NEW VENTURES

& BUSINESS PLAN

ABID E A RAHIM
MBA GENERAL
MGT1905003
 • Conduct a personal evaluation.
• Analyze your industry.
• Evaluate your target audience.
KEY STEPS TO
REMEMBER • Set up your business.
BEFORE A NEW • Start the planning process.
VENTURE • Have a plan for funding.
• Set up your space.
• Prepare for trial & error.
 • It is a formal written document
containing business goals, the
methods on how these goals can be
attained, & the time frame within
which these goals need to be
BUSINESS achieved.
PLAN • It also describes the nature of the
business, background information,
the financial projections, & the
strategies it intends to implement to
achieve the stated targets.
 • Maintaining Business focus.
MAIN PURPOSES
OF A BUSINESS • Securing outside financing.
PLAN • Fueling ambitions & mapping growth.
• Enlightening executive talent.
 • Cover page and table of contents
• Executive summary
STRUCTURE OF • Mission statement
A BUSINESS • Business description
PLAN FOR A
• Business environment analysis
NEW VENTURE
• SWOT analysis
• Industry background
 • Competitor analysis
• Market analysis
STRUCTURE OF • Marketing plan
A BUSINESS • Operations plan
PLAN FOR A
• Management summary
NEW VENTURE
• Financial plan
• Achievements and milestones
 • What problem does the company's product
or service solve?
• Who are the company's customers, and
how will the company market and sell its
QUESTIONS products to them?
ADDRESSED BY A
• What is the size of the market for this
BUSINESS PLAN
solution?
FOR A NEW
VENTURE • What is the business model for the
business (how will it make money)?
• Who are the competitors and how will the
company maintain a competitive
advantage?
 • How does the company plan to manage its
operations as it grows?
• Who will run the company and what makes
QUESTIONS them qualified to do so?
ADDRESSED BY A • What are the risks and threats confronting
BUSINESS PLAN the business, and what can be done to
FOR A NEW mitigate them?
VENTURE • What are the company's capital and
resource requirements?
• What are the company's projected financial
statements?
 • Allred, Anthony T. and Addams, H. Lon
(2006). After Receiving Financing, Do Inc.
500 Companies Continue To Utilize Their
REFERENCES Business Plan? Journal of Small Business
FOR MORE Strategy
INFORMATION • Fiet, James O. and Patel, Pankaj C.
(2006). Evaluating the Wealth-Creating
Potential of Business Plans. The Journal of
Private Equity
THANK YOU