DEMAND and SUPPLY

Economics
DEMAND
Concepts
Learning Objectives
Define quantity demanded for goods or service.
Demand schedule and curve
Demand shifters and its effect

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 Demand Schedule and Curve
It is the relationship between quantity demanded
and price

With all other things being equal, as price of

the goods or services increases, quantity
demanded most likely to decrease. If the price
of the goods or services decrease, the quantity
demanded most likely to be greater.

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 DEMAND SHIFT
Price is not only the factor that determines demand. Consumer
preferences is also one of the determinants of demand. For
example we tend to buy chickenjoy in Jollibee but sometimes, we
also buy burgersteak. This best illustrates the change in consumers
preference which will change the ENTIRE demand curve rather
than a shift on a single column only.

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 Determinants
Tastes and Preferences of Consumer
Income of the People
Changes in Price
Number of Consumer
Consumers Expectation
Income Distribution

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Complement vs. Substitute
Complement and Substitute goods

Goods or services are said to be complement if two

products of different category are inversely related when it
comes to price and demand. While goods are said to be
substitute if they are directly related when it comes to price
and demand.

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Normal and Inferior
Normal and Inferior Goods

Goods are said to be normal if the demand of the product

increases as their income increases. It is inferior if the
demand of the product decreases as their income
increases.

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 DIVIDER

LOREM IPSUM DOLOR SIT AMET,

CONSECTETUER ADIPISCING ELIT

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 BUSINESS MODEL
LOREM IPSUM DOLOR SIT AMET, CONSECTETUER ADIPISCING
ELIT. MAECENAS PORTTITOR

1 2 3
Section 1 Title Section 2 Title Section 3 Title
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magna sed pulvinar ultricies, purus magna sed pulvinar ultricies, purus magna sed pulvinar ultricies, purus
lectus malesuada libero, sit amet lectus malesuada libero, sit amet lectus malesuada libero, sit amet
commodo magna eros quis urna commodo magna eros quis urna commodo magna eros quis urna

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 MARKET OPPORTUNITY
LOREM IPSUM DOLOR SIT AMET, CONSECTETUER ADIPISCING ELIT.
MAECENAS PORTTITOR CONGUE MASSA. FUSCE POSUERE, MAGNA
SED PULVINAR ULTRICIES

$12,345
Section 1 Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas porttitor
congue massa. Fusce posuere, magna sed pulvinar ultricies, purus lectus
Title malesuada libero, sit amet commodo magna eros quis urna

$6,789
Section 2 Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas porttitor
congue massa. Fusce posuere, magna sed pulvinar ultricies, purus lectus
Title malesuada libero, sit amet commodo magna eros quis urna

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 BILLION

$25 $50
BILLION
BILLION

Section 1
Title Section 2
Title
$100 Section 3
Title
MARKET
OPPORTUNITY
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CONSECTETUER ADIPISCING ELIT imperdiet enim. Fusce est. Vivamus a tellus.

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Section 1 Title
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sed pulvinar ultricies, purus lectus malesuada libero, sit amet
commodo magna eros quis urna.
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o Pellentesque habitant morbi tristique senectus et netus et
malesuada fames ac turpis egestas. Proin pharetra nonummy
pede. Mauris et orci.
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COMPETITION SLIDE
LOREM IPSUM DOLOR SIT AMET, CONSECTETUER
ADIPISCING ELIT. MAECENAS PORTTITOR CONGUE
MASSA. FUSCE POSUERE, MAGNA SED PULVINAR
Section 2 Title
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eros quis urna.
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Mauris et orci.
MM.DD.20XX
COMPETITION
More Convenient

Competitor 1
Logo
Competitor 2 Competitor 4
Logo Logo

More Expensive Less Expensive

Competitor 3
Competitor 5
Logo
Logo Competitor 6
Logo

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GROWTH 3
STRATEGY 2 Section 3 Title

LOREM IPSUM DOLOR

SIT AMET,
1 Section 2 Title
Section 2 Subtitle
Section 3 Subtitle
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 TRACTION

Key Metrics Revenue by Year

$50,000
CLIENTS ORDERS GROSS REVENUE NET REVENUE

20XX 10 1100 $10,000 $7,000 $40,000

20XX 20 200 $20,000 $16,000 $30,000

20XX 30 300 $30,000 $25,000

$20,000
20XX 40 400 $40,000 $30,000
$10,000
20XX 50 500 $50,000 $40,000
$0
20XX 20XX 20XX 20XX 20XX

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 20XX TIMELINE
Point 1 Title
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consectetuer adipiscing elit. Maecenas
porttitor congue massa. Fusce posuere
LOREM IPSUM DOLOR
SIT AMET,

20XX
Point 2 Title CONSECTETUER
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consectetuer adipiscing elit. Maecenas MAECENAS
porttitor congue massa. Fusce posuere
PORTTITOR

20XX
Point 3 Title
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porttitor congue massa. Fusce posuere

20XX
Point 4 Title
Lorem ipsum dolor sit amet,
consectetuer adipiscing elit. Maecenas
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porttitor congue massa. Fusce posuere MM.DD.20XX
 20XX 20XX 20XX

Users 50,000 400,000 1,600,000

Jobs 500,000 4,000,000 16,000,000
Average price per job 75 80 90
COMPANY REVENUE @15% 5,625,000 48,000,000 216,000,000
- Cost of Revenue 0 0 0
Gross Profit 5,625,000 48,000,000 216,000,000
FINANCIALS OPEX

