Professional Documents
Culture Documents
Presentation 1
Presentation 1
h: Marketing:
liner = This is a one sentence description of the film. The Marketing Team is a group of people who will market the Exhibition:
re = Helps other people to understand what the style and film to the public. Fame helps to sell films because the stars ha
ent of the film are going to be like. The Audience - the marketing team runs test screenings to see that follows them religiously.
ket = It is sometimes known as the target audience this how the film is received by the viewers. Your stars do not need to be famous for the
wers vital questions for film makers and finances. Advertising - potential audience for the film is targeted using lesser known stars generate huge success as
ple attached = Consists of a list of people attached to the posters, cinema trailers and TV spots. Although British people do not visit the cine
ect at this stage plus their credits. Press and Media Coverage - positive word of mouth, an example Americans, it is still important for the film to
gh Budget = Gives a reader an idea of what the film will cost TV, newspapers, radio. Getting the product endorsed by a third