Clinical & Business

Intelligence

BUSINESS INTELLIGENCE IS COMPETITIVE ADVANTAGE

CASE STUDY - 2

GROUP - II
INTRODUCTI
ON TO
BUSINESS
BUSINESS BUSINESS THERE ARE FIVE THE CORE CAPABILITIES
INTELLIGENCE IS A INTELLIGENCE IS A TENANTS OF BUSINESS OF BUSINESS
TECHNOLOGY DRIVEN COMBINATION OF INTELLIGENCE : INTELLIGENCE CONSIST
PROCESS THAT USES BUSINESS ANALYTICS, SPONSORSHIP & OF DATA STORAGE

INTELLIGENC RAW DATA FROM

DIFFERENT SOURCES TO
CREATE ACCURATE
DATA MINING, DATA
VISUALIZATION, DATA
TOOLS AND
LEADERSHIP,
TECHNOLOGY &
ARCHITECTURE, DATA
( DATA WAREHOUSING,
AD-HOC ANALYSIS, DATA
QUALITY, DATA

E.
INFORMATION FOR INFRASTRUCTURE TO QUALITY, VALUE AND MINING),
CRITICAL DECISION MAKE MORE DATA CULTURAL CHANGE. INFORMATION
MAKING. DRIVEN DECISIONS. DELIVERY( DASHBOARD
S, COLLABORATION,
MANAGED REPORTING,
VISUALIZATION) ,
QUERY, REPORTING
AND ANALYSIS ( OLAP
ANALYSIS,
PRODUCTION,
REPORTING, AD-HOC
ANALYSIS)
 Better decision making.

Improved operational efficiency.

Reduce cost.

Increase revenues.
ADVANTAGES/IMP Faster reporting, analysis and planning.
ACT OF BUSINESS Predicting the future.
INTELLIGENCE Improved customer satisfaction.

Competitive advantages.

Provides meaningful and actionable knowledge concerning golden opportunities.

Advocates for value, collaboration and accountability.

 The cost of deploying Business Intelligence in small and medium sized enterprises
(SMEs) is too expensive.

Lack of company wide adoption – it’s essential to gain buy-in from all stakeholders( IT,
finance, sales, marketing and operations).

Analyzing data from different sources – data is spread across variety of different
CHANLLENGES/BARRI systems and software.

ERS OF Businesses aren’t measuring the right indicator- it is important that organizations use
IMPLEMENTING wide range of appropriate key performance indicators to measure progress and
performance.
BUSINESS
INTELLIGENCE . Important data are buried deep into systems, applications, platforms which gets lost or
missed.

Sluggish query and database performance- slow database performance leads to

security issues, reports lag and poor inter-departmental communication.

Providing true-self service analytics- BI data solutions are difficult to navigate and only
assessable to those with advanced technical knowledge. Advancement in interactive BI
dashboard tools improves engagement.
DATA QUALITY

5
 IN ORDER TO ACHIEVE THE QUALITY OF HEALTHCARE
CONSISTENT AND RELIABLE DATA, DATA IMPACTS EVERY DECISION
BUSINESSES MUST CONSTANTLY MADE ALONG THE PATIENT CARE

IMPORTANC
MANAGE DATA QUALITY SO THAT CONTINUUM.
THEY BUILD TRUST AND ENABLE
QUICKER, MORE
KNOWLEDGEABLE DECISIONS.

E OF DATA
QUALITY

QUALITY RUNS THROUGH THE

HEALTH INFORMATION
MANAGEMENT (HIM)
INFORMATION LIFECYCLE OF
CAPTURING, PROCESSING,
STORING, AND DISPOSING OF
PATIENT INFORMATION.

6
 Demand Data Slicing: Demand on the organization is the
key driver for virtually every other activity in the
enterprise. Demand data is essential in any economy, and is
useful up and down and across the organization.
CLINICAL & Patient Registries: Processes such as chronic care
BUSINESS management, disease management programs, case
management, quality measurement and patient volume
INTELLIGE analysis are but a few potential uses.

NCE Profitability Leakage Analysis: It helps us to find and clean

up leakage because it lends itself to looking at the problem
APPLICATIO with a wide range of data and from a wide range of
perspectives.
NS Process Improvement Wins:  Continuous improvement of
the processes occurring in your clinical and administrative
settings is essential to survival and success in the
healthcare industry, 
7
 Cost and Waste Reduction Analysis: Using historical data
from clinic management and accounting systems on cycle
times, labor utilization, supplies utilization, procedures
employed and medications prescribed, as well as their

CLINICAL &
respective costs.

