Homesake: Homerun in Home Decor
Value Proposition
Product
GAIN CREATORS
1. Stylish and affordable products
to make your office or
personal space lively.
2. Unique and wide range of
handicrafts
3. High Quality Products
4. Review and product care
instructions
5. Can be ordered from Myntra,
Flipkart, eBay, etc along with
their website and retail shops
PAIN RELIEVERS
1. Unique and Affordable
handcrafted products
2. Affordable and Stylish home
decorations
3. Delivery in India, US and
Middle East
4. DIY Assembling of product
5. Multidimensional product
line including jewellery and
special occasion gifts.
PRODUCTS & SERVICES
1. Home Decorating and Handicraft
Products
2. Corporate Gifts
3. Seasonal Gifts
4. Fashion Jewellery Product Line
5. Decorative and Tableware items
for hotels, bars , and pubs.
6. Ecommerce websites like Amazon
7. Online Retail Portal:
i. Order Products
ii. Cancellation, Shipping and
Delivery
iii. Refund and Return
iv. Post Bulk Enquiry
v. Enquiry of Corporate Gifts
vi. Customer Care Details
vii. ERM to analyse customer
purchase pattern
8. Offline Sales:
i. Distributers and Dealers
like Evoke
ii. Home Decor Stores
9. Product Care Instructions
Customer
GAINS
JOBS 1. Uniquely decorated home/
office spaces
1. Home space decoration
2. High Quality Products
2.Buy/Gift unique handcrafted
or seasonal products 3. Gifting solution for
individual, corporates, etc
3. Buy bulk home décor or
handicraft products 4. Customer care support for
queries/complains.
4. Decorate office, bars, pubs,
5. Available across multiple
hotels uniquely
online and offline channels
5. Affordable Products with DIY with reviews
assembling
6.Adds aesthetic touch to
different spaces
PAINS
1. Assembling home décor
products
2. Costly and limited
handcrafted products
3. Compromised Quality
4. Lacks post purchase
assistance
5. Inability to fit home decor
products in Indian Homes
6. Limited presence
 Business Model Canvas
Key Partners Key Activities Value Propositions Customer Segments Customer Relationships
• Designing unique • Individual or working
• Logistics Partner handcrafted products. We provide affordable couple with income of Get: paid search, e-commerce
• Corporate Clients • Innovate for best price unique handcrafted and 100000-150000 per platforms, store referrals, HR
• Raw Material • Quality assured home decor products month. at corporate offices,
Suppliers products that fits in every Indian • Corporate clients Managers at restaurant, pubs,
• Contract • Supply chain household. • Hotels, Bars and bars ,etc.
Suppliers • User friendly and secure Restaurants
• Interior website We ensure 100% buyer • Partners Stores Keep: Delivering on-time,
Decorators protection with our Channels affordable, high-quality
• Transportation Quality Seal, Best prices,
• Website products
Partners quick shipping, and safe
& secure transactions • Distributers and Dealers
• Stores Grow: Cross-selling and
with on time delivery. upselling the products,
• E-commerce website
-Amazon, Flipkart, etc Introduction of new product
• ERM platform to analyse lines, Target new Markets.
customers
• B to B and B to C channels

Key Resources:
Raw Materials, machines,
warehouses, artisans,
distribution channels,
product and concept
designers, content and
website designers,
photographers and quality
assurance team.