RELAY GAME

A ballpen will be passed while playing a

music. When the music stops the person
holding the ballpen will answer the question
pertaining to the past lesson. Anyone who
answered the question incorrectly will pick a
consequence
FORECASTING
By: AR-JAY C. ROMERO
Entrep Teacher
 FORECASTING
-calculating/ predicting (some
future event/ condition) as a
result of study and analysis of
available pertinent data.
 REVENUE
-total income produced by a
given source, a property
expected to yield a large
annual revenue, the gross
income returned by an
investment.
 HOW TO DO?
1. DEMOGRAPHIC AND
SEGMENTATION
2. TARGET MARKET
3. MARKET NEED
4. COMPETITION
 DEMOGRAPHIC AND
SEGMENTATION

-Statistical characteristics of
human population (age and
income) used especially to
identify markets
 DEMOGRAPHIC AND
SEGMENTATION

-Segmentation is the process of

dividing into segments with
similar characterisitcs. Markets
are needed to be sliced into
segments
 TARGET MARKET

-Type of customer that are

focused within the market. It is
focused on the more qualitative
side of the market analysis by
looking at what drives the
demand
 MARKET NEED
-Investors must determine the
needs of the market through
analysis based from research
conducted focusing on their
needs.
 COMPETITION
-determining the competitor’s
positioning and describe their
strengths and weaknesses.
 BARRIERS TO ENTRY
1. Investment
2. Technology
3. Brand
4. Regulation
5. Access to resources
6. Access to distribution channels
7. location
 POST-
ACTIVITY
Determine the common
barriers to entry that you
may experience in operating
your business