PRESENTATION: STEPS TO

EXPORT
PRESENTED BY:
YOICER ANDRES VALENCIA
FICHA: 1792935
TECNOLOGO EN GESTION LOGISTICA
STEP 1. MAKE A MARKET STUDY

In this first step, it is

necesary to do a market
study to know if the
company is ready to
export.
STEP 2. DEVELOP AN EXPORT PLAN

To develop an export
plan, factors such as, the
inventory, the country
chosen to export, the
legislation, among
others.
STEP 3. IDENTIFY THE TARGET
MARGET
This step is important,
because we Will know if our
product can be sold there. In
addition, we can desing a
customized export plan with
the characteristics of the
target market.
STEP 4. DOING BUSINESS WITH
COMPANIES.
After indentifying the
target market, we
must find companies
interested in buying
our product.
STEP 5. DEVELOP THE EXPORT
MARKETING STRATEGY.
To attract the attention of
companies it is necesary to
have a marketing plan that
includes advertising,
promotions and delivery
strategies.