INFORMATION

TECHNOLOGY
IN CULTURE, ART
 WHAT IS CULTURE AND WHAT IS
ART?
• CULTURE
• Is the arts and other manifestations of human intellectual achievement
regarded collectively.
• Is the ideas, customs, and social behavior of a particular people or society.
• ART
• Is the expression or application of human creative skill and imagination,
typically in a visual form such as painting or scripture.
 THE RELATIONSHIP BETWEEN
INFORMATION TECHNOLOGY
• The relationship between information technology and culture is cyclical.
Logically a culture willAND CULTURE
develop technologies based on the needs and desires of
people, because is where the creative influences lie.
• Change in lifestyle can also occur when a technology developed outside a culture.
• Culture drives the wheels of technological advancement whether it is through
religion, warfare or commerce.
• Technology play a powerful role in shaping modern culture, as they interact
closely with language, economic and the arts.
 THE IMPACT OF INFORMATION
TECHNOLOGY ON ARTS
• Information technology have the ability to serve more people and at a
lower cost. Marketing through social media.
• Seen as a way to improve marketing and communication to get more butts
in seat.
• Technology is increasing access to the arts by breaking geographic
constraints.
 THE CHALLENGES
INFORMATION TECHNOLOGY
PRESENT
• A number of respondents worry about meeting increased audience
expectations
• Has blurred the lines between commercial and noncommercial art, forcing
art organizations to more directly compete with all other forms of
entertainmant.
• Has blurred the line between virtual and real experience.
 THE INFLUENCE OF
TECHNOLOGY ON CULTURE
• With developments in manufacturing, communications and
engineering, cultures have been re-shaped around the world by
freeing people.
• Goods were mass produced using machinery instead of people.