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    Daniel Ivanov
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    The document discusses mobile marketing. It defines mobile marketing and lists some common types, including app-based marketing and mobile search ads. The presentation notes both advantages, like convenience and tracking user response, and disadvantages, like diverse platforms and privacy issues, of mobile marketing. It concludes with questions and answers and a list of references.

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    The document discusses mobile marketing. It defines mobile marketing and lists some common types, including app-based marketing and mobile search ads. The presentation notes both advantages, like convenience and tracking user response, and disadvantages, like diverse platforms and privacy issues, of mobile marketing. It concludes with questions and answers and a list of references.

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    7 views13 pages

    Data Viz

    Uploaded by

    Daniel Ivanov
    The document discusses mobile marketing. It defines mobile marketing and lists some common types, including app-based marketing and mobile search ads. The presentation notes both advantages, like convenience and tracking user response, and disadvantages, like diverse platforms and privacy issues, of mobile marketing. It concludes with questions and answers and a list of references.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 13

    MOBILE MARKETING

    BY DANIEL IVANOV
    06.11.2020
    IN THIS PRESENTATION YOU’LL SEE:

    • What is Mobile marketing ?


    • Why Mobile marketing ?
    • Types of Mobile marketing
    • What advantages and disadvantages does Mobile marketing have ?
    • My conclusion about Mobile marketing
    WHAT IS MOBILE MARKETING ?
    WHY MOBILE MARKETING ?
    TYPES OF MOBILE MARKETING

    • App-based marketing
    • In-game mobile marketing
    • QR codes
    • SMS
    • Mobile search ads
    • Mobile image ads
    WHAT ARE THE ADVANTAGES AND DISADVANTAGES
    OF
    MOBILE MARKETING ?
    ADVANTAGES

    • Easy to work with


    • Convenient to use
    • Direct marketing
    • Tracking user response
    • Mobile payment
    DISADVANTAGES

    • Platforms too diverse


    • Privacy issues
    • Navigation on a mobile phone
    CONCLUSION
    QUESTIONS AND ANSWERS
    THANK YOU FOR THE
    ATTENTION !
    REFERENCES

    • What is mobile marketing by Mihovil Grguric (05.10.2020):


    https://www.blog.udonis.co/mobile-marketing/what-is-mobile-marketing
    • What Is Mobile Marketing & Why Does it Matter So Much? by Megan Mars
    (21.07.2020):
    https://www.wordstream.com/blog/ws/2013/08/19/what-is-mobile-marketi
    ng
    • Advantages & Disadvantages of Mobile Marketing (05.07.2012):
    https://www.thenissengroup.com/blog/2012/07/05/advantages-disadvanta
    ges-mobile-marketing

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