- Sales & Marketing 5,062,500 38,400,000 151,200,000 70%

- Customer Service 1,687,500 9,600,000 21,600,000 10%
LOREM IPSUM DOLOR SIT AMET,
CONSECTETUER ADIPISCING - Product Development 562,500 2,400,000 10,800,000 5%
ELIT. MAECENAS PORTTITOR - Misc. 281,250 2,400,000 4,320,000 2%
TOTAL OPEX 7,596,750 52,800,000 187,920,000
EBIT -1,968,750 -4,800,000 28,080,000 13%

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OUR
TEAM
LOREM IPSUM
DOLOR SIT AMET, Angelica Ian Jens
CONSECTETUER ADIPISCING Astrom Hansson Martensson
ELIT. MAECENAS PORTTITOR Team Member Title Team Member Title Team Member Title
Lorem ipsum dolor sit Lorem ipsum dolor sit Lorem ipsum dolor sit
amet, consectetuer amet, consectetuer amet, consectetuer
adipiscing elit. Maecenas adipiscing elit. Maecenas adipiscing elit. Maecenas
porttitor congue massa. porttitor congue massa. porttitor congue massa.
Fusce posuere, magna sed Fusce posuere, magna sed Fusce posuere, magna sed
pulvinar ultricies pulvinar ultricies pulvinar ultricies

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 OUR TEAM SLIDE
LOREM IPSUM DOLOR SIT AMET, CONSECTETUER ADIPISCING
ELIT. MAECENAS PORTTITOR

Angelica Astrom Ian Hansson Jens Martensson

Team Member Title Team Member Title Team Member Title

Angelica Astrom Ian Hansson Jens Martensson

Team Member Title Team Member Title Team Member Title

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FUNDING
LOREM IPSUM DOLOR SIT AMET,
CONSECTETUER ADIPISCING ELIT.
MAECENAS PORTTITOR

$1,500,000 $1,500,000 $1,500,000

Category Title Category Title Category Title

$1,500,000 $2,500,000 $1,500,000

Category Title Category Title Category Title

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 SUMMARY
LOREM IPSUM DOLOR SIT AMET,
CONSECTETUER ADIPISCING ELIT
o Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
Maecenas porttitor congue massa. Fusce posuere,
magna sed pulvinar ultricies, purus lectus malesuada
libero, sit amet commodo magna eros quis urna.
o Nunc viverra imperdiet enim. Fusce est. Vivamus a tellus.
o Pellentesque habitant morbi tristique senectus et netus
et malesuada fames ac turpis egestas. Proin pharetra
nonummy pede. Mauris et orci.

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THANK YOU!
August Bergqvist
Phone:
678-555-0134
Email:
bergqvist@treyresearch.com
Website:
http://www.treyresearch.net/
 APPENDIX

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pulvinar ultricies, purus lectus
malesuada libero, sit amet
commodo magna eros quis urna.
Nunc viverra imperdiet enim.
Fusce est. Vivamus a tellus.
Person 1
Name
Customer Title
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Maecenas porttitor congue massa.
Fusce posuere, magna sed
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Person 2
Name
Customer Title
TESTIMONIALS
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Person 3
Name
Customer Title
MM.DD.20XX

CASE STUDY
LOREM IPSUM DOLOR SIT AMET,
CONSECTETUER ADIPISCING ELIT.
MAECENAS PORTTITOR CONGUE MASSA.
FUSCE POSUERE, MAGNA SED PULVINAR
ULTRICIES, PURUS LECTUS MALESUADA
LIBERO
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Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas porttitor
congue massa. Fusce posuere, magna sed pulvinar ultricies, purus lectus
malesuada libero, sit amet commodo magna eros quis urna. Nunc viverra
imperdiet enim. Fusce est. Vivamus a tellus. Pellentesque habitant morbi tristique
senectus et netus et malesuada fames ac turpis egestas. Proin pharetra nonummy
pede. Mauris et orci. Lorem ipsum dolor sit amet, consectetuer adipiscing elit.
Maecenas porttitor congue massa. Fusce posuere, magna sed pulvinar ultricies,
purus lectus malesuada libero, sit amet commodo magna eros quis urna. Nunc
viverra imperdiet enim. Fusce est. Vivamus a tellus. Pellentesque habitant morbi
tristique senectus et netus et malesuada fames ac turpis egestas. Proin pharetra
nonummy pede. Mauris et orci.
o Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas porttitor
congue massa. Fusce posuere, magna sed pulvinar ultricies, purus lectus
malesuada libero, sit amet commodo magna eros quis urna.
o Nunc viverra imperdiet enim. Fusce est. Vivamus a tellus.
o Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac
turpis egestas. Proin pharetra nonummy pede. Mauris et orci.
MM.DD.20XX
 MOBILE VERSION
LOREM IPSUM DOLOR SIT AMET, CONSECTETUER
ADIPISCING ELIT. MAECENAS PORTTITOR CONGUE MASSA.
FUSCE POSUERE, MAGNA SED PULVINAR ULTRICIES, PURUS
LECTUS MALESUADA LIBERO
o Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Maecenas
porttitor congue massa. Fusce posuere, magna sed pulvinar ultricies,
purus lectus malesuada libero, sit amet commodo magna eros quis
urna.

o Nunc viverra imperdiet enim. Fusce est. Vivamus a tellus.

o Pellentesque habitant morbi tristique senectus et netus et malesuada

fames ac turpis egestas. Proin pharetra nonummy pede. Mauris et orci.

27 ADD A FOOTER MM.DD.20XX

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