Shohoz.

com
CREDENTIAL
2017
Welcome to Shohoz.com

Dedicated operator support center manned by 30 people for any technical support.

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About Shohoz.com
Shohoz.com is a premium online travel service provider which aims to make long distance travel in Bangladesh
easy and convenient. Owned and managed by Shohoj Limited,Shohoz.com is backed by institutional investors from
EU and Silicon Valley.

Currently Shohoz.com sells tickets for Bus, Launch, Movies, Events and Reserves Hotels.
• 48 Top brands of Bus Operators in 37+ locations.
• 8 renowned Launch operators including the government owned, BIWTC.
Ticketing Partner of Famous events like Dhaka International Folk Fest, Jazz and Blues Festival and BPL,
Ban vs. England/Afghanistan cricket series.

a. Extensive marketing done over the past 2 yrs in TV, radio, newspapers, online etc.
b. Various joint marketing activities done with major corporate like GrameenPhone, Banglalink, bKash, PRAN,
MasterCard etc.
c. Sold tickets for the most high profile concerts/ plays/ cricket games in Bangladesh

a. Customer care hotline manned by experienced agents

b. Comprehensive and Stable Technology platform hosted on cloud
a. Able to handle sudden traffic surges as experienced during holiday (specially during Eids) ticket sales.

With the highest number of transactions/day, Shohoz.com is the most commonly known ecommerce
brand in Bangladesh flaunting a solid reputation for customer care.

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 Services Offered

Event Tickets Bus Tckets

MovieTickets Launch Tickets

Having multiple product ensures more customer visits which leads to greater sales
for each on the platform.
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Sales Channels

Website
(www.shohoz.com)

Android App Call Centre

(16374)
Shohoz.com
Corporate Clients Partners
(Agent Network)

Average Daily Sales: 2,000, HIGHEST IN ONLINE INDUSTRY IN BANGLADESH

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Entertainment Offerings

Concerts & Movies Sports: Cricket

Dhaka Folk Festival – largest music festival Bangladesh Premier Cricket League
- Shohoz sold ~ 15000 tickets
- 80k registrations done through Shohoz.com in 2015 and 2016
- Most popular game in the subcontinent
Ticket portal – good potential with increased focus on marketing
- Big concerts featuring foreign artists e.g. Arijeet Singh Focus on younger generation
- Movies (launched recently) with Block Buster - More tech-savvy: using web platform
- Sport has a good potential

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Corporate Clients of Shohoz.com

Following corporate houses buy their tickets daily from Shohoz.com platform:

1. Bangladesh Honda Private Ltd.

2. Daily Prothom Alo
3. Runner Group
4. Energypac
5. ACI
6. Save The Children

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Team & Expertise
• A strong team of 80+ people comprising of professionals from India, Telcos/ MNCs like Banglalink,
Robi, Banglalion etc.
• 6000 sqft office in Gulshan-2
• In-house Call Center with hotline number 16374
• In-house Strong Technology Team & a skilled support team
• Comprehensive and Stable Technology platform hosted on cloud
• Able to handle sudden traffic surges as experienced during holiday (specially during Eids) ticket
sales as well as cricket matches.

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Maliha M. Quadir
Founding Managing Director

Maliha Quadir recently ran Vistaprint’s digital business in global

emerging markets out of Singapore, prior to which, she worked for
Nokia in strategy and business development for an emerging
market focused digital content service called Nokia Life Tools, cov-
ering India, Indonesia, Bangladesh, China and Nigeria. Maliha
also founded an online portal in Bangladesh while working for an
ISP called bracNet. In the early part of her career, Maliha worked
in Investment Banking, in Utilities Mergers and Acquisition depart-
ment of Morgan Stanley in New York and San Fran and also in
Debt Capital Markets of Standard Chartered Bank in
Singapore.

Anative of Bangladesh, she comes from a family of entrepreneurs.

The founders of Grameenphone, cellBazaar, bKash are in
her immediate family.

Education: MBAfrom Harvard Business School (2008), BAin com-

puter science and economics from Smith College (2000).

Maliha Quadir has been recognised as a Young Global Leader (YGL)

of 2017 by the World Economic Forum (WEF).

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Sandeep Debnath
Chief Technology Officer

A seasoned technopreneur, Sandeep holds more than 11 years of expertise in

internet product development. Prior to joining Shohoz.com, Sandeep was the
Co-Founder & CTO of Badhai.in, India’s first multi-brand eVoucher Service. He
has also successfully set-up and exited a digital media start-up, Enigma Digital
in his previous role.

Sandeep moved to Bangladesh in early 2014 from India, only to work for the
vision to take the dream of Shohoz to make travel and ticketing convenient and
hassle free to newer heights.

An Information Technology graduate from University of Saurashtra, India,

Sandeep’s domain expertise lies in e-commerce, e-travel, e-gifting, online
media, internet marketing, social media. He loves working for start-ups to take
up challenges everyday!

