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Supply Chain of the future

Sustainable Supply Chain


Management
Learning Objectives

• Define sustainability and explain its role in supply


chain management
• Identify environmental and social costs inherent in
supply chain activities
• Describe methods of measuring and implementing
sustainability

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Learning Objectives(Cont.)

• Explain the supply chain sustainability model


• Identify specific changes organizations can make to
support a sustainable supply chain
• Understand the role of incentives for successful
sustainability efforts

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What is sustainability?

• Sustainability has become a key priority in the design


and operation of supply chains in the twenty-first
century
• A focus on sustainability allows a supply chain to
better serve more environmentally conscious
customers while often improving supply chain
performance

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What is sustainability?(Cont.)

• The activities involved in SCM impact sustainability


concerns
• biodegradable product packaging,
• responsible product disposal,
• control of manufacturing and transportation emissions,
• sustainable sourcing practices

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What is sustainability?(Cont.)

• The activities involved in SCM impact sustainability


concerns
• biodegradable product packaging,
• responsible product disposal,
• control of manufacturing and transportation emissions,
• sustainable sourcing practices
Perhaps one of the biggest issues to rise to prominence across every aspect of
business and society in the opening years of the twenty-first century has been
‘sustainability’.

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What is sustainability?(Cont.)

• The definition of sustainability that is most widely


used originates from the United Nations Brundtland
Commission, which reported in 1987:
meeting the needs of the present without
compromising the ability of future
generations to meet their own needs

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What is sustainability?(Cont.)

• Sustainability is indispensable when both present and


future generations depend upon the same set of
limited resources
• The resources of the Earth used on the input side of
supply chains are borrowed from the future and must
be stewarded as such

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What is sustainability?(Cont.)

• The waste output of supply chains must be disposed


of responsibly

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance
• Financial payoffs
• reduced operating costs
• increased revenue
• lower administrative costs

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance(cont.)
• Customer related payoffs
• increased customer satisfaction
• product innovation
• market share increase

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance(cont.)
• Customer related payoffs(cont.)
• improved reputation
• new market opportunities

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance(cont.)
• Operational payoffs
• productivity gains
• reduced cycle times
• improved resource yields
• waste minimization

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance(cont.)
• Organizational payoffs
• employee satisfaction
• improved stakeholder relationships
• reduced regulatory intervention

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What is sustainability?(Cont.)

• There are four documented types of payoffs that


come with improving a company’s sustainability
performance(cont.)
• Organizational payoffs(cont.)
• reduced risk
• increased organizational learning

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The triple bottom line

• Sustainability can be further augmented by adopting


the parallel idea of the ‘triple bottom line’
• The triple bottom line concept emphasizes the
importance of examining the impact of business
decisions on three key arenas

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The triple bottom line(Cont.)

• Environment- Planet (e.g. pollution; climate change;


the depletion of scarce resources, etc.)
• Economy- Profit (e.g. effect on people’s livelihoods
and financial security; profitability of the business,
etc.)
• Society- People (e.g. poverty reduction; improvement
of working and living conditions, etc.)

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The triple bottom line(Cont.)

• These three elements – the 3Ps of people, profit and


planet – are inevitably intertwined

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The triple bottom line(Cont.)

• We can build on the triple bottom line philosophy to


where sustainability is concerned
• ensuring the long term viability and continuity of the
business
• contributing to the future well-being of society

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Greenhouse gases
and the supply chain

• These gases include carbon dioxide, methane and


nitrous oxide and various fluorocarbons
• These emissions as they relate to an activity are often
referred to as its ‘carbon footprint’
• As a result of increased economic activity around the
world, the level of these greenhouse gases has risen
significantly over the years

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Greenhouse gases
and the supply chain(Cont.)

• Some of the major causes of greenhouse gases arise


from industrial activities such as manufacturing,
energy production and transportation
• The 3Rs of sustainable supply chain management –
reduce, reuse and recycle – are now starting to
receive much more attention in most companies
today

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Environmental and
social sustainability

• There are two types of sustainable practices


• Environmental sustainability is the preservation of diverse
biological systems that remain productive over time
• Social sustainability involves maintaining societies’ long-
term well-being

Environmental and
social sustainability are
interconnected

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Environmental and
social sustainability

• Environmental Sustainability
• Environmental sustainability is the sustainability practice
that deals with either pollution or resource depletion
issues
• Social Sustainability
• Social sustainability consists of either economic or
population issues

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SCM decisions and
related environmental effects

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Evaluating sustainability
in supply chain management

Supply Chain
Sustainability Model

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Evaluating sustainability
in SCM(Cont.)

The Supply Chain Sustainability Model provides


the elements of a successful sustainability strategy
and shows how they are related

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs
• The external context of SCM pertains to
government and market-based influences
• In all countries, government regulations impose
burdens on industries to follow minimum health
and safety standards

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – External Context


• The external context of SCM
• government regulations
• In all countries, government regulations
impose burdens on industries to follow
minimum health and safety standards

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – External Context(cont.)


