Introduction to Business Courses

• The proposed Introduction to Business

Courses consist of three one-credit courses.
– BUS 100: Functional Areas of Business
• Elective for business majors
• Available to all undergraduate students at UW-L.
– BUS 201: Business Core Learning Outcomes
• Required for all business majors
– BUS 202: Aspects of Professionalism
• Required for all business majors
 Introduction to Business Courses
• BUS 100: Functional Areas of Business
– An introduction to Accounting, Economics, Finance,
Information Systems, Management, and Marketing.

– Upon completion of this course, students will be able to:

• Communicate the fundamental roles that each functional area
of business plays within an organization.
• Demonstrate an understanding of the way that each of these
function areas works with one another within an organization.
• Evaluate career choices within each business field.
 Introduction to Business Courses
• BUS 201: Business Core Learning Outcomes
– An introduction to the concepts of Business Communication, Critical
Thinking/Problem Solving, the Global Context of Business, and Social
Responsibility.

– Upon completion of this course, students will be able to:

• Explain the role of the Learning Outcomes in their education within the CBA.
• Recognize and use the common vocabulary associated with the Learning Outcomes.
• Access and utilize business communication tools.
• Analyze business situations using the Learning Outcome Rubrics for Decision Making
and Critical Thinking, the Global Context of Business, and Social Responsibility.
• Communicate analysis outcomes in an effective manner by utilizing the Written
Communication Rubric.
 Introduction to Business Courses
• BUS 202: Aspects of Professionalism
– An introduction to working in teams, leadership, and goal
achievement in various work settings.

– Upon completion of this course, students will be able to:

• Form teams and establish member roles within these teams.
• Create and implement accountability methods for their teams.
• Demonstrate team building skills.
• Identify and demonstrate how to run effective team meetings.
• Prepare and give professional team-based presentations.
• Analyze and evaluate the effectiveness of teams established during this
course.