BUSINESS
INTELLIGE Quality and Performance Analysis: Quality recognition
programs and P4P (pay for performance) contracts have

NCE
become the norm for influencing quality improvements
for healthcare providers. 

APPLICATIO
N Reusable Compliance Information: Voluntary compliance
from quality standards organizations such as the Joint
Commission, NCQA, Bridges to Excellence, Leapfrog, etc.
And there is semi-voluntary compliance from
organizations that pay for healthcare services such as
CMS, health plans and self-insured employers. 

8
 PLANNING ANALYSIS & DESIGN
REQUIREMENT
ETL Model
Establishment

IMPLEMENTATION TESTING AND DATA MAINTENANCE

INTEGRATION
 • Designing an efficient, robust and evolvable ETL
• Understanding the requirement (Value)
• Defining the Source and Target

Key Points To • Consulting the different departments

• Technical Architecture
be considered in • Budget Analysis

ETL execution • Developing the customized ETL

• Executing at phase level
• Maintaining
• Disaster Management
Generic Model of
ETL
 ETL Model
12

Mapping UML (Unified

expressions & Conceptual
Modeling
Mapping
guidelines Language)
Conceptual Mapping in ETL Model
Data integration in
BI applications
Real time data Real time reports
price data Dashboards
fundamental data Data visualization
external data sources Alerts and signals
Data loading validation Profit
cleaning and aggregation Capital exposure etc..

Automated trading software

Machine learning and optimization
Data ware house
Data marts
Data Integration in BI Applications
 Predict Convert Empower Navigate
Intelligent Version of Data Integration

Analytic Patients Advanced Regional Influence Strategy

Models Layer Behavior & Propensity Personalization Trends Responses

Insights Hospital Episodic Rx Regimen

Enterprise Layer Encounters Variance & Trends & Gaps
Data Model Call Center Marketing
Encounters Campaigns Eligibility
Data Access Lists Lists
Layer
Medical
Rx Claims Lab Claims Patients Prospects
Claims

Data Movement ETL

Hospital Member
Data
Experian Claims Eligibility
Disease &
Wellness Data Sources Instruments Clickstream
Social
Media
Mobile Call
Center

16
 Analysis Tools SoBI Web UI 3rd Party Business Applications & Services Common Services
SoBI Web Parts Viewers Scorecard Admin UI Other Corporate
Presentation OLAP
Manager
Reporting Apps & Svcs
SQL Reporting

Delivery Data Access Service Access

Data Services Business Services

Notification Rules Metadata
Metrics & KPIs Engine Engine
Service Personalisation
Layer SQL Server
Analysis Services

User Authentication & Authorisation

Data Warehouse
Seer Data

Audit & Logging

Warehouse

Management
SQL Server

Security
Relational Data Import & Transform
Data Event Handler Scheduler
Integration
Staging DB Metadata

Logical Architecture Service Facades Services

Common
Data Sources Reference Data
& Services Source Systems Source Systems Source Data Excel / Service
Systems Unstructured / - Data Mapping
- Web Part
Manual Sources - Admin UI
 Actionable insights
Identifying key factors
Data driven predictions
Data warehouse
Successful Develop logical architectural models
BI Self service analysis
Dashboards
Data warehouse
Reports
Successful Implementation of BI
Reports

Dashboards

Data warehouse

Self service analysis

Identifying key factors

Logical architectural models

 To overcome the facing challenges
in healthcare, hospitals and
providers are finding ways to
Patient Safety Operational and cost efficiency
improve processes, which
decrease the budget and improve
quality of care.

Implementation of predictive
Patient experience and analytics will help to expand

Clinical BI used
Improving clinical outcomes
satisfaction access to information from
various data resources.

in Predictive Providers systems Payer systems Lab systems

Analysis
Patient information.
 SECURITY AND EXTRACTING FUTURE PREDICTION
ARCHITECTURE INFORMATION FROM
EXISTING DATA

Predictive
analytics
capabilities DECISION-MAKING CLOUD BI DATA PROCESSING

SCALABILITY PLATFORM ANALYTICS TOOL

Future trends of Clinical BI

Real-time analytics Data storytelling Data discovery tool Mobile Health

To provide total
Protecting health
cost care Increase the value-
Secured Cloud BI information and
management by based care
data security
payers

Data quality
Internet of things Data-driven culture
management
 Learned In depth knowledge on
the ETL process.

Key Learned about the

implementation and purpose of
Takeaways Clinical BI.

Practiced on the Excel

Dashboards.
Any
Questions
Thank You