• The external context of SCM(cont.)
• market-based influences
• market influences on the sustainability model
depend upon where the company does
business

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – Government External Context


• the disposal of hazardous or toxic waste,
• control of various emissions pollutants,
• no employee discrimination,
• safe working conditions,
• provide minimum wages,
• no child labor
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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – Market based External Context


• consumer tolerance for pollution
• access to information
• corporate social responsibility

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – Internal Context


• The ability of a supply chain to become sustainable
also depends upon its internal context
• pressure to increase revenue
• pay dividends to shareholders
• dominant strategies
• decision-making procedures
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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – Business Context


• proper use of energy resources
• sustainable transportation system
• uniform labor and inspection standard

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Evaluating sustainability
in SCM(Cont.)

• Model Inputs – Human and Financial Resources


• the implementation of sustainability programs
requires a significant upfront allocation of company
resources
• capital is needed to adequately educate pertinent
employees to detect sustainability issues
• employees must be equipped with sufficient
resources to act on revelations of risk
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Evaluating sustainability
in SCM(Cont.)

• Leadership
• Leadership involves factoring all the ‘‘inputs’’
(external, internal and business contexts, as well as
human and financial resources) into management
decisions

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Evaluating sustainability
in SCM(Cont.)

• Leadership(cont.)
• The most effective leadership comes from a clear
commitment to sustainable performance on the
part of top management that is effectively
communicated through all the layers of the
organization

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Evaluating sustainability
in SCM(Cont.)

• Leadership(cont.)
• Leaders must be sufficiently knowledgeable and
committed to their vision to translate it into actual
performance
• Leaders must demonstrate commitment to
sustainability, search for risks and opportunities
associated with sustainability, and foster a
sustainable corporate culture
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Evaluating sustainability
in SCM(Cont.)

• Processes
• A sustainability strategy is a plan that guides the
company and it supply chain toward long-term
profitability that protects consumers, employees,
and the environment
• This strategy is put into place by a combination of
internal structures and programs
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Evaluating sustainability
in SCM(Cont.)

• Processes(cont.)
• Sustainable structures should be integrated
throughout the organization and between supply
chain members
• Management systems, such as programs and
actions, must be aligned in order to achieve
sustainability
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Evaluating sustainability
in SCM(Cont.)

• Processes(cont.)
• Programs to promote sustainability should tie
incentives and rewards with effective
environmental and social sustainability
performance

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Evaluating sustainability
in SCM(Cont.)

• Processes(cont.)
• Sustainability actions should be both internal (such
as training employees or site audits) and external
(such as supplier audits and public accountability)

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Evaluating sustainability
in SCM(Cont.)

• Sustainability performance
• Sustainability performance is the overall metric
designed to reflect organizational performance
along multiple dimensions
• all positive and negative impacts on all of the
company’s stakeholders

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Evaluating sustainability
in SCM(Cont.)

• Sustainability performance(cont.)
• One of the most critical variables in evaluating
corporate sustainability performance is the
definition of stakeholders

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Evaluating sustainability
in SCM(Cont.)

• Stakeholders’ reaction
• At minimum, supply chains should consider impacts
of their activities on
• stakeholders,
• customers,
• suppliers,
• employees,
• surrounding communities
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Evaluating sustainability
in SCM(Cont.)

• Financial performance
• Social reputation is a significant success factor in an
informed, competitive market
• Process improvements can lead to multi-million
rupees energy savings and increase shareholder
return on investment

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Evaluating sustainability
in SCM(Cont.)

• Financial performance(cont.)
• Sustainable decisions can lead to decreased
incidents of legal fees and penalties
• lower packaging and distribution costs
• companies that invest in the health and welfare
of their employees realize benefits in terms of
increased productivity and employee loyalty
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Evaluating sustainability
in SCM(Cont.)

• Feedback
• Effective feedback loops enable leaders to take data
relating to outputs and outcomes and translate
them into improvements in internal processes

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Evaluating sustainability
in SCM(Cont.)

• Feedback(cont.)
• Feedback mechanisms must not rely solely on
monetary information but must include
Performance criteria relating to
• environmental,
• social,
• economic matters
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Principles of sustainability

• Being able to spot critical sustainability issues, and


offer adequate solutions, is a crucial managerial skill in
today’s business environment
• For key ‘‘issue spotting’’ tools, the following nine
principles of sustainability applies:
• Ethics
• Governance
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Principles of sustainability(Cont.)

• For key ‘‘issue spotting’’ tools, the following nine


principles of sustainability applies(cont.):
• Transparency
• Business Relationships
• Financial Return
• Community Involvement and Economic
Development
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Principles of sustainability(Cont.)

• For key ‘‘issue spotting’’ tools, the following nine


principles of sustainability applies(cont.):
• Value of Products and Services
• Employment Practices
• Protection of the Environment

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Why sustainability?

• Why implement sustainable measures in SCM? There


are at least four reasons:
• Legal compliance with government regulations
• Maintain positive community relations
• Increasing revenue
• Satisfy moral obligations

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