
 They are all interrelated.
 Positive vs. negative.
Attitudes are Powerful
 Being positive enables one to see and think
clearly.
 Daily obstacles are opportunities.
 Lemons
 Attitudes are contagious. Is yours worth
catching?
 VALs
 Vals survey: VALS™ | US VALS™ Survey | SBI
Information Age and Attitudes
 Changes in communication
 Emphasis on teamwork
 Career History (loyalty @ 5.6)
 Big Brother
How Attitudes are Formed
 Social Influences: All the interactions w/ and
influences resulting from both formal and
informal group memberships.
 Peer Group: has a strong social influence on
our attitudes and behaviors.
 Receive norms, status, and roles.
How Attitudes are Formed
 Values differ between generations.
 Values differ between regions.
 Values differ between cultures.
Wanted: Infectious Attitudes!
 Evaluations are based on attitudes.
 Employers desire individuals with:
The ability to be self-motivated
(McDonalds)
The ability to accept change
(stubbornness, arrogance, inflexibility)
Wanted: Infectious Attitudes!
 Job involvement
 Extent that a person identifies with his job.
 Organizational commitment
 Extent that a person identifies with the
organization. This is a great predictor for
turnover.
 Job satisfaction
A person’s general attitude toward work.
 Valued Attitudes
 Be a “team player”
“Take one for the
Team”
 Think outside the
box
 Everyday Creativity
Improving Employee’s Attitudes
 Provide positive working conditions.
 Promote creativity
 Unity
 Teamwork
 Self Evaluations
 Peer Evaluations
 How's Your Attitude?