Case study on profile of an effective

communicator
Presented By:
Presented To: Abhijeet Singh
Dr. Pragya Awasthi Ankit Singh
Vipul Dwivedi
 SUMMARY
This case study is about the profile of an
effective communicator. We are going to learn
about the important characteristics of a
successful communicator. In this case study
various characters show us the important role of
an effective communication. By going through
this case study we are going to learn about
importance of tone in oral communication and
what is the quality that a good communicator
and a listener should possess, And the
importance of personality in communication.
Mr. Oberoi (H.R. Executive) Mrs. Oberoi

Rahul (Sales Executive Traniee)

Mr. Sharma (Manager) Mr, Khare (G.M. Sales)

Mr. Oberoi (H.R. Executive)

•Confident and Persisting; well dressed

relaxed executive.
•Very short temper
•Jumps from one argument to another
easily
•He lacks the most important dimensions of
communication-coherence,logic and tone of
persuasive resoning
 Rahul (Sales Executive
Traniee)

•Convincing, polite, calm, flexible and

clever.
•Uses proper gestures, gives option and
behave as a professional sales person.
•His communication is audience conscious.
•Audience directed communication.
•Good presence of mind.
 Mrs. Oberoi

•Simple women.
•Loves shopping.
•Straight forward.
•Good presence of mind.
•Inquisitive mind and cool understanding of
facts.
•Good non verbal communicator.
Mr. Sharma (Manager)

•He is polite, firm and a good listener.

•Clear about his role and purpose.
•Good presence of mind.
•Soft speaker, indirect approach.
•Strategic
•Always ready to take initiative.
Mr. Khare ( G.M. Sales)

•Effective communicator.
•Brief, clarity, humourous, decisive and
firm.
•Authoritative.
•Quick decision maker.
•Judges his customer.
“the customer is king, but kings are also
big and small, rich and poor”is a common
saying in retail services
Describe the important characteristics of a
successful communicator with examples?
Intrapersonal skill.
Calm, composed and polite.
Confident and persisting.
Audience conscious.
Presence of mind.

Eg. "I am sorry, sir. We can't take these back.

Our policy is not to take back goods that has been
sold." this shows rahul is calm,composed,polite
and confident.
Discuss the importance of tone in
oral communication?
Tone play a very important role in communication.

•Soft and polite tone helps in convincing people.

•If we have a good tone negative thoughts can be
expressed easily without harming the listener’s
feeling.
•Good tone helps to ease up the whole situation.
•If we don’t have a good tone positive thoughts can be
misunderstood in a wrong manner.
How do language skills contribute to
the effectiveness of communication?
Discuss.
If a person possess the following skills, then we can
said that person is an effective communicator.
Confidence
Good communication skills
Good way of expressing his thoughts
Good fluency while speaking
Based on study of the case,discuss
the strong points of Rahul and Mr.
Sharma as communicators.
Mr. Sharma
Good presence of mind

Confident
Startegic
Takes initiative

Polite
Calm & Clever
Rahul
Efficient manager
Good communicator
Discuss what you have perceived about
the characters in the case through their
non-verbal mode of communication.
Mrs. Oberoi
• Silent observer
• Fond of shopping

Mr. Oberoi
• Proud
• Aggressive
• Short temper
• Highly manipulative
THANK YOU!