Topic Modeling on

BRIMO APP User

ReviewS on play/app
store
Tsaqif Alfatan Nugraha - 1906337583
Proposal Proyek Akhir
ANMEDSOS
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1.
INTRODUCTION
Let’s start with the first set of slides
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Research Background

Increasing users : 56.9% (YoY)

Increasing Number of Transactions
: 107.48 % (YoY)
Increasing Trx Vol. : 38.42% (YoY)
User reviews on Playstore and Appstore
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A customer-centric product development is based

on the customer’s perspective on our product
(Larson, 2004)

Customers review can be used for product

innovation as customer-centric approach (Alan,
2018)
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2.
Literature Review
“Start where you are. Use what you have. Do what you can.”
Arthur Ashe
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Past Literature Related to Proposed

Research
Krilenko (2020) Irawan (2020) Riefvan(2018)
Melakukan topic Menggunakan topic Analisa sentimen dan
modeling dari ulasan modeling dalam topic modeling dari
turis pada travel menyusun reviews aplikasi OTA
reviews platform perencanaan produk di Indonesia
seperti TripAdvisor. restoran cepat saji
Membandingkan hasil menggunakan data
topic modeling dengan dari twitter.
teori terkait traveling
behaviour.
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Proposed Research

➢ Melakukan topic modeling dari data ulasan

pengguna pada playstore (Riefvan, 2018)
➢ Menggunakan representasi tf-idf dalam
melakukan topic modeling (Riefvan, 2018)
➢ Menggunakan metode latent dirichlet approach
(Krilenko,2020;Irawan,2020)
➢ Menggunakan hasil topic modeling untuk
product development (Riefvan, 2018; Irawan,
2020)
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Research Framework

User Reviews of Application

Playstore Topic Modeling Product Development

Appstore
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Research Question
➢ What can be improved or must be maintained
from Brimo Application based on topic
modeling from user reviews?
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Methodology
“Anyone who has never made a mistake has never tried anything new.”
Albert Einstein
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Methodology

Preprocessing:
Feature
Text Acquiring: Stemming, Stopword,
Representation :
Playstore & Appstore Normalization,
Tf-idf
tokenization.

Topic Modeling
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Thanks!
Any questions?