EPPM2014 Evaluation

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EPPM2014 Business

Comm.
Evaluation
P.M. Dr. Azhar Ahmad
New Structure

• Employment Communication 25%


• Individual Persuasive Speech 15%
• Tests (3x) 30%
• Report (Group Assignment) 25%
• Participation 5%
Employment Communication (25%)
• Job Application (15%)
- Respond to Job Advertisement, write Resume & Cover Letter
• Mock Job Interview (10%)
- In pairs conduct interviews (switch among each other)

Output
- Job App – send via email or Google Classroom (due May 1)
- Interview – link YouTube
Individual Persuasive Speech (15%)
• Conduct a Sales Presentation of a particular product (good/service)
• Using the AIDA format
• Use audio visual aids (PowerPoint, product demo etc)

Output
- 10-minute oral presentation
- Link YouTube
Tests (30%)
• Open ended questions based chapters in textbook
• Three (3) tests

Output
- At least 1 page essay
- Deadline 1 week after
- Via email
Group Report (25%)
• In a group, analyse the business communication practices of a
company.
• The study is based several factors
• Done based on a report format

Output
- 15-minute group presentation (Meeting 7)
- Hand-in writer report (during study week)
Participation (5%)
• Analyse during the whole semester
• Motivate study activities

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