Corporate Social Responsibility of

Bank of Kathmandu

Mahesh Thakuri, Keshar Rawal

Hemanta Raj Adhikari,Rojan Sapkota
Sujina Shrestha,Dipti Panjiyar
Abstract

 Benefits of CSR to the bank.

 CSR activities of Bank of Kathmandu.
 Engagement of Bank of Kathmandu in different CSR activities.
 Health, Education, environment sectors are the core areas that Bank of
Kathmandu is focusing for CSR activities.
 Apart from the profit making financial institution must contribute to the
various social obligations & Responsibility.
Background Of The Study
 Corporate social responsibility is also Known as the corporate citizenship.
 Corporate social responsibility is obligations of the organization towards
society.
 The concept of corporate social responsibility has become popular from
1960’s.
 The significance of CSR is not only applicable in the profitable
organization but also in the INGOS, NGOS,& public sectors.
 In traditional way companies make profits, then they donate a certain
amount of share to the charitable causes, which is consider as CSR.
 Today business are more focused on operating the business in socially
responsible manner by investing in the community development.
Study Rationale
 Clear concept of CSR.
 Different CSR activities of the Bank of Kathmandu.
 Benefits of CSR to Bank Of Kathmandu.
 Suggestions for Effective CSR conduction.
 Need of CSR to Bank Of Kathmandu.
Problem Of Enquiry
The main problem of the study is to answer the following questions.

I. What do you mean by CSR?

II. What are the CSR activities of Bank of Kathmandu?
III. What are the CSR problems of Bank of Kathmandu?
IV. What are the ways of making CSR more effective in Bank of
Kathmandu?
Literature Review of CSR
 Concept of CSR is initiated in the 1950’s in USA.

 During 1980’s to 2000, corporations recognized and started accepting

responsibilities towards society.

 Davis (1960), social responsibility is a nebulous idea but should be seen in

a managerial context.

 Windsor (2001),articles examined the future of CSR. The researcher tried

to find out that weather the organization and society will come closer or
not.
Con….
 Gond, Crane (2008) made an analysis on the distortion of corporate
social performance concept.

 Truscott, Bartlett, Trwoniak (2009), paper “The reputation of Corporate

Social Responsibility in industry in Australia” in Australian Marketing
journal, based on case study methodology.

 Mc William & S. Seigal (2010) provided the importance of CSR as a

strategy of enhancing reputation of companies.

 The importance's of CSR to organization are : helps in building cordial

relationship with various stakeholders. Helps in building image among
general public, helps in differentiating organization from other.
CSR Concept
Research Methodology
a. Research design & methodology
 Overall construction, arrangement & frame designed in order to follow the
actual position relating to this study.
 Methodology used in this study is based on survey and exploratory type.
 The research design used for this study is descriptive cum survey type.
 This study is based on through inquiry of the factual status of the CSR of
Bank of Kathmandu.

b. The sampling
 The population for this study consists of total number of employees,
board of directors, management & all stakeholders.
 The CSR activity of 4 years was studied as a sample.
Con…

c. Sources of data
 The data are collected from two types of sources i.e. primary &
secondary sources.
 The data are mainly collected from Bank of Kathmandu.

I. Primary Data
The primary data which were used in the collection of data are
• Discussion
• Interview
• Questionnaires
Con…

II. Secondary Data

The secondary sources data which used in the collection of data are:
• Company websites
• Magazines
• Newspaper
• Annual report

d. Data Presentation & analysis

 All necessary data,facts,information are presented in different table &
charts & simple preliminary statistical measure have been applied for
processing information collected.
Profile Of Bank Of Kathamndu
 Well known name in banking sector established in 1995 AD.
 Delivering good service to customers, return to shareholders,
attractive incentives to employee & serving the community as a
whole.
 Objective of pushing the Nepalese economy to new heights.
 Offers different deposits such as fixed, saving, current & various
loans as housing, vehicle, education & personnel loans.
 50 branches with 58 ATM installed in various parts of the country
 The vision of BOK is to become a significant contributor to the
economic development of Nepal.
 The mission of BOK is to become the bank of choice by offering
different financial services.
FINDINGS
2009-2010
Health
• BOK provided Financial contribution to Helping Education
Society Nepal for uplifting PLHIV(People Living •BOK provided
with HIV) and clothes donated to people living with financial Support to
HIV. Help to the Helpless
council for
• It Supported in organizing health camp for CHHID
purchasing
(Children Handicapped Helpless Integral
Development)Nepal. educational materials
for orphan children
Environment in local schools in
• BOK Supported Himalayan Alliance for Climate Dharan for 5 yrs.
Change on its first national youth conference on
environment. •It provided
scholarship for
• BOK Supported Himalayan Alliance for Climate
Change on its first national youth conference on
Nepal army officers'
environment children.

2010-2011
Health
 It provided financial support to
Netra Jyoti Sangh Nepal for
conducting health camp.
 Fund Supported to Nepal Red
Cross Society at Kolhapur.
Environment
 Supported tree plantation activity
in Khokana Village, Kirtipur as
part of “Think Globally, Act
Locally” campaign.
 Conducted awareness on plastic
less environment by distributing
jute bags, Itahari.
Education
•Financial Support to Help to the Helpless
council for purchasing educational
materials for orphan children in local
schools in Dharan for 5 yrs.
•Fund Supported and donation of
educational materials to Palanchowk
Bhagwati Uccha Madhyamik Bidhyalaya,
Kavre.
Others
•BOK distributed educational and basic
materials to women & children of Nepal
Women’s Foundation, Sankhu.
•Fund Support to Saathi and NGO
working towards combating violence
against women & children in Nepal.
2011-2012
Environment
• BOK support WWF(World
Wildlife Fund) tree Plantation
event in Lumbini and Bagmati
Region during Earth hour
• Provide fund Support to
Sankhu Heritage Society for
Heritage Preservation Program
Health
• Fund Support to Nepal Heart
Education
 BOK provide financial support
to Gyan Kunja Primary School,
Sigana VDC, Baglung for One
year which includes construction
of basic infrastructure like one
classroom, renovation of one
classroom and construction of
compound wall.

Foundation.
• Fund Support to Victims of
Torture, Nepal (CVICT) for
organizing Health Camp.
 2013-2014
Education
 Fund support to Setidevi School, Matatirtha for providing free education to

underprivileged students.
Fund Support to NGO Smile Nepal for welfare for better living & education

facilities for children.

Environment
 Construction and renovation of Children’s Park in Central Zoo, Jawlakhel.
Sponsorship of information board inside the zoo for all animal enclosures.

Health
Organized free health camp at Jumla Region for women.
Provided free drinking water facility to all devotees visiting Pashupatinath temple
on Teej.
 Types of CSR activities of BOK

25

20

15

10

0
Health Environment Education others
Conclusion
 CSR is one of the most important trends followed by many
organizations today.
 BOK has realized that in order to gain long term profitability
and sustainability it needs to be engaged in various CSR
activities.
 BOK has been frequently involved in health, education,
environment protection and local heritage protection.
 It has also increased the awareness of Banking knowledge and
ideas among general public and citizens.
 BOK has been making various cash donations and is being
engaged in various awareness events for the protection of social
interest and environment.
Recommendation
 
 Periodic review of CSR related activities to know its
development and problem areas.
 BOK Follows same CSR activities over the year, so it should
try to diversify its CSR activities.
 Direct its CSR activities towards its employee.
 The Concept and significance of CSR must be integrated with
overall company’s vision, mission, objective and strategy
 The concept of social auditing must also be integrated in
overall auditing activities.