AFRICA

PROJECT BY:
DEEPAK.K.JAIN
UG FBM.
HISTORY OF AFRICA
African textiles are a part of African cultural heritage that came to
America along with the slave trade.
As many slaves were skilled in the weaving, this skill was used as
another form of income for the slave owner.
In most of Africa the weavers were men while the women spun the 
thread,
The weavers in many of the countries were part of a caste-like group
and sometimes slaves to noble families.
In Yorubacompounds were used where master weavers would teach all
the boys weaving and all the girls would learn to spin and dye the yarn
AFRICA GARMENT SCENARIO
The South African clothing and textile industry has the potential to
create jobs, but this potential has been steadily diminishing over the
last ten years before 2007.
the clothing industry is regarded as a powerful engine for economic
and employment growth, the focus of the research in this paper.
Nevertheless, the performance of the clothing industry, whether in
terms of efficiency, working conditions or degree of social protection, is
unstable
The industry's ability to generate sustainable and productive
employment varies according to geographical locations.
. Furthermore a strategic framework and its implications for
developing the clothing and textile industry are addressed
AFRICA –AS A BUSSINESS VIEW.
the African apparel success story began to unravel in early 2005 with
the ending of the Multi-Fiber Agreement, which had limited Chinese
domination of the apparel sector
Chinese, Indian and Bangladeshi exports of apparel began to crowd
out African apparel, especially since African producers had not
protected their intellectual property rights
WE began to see more Ghanaian Kente cloth produced in India than in
Ghana itself.
The market share, transportation and economies of scale advantages in
Asian countries put the African textile and apparel sector in decline.
AFRICA'S LEADING
MANUFACTURER;S

1.Adwa, Ethiopia
Almeda Textile is the biggest textile
manufacturing company in the country. It has 100
million Birr sales volume. That is 70% sales volume in
local market and 30% sales volume in global market.
Almeda is bebefitting from complete new production
lines imported from Switzerland, Italy, Germany and
Japan that take up a total investment of US$ 94 million.
 
AFRICA'S LEADING
MANUFACTURER;S
2.Addis Ababa, Ethiopia

MAA Garment Factory, which is a subsidiary of Kebire Enterprises P.L.C., is established and
registered in April 2001 under the laws of the Federal Democratic Republic of Ethiopia. With a total
production area of nearly 15,000m2, MAA Garment Factory is furnished with new, state-of-the-art
production equipment and machines acquired from the most respected companies/factories in the
worldwide garment industry. The flexible and superior technological capacity we have, coupled with
our highly committed workforce, gives us leverage to achieve our objectives and successfully
compete in the global market. 
 
Our factory, on the outskirts of Mekelle, is ideally situated for national and international
communication: nearby the main highway to Addis Ababa and within a kilometer of Mekelle
International Airport. These links allow us to deliver our goods on time to local and international
customers.
 
Our production facility and organization is designed to be flexible to meet customer demands and
deliver customer-oriented products. Currently, we are producing both woven and knitted top and
bottom sports outfits/ensembles. Depending on client orders, we supply best quality apparels in
both casual and classic designs as well as home textiles with high precision design and confection
AFRICA'S STRATEGY ON DEVLOPMENT:
Nairobi — A strategy by 18 African countries to develop a joint textile
manufacturing chain will make products from the region more
competitive in the world market.
The plan that aims at producing "garments manufactured in Africa"
will see the value chain from the cotton seed to finished garments
broken into stages and each assigned to different countries with a
comparative advantage.
The new strategy by the Africa Cotton & Textile Industries Federation
(ACTIF) is a departure from the current scenario where African
countries have largely exported cotton to other continents for
processing into clothes.
Africa grows 12 per cent of the cotton in the world, out of which 95 per
cent is exported in that form.
AFRICA'S TEXTILE AND CLOTING
INDUSTRIE
 Textile and clothing industries are interdependent, as the fabric is the
single most significant input into the clothing sector, accounting for
approximately half of the cost to produce a garment.
 About 48% of output from textile industry in South Africa goes to the
domestic clothing industry.
 The clothing industry requires a significant amount of low-skilled
labor; as much as 83 percent of employees in the Western Cape
clothing industry was semi- and unskilled in 2004
 clothing industry’s growth in export would have a positive impact on
the textile industry by creating the higher demand (Barnes, 2005)
 In the production of poly-cotton fabric for garments, for example, labor
costs comprise 14 percent of the ex-factory price
AFRICA'S LEAD TIME EX
TIS IS A LEAD TIME EXAMPLE OF A MAJOR MANIFACTURING COMP OF AFRICA\
Minimum Order Quantities per Style and Lead Time
Company Lead Time (Weeks)
&
Garment
Type
Product MOQ
SSA Sourcing Satisfaction
Company Yes/No Reason
A – Knit Garments (ex-
RSA)
Yes,
very
“Quality is consistent and the pricing is very
competitive”
B – Woven Garments
(ex-Lesotho & Swaziland)
Yes “Have gone through several factories during the
years we have manufactured in Africa and have
found good one and bad ones”
C – Knit and Woven
Garments (ex-RSA, now
Mauritius)
Yes and
No
“Have just begun sourcing from Mauritius. South
Africa’s quality and availability were not acceptable.
D – Woven Garments
(ex-Kenya)
No “Poor qualities and late deliveries”
AFRICA'S CURRENT POSTION
In the past decade, domestic demand for clothing and
textile has been constantly increasing, but the
domestic industry has not captured the growing
demand. Imports of textiles have grown rapidly to an
all-time high, while exports have stagnated. Imports of
yarns, for example, have increased from 77,000 tons in
2001 to 99,000 tons in 2006. Imports of made up
textiles and clothing increased by an even greater
degree; from 4,900 tons in 2001 to 28,700 tons in 2006
and from 139 million items in 2001 to 567 million items
in 2006 respectively
THIS TIME FOR AFRICA……

“THANK Q”