TEAM NAME TITANIC NAVIGATORS

CAMPUS IIFT

AMIT KUMAR RAWAT

TEAM MEMBERS
SUBHADIP SAMANTA
 Problem statement and Market Identification Competition Landscape Sales Strategy Recommendation and Feasibility
Problem Statement – Xiaomi India has low market share in premium smartphone segment and we as a consultants are proposing optimal go-to market strategy by identifying market,
analyzing competition landscape, defining appropriate sales strategy in terms of retail as well as general trade arms and recommending solutions with feasibility analysis. We will also
look at the Covid-19 impact on our strategy and will suggest solution to mitigate the risk associated with the global pandemic
COHORT NAME COHORT DESCRIPTION UNIQUE COHORT MESSAGE PRECISION MARKETING PLAN
Need Gap Analysis and Identifying Market using Cohort Analysis

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