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Bus Operators, as of Jan 2017
Bus Operators
Tisha Group
Nabil Paribahan Tuba Line
Diganta Express
S.R Travels (Pvt) Ltd Himachol Classic Limited
Islam Paribahan
Dipjol Enterprise Fahmida Haque
TR Travels
Ena Transport (Pvt) Ltd Barkat Travels
M M Paribahan
S.B Super Deluxe Relax Transport Ltd.
Hanif Enterprise (AC)
Hanif Enterprise Shuvo Bosundhara Paribahan
Shohagh Paribahan Saintmartin Paribahan
Akota Transport Star Line
Alhamra Paribahan Chaklader Paribahan
Sagorika Enterprise Soudia Coach Service
Royal Coach Year-71
Shyamoli Paribahan New Econo Deluxe
Shoukhin Paribahan MIM Paribahan
S.P Golden Line Shahzadpur Travels
Soudia Air Con Elish Paribahan
Sheba Green Line Manik Express
Rozina Enterprise Saintmartin Travels
Emad Enterprise Meherun Classic
Agomony Express K.K.Travels (Sheba Transport)
Al-Mobaraka Paribahan Kanak Paribahan Ltd
Comfort Line (Pvt.) Ltd. Abdullah Paribahan

Highest Selling Operators: Nabil & SR with 500 tickets per day
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Launch Operators
Official Ticketing Partner of BIWTC Launch & Steamer:

Launch Operators

A Rahman and Sons Brothers Navigation Company

BIWTC Surovi Group of Companies
Faruk Shipping Lines Bikrampur Shipping Corporation
Sundarban Navigation Company Bay Cruise International

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How is shohoz different
from competitors??

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Shohoz.com FOCUSES on
Online Sales, competitor does not
Comparison Shohoz.com Competitor
Onlineticketsalesdaily 2000+daily ~250

Television&Press Yes No
Advertisement
PRCoverageoverTVandPress Yes No

FacebookPageLikes 512,371 5,522

MobileApp Yes280,000Downloads No

DigitalAdvertisements Yes No

CelebrityEndorsements Yes No

BillboardAdvertisements Yes No

Offlinebranding CarStickerPasting,Festoons, Noneofthebrandingactivities

Banners,CounterBranding mentionedabove

EventsandActivations BPL,BDvsAFG,BDvs None

andLaunchActivation,a2i
governmentproject

CustomerServiceHotline Yes No

Managementexpertise Indepthinternationalanddomestic Nopreviousexperiencein

experienceinsimilarindustries similarventures;NOTfunded
well,notprofitable

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Cost Structure

Hardware

Server Support

Sales team
People marketing team
Accounts and admin

Customer Support

Marketing cost

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Software Support

Good Software's

Poor Software's

Software is like a city. Good software's are

like well planned cities. It makes our life
easier.Comparedtoabadsoftware,which
is like a city full of traffic and misery.

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Marketing support

360 degree branding through out newspapers, offline marketing,

digital marketing promoting individual bus operators, PR

PR Newspaper Advertisements Bus activation

Operator wise promotion

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Customer Care Support

In-house dedicated customer support with 25 agents serving from 8 am till 11 pm

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Operator support

Dedicated operator support center manned by 30 people for any technical support.

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Meet the Team

Tech Team Marketing Team

Sales Team Accounts and Admin Team Operator Support Team

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 Industry leaders trust Shohoz.com
References

1. Mr. Sohel, Shohagh Group

2. Mr. Shahid, SR Travels
3. Mr. Mashfique, Saudia
4. Mr. Ramesh, Shyamoli Paribahan

Owners and executives of all top Bus Operators in Bangladesh, attended the function hosted by
Shohoz.com on 19 Nov’15 at Hotel Lakeshore in Dhaka to celebrate 2 successful years of
operations of Shohoz.com
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Marketing activities

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Extensive Marketing Activities

Since the birth of the company, Shohoz.com has concluded many Marketing activities
and made sure to be present in multiple media channels:

•TV
•Radio
•Newspaper
•Outdoor/POSM
•Online Advertisements in Facebook and news sites
•Celebrity Endorsements
•Activations in bus counters.

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(Aired every year for a few months)

Shohoz.com youtube Channel

https://www.youtube.com/watch?v=HyTYg3GBwmY

Television Commercials were aired in multiple Top Channels:

Channel I
NTV
ATN Bangla
RTV
Maasranga
Shomoy TV
Bangla Vision
Jamuna TV
SA TV
Independent
Deepto TV

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Regular Newspaper ads on Front Pages

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 Newspaper ads continued…
Press Ads of various sizes were given in top most national newspaper brands:

→ Prothom Alo
→ Kaler Kantho
→ Samakal
→ Bangladesh Pratidin
→ Ittefaq
→ Jonokantha

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Bangladesh Cricket Boards
Ticketing partner

Agreement with BCB to host the Biggest

Passion of the Nation: Cricket

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Endorsement by a Movie Star

Nusrat Faria endorsed Shohoz.com for 1 whole year

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International Acknowledgement

Wall Street Journal covered Shohoz:

http://www.wsj.com/video/bangladesh-startup-tackles-festival-travel-chaos/5D10C42C-CCFF-45D3-9804-3458B9F3C9F4.html

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Partnership with top corporates

Marketing partnerships done with prestigious local /multinationals like Grameephone,

Banglalink (the two largest telcos).

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Partnership with top corporates (cont’d…)

Marketing partnerships done with prestigious local /multinationals like Pran (one of the largest
consumer brands), bKash (largest mobile payments platform in the world) and Brac bank.

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Partnership with top corporates (cont’d…)
Marketing partnerships done with prestigious local /multinationals Mastercard (one of the larg-
est payment gateway in Bangladesh)

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Facebook Page
Page likes: 5,12,371
Average monthly reach:50,01,065
Average monthly engagement: 10,00,084

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Social Media Buzz

Viral Campaign with

more than 48,000

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Customers love Shohoz!

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Press Coverage

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Press Coverage

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Press Coverage

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Press Coverage

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Press Coverage

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On-ground Marketing

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On-ground Marketing
Partner shops that sell Shohoz.com tickets

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On-ground Marketing
Bus counter marketing activities to increase ticket sales

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Thank You
Call - 16374 sales@shohoz.com