Magazine

pitch
Elysha Adams
• Current affairs magazine targeting socially conscious 16-25 year olds
• Bringing humour and “character” to issues to make news fun and
interesting for younger audiences
• £2.50
• Viewpoint – younger generation more socially aware than stereotype,
defying stereotypes
Media language
• Red, blue & grey colour palette intellige
urgency
nce
• Serif font masthead – formal, sophisticated
• Sans serif coverlines and body text – modern
• Vibrant imagery to attract target audience, brighter colours will catch
their eye first
names/mastheads
• The Society
• Cosmos Report
COSMOS
REPORT
THE
SOCIETY
TOPICS (cover lines & contents)
• Covid19
• Back to school
• Politics (non biased)
• Climate change/global warming
• Include small features/exclusives from celebs
• Call to action in contents – sends to website for more
• Fast fashion
Website
• Audio visual – interview with student on going back to school with
restrictions
• Articles and topics go into deeper depth here
• Links to social media
• Links to charities & petitions
representation
• 2 social groups – male/female
• Anti stereotype – females not sexualized, power
• Represent youth as powerful through voicing opinion (protesting)
• Anti stereotype – youth can be seen as immature
• Clothing fits stereotype – young, casual
• Expression – serious
Shot ideas
• Close up of a teenager protesting
• Close up/Extreme close up of teen with a face mask, looking directly
into camera
• Long shot of someone pretending to be celeb (for features/exclusives)
• Students in class
• Students at home – online school
audience
• 16-25 socially conscious
• Aware of politics and other issues
• Mode of address = informal to match youthful tone, humorous
• Illustrations added to images to manipulate them further & add a youthful touch
• Adverts/vouchers for brands that attract younger audiences, potentially
mainstream psychographic
• Exclusives from celebrities that appeal to target audience eg singers, influencers
etc