EFFECTIVE

COMMUNICATION SKILLS

AHMED ABDULLAHI
 LEARNING OBJECTIVES

At the end of the session, participants will be able to:

define the concept of communication
state communication objectives
identify elements of communication
list communication types and skills
discuss barriers to effective communiction
 1.0 INTRODUCTION

Communication is an essential requirement for

performance and success
It is a social and integrative process
No group activity can take place without
communication
 Intro…

Employees at all levels require communication skills

to:
- perform their duties
- relate with subordinates, peers, supervisors,
customers and members of the public
As we move up in our organisations and in the social
ladder, the need to acquire skills in communication
and to communicate effectively become more
compelling
 2.0 CONCEPT OF COMMUNICATION

communication is defined as:

-the flow of information from a source to the receiver
-a relationship, an interaction; the impacting, sharing
and exchange of ideas, knowledge, skills etc
- the means by which people are linked together in an
organisation or social group to achieve a common
purpose
- The passing of information or ideas with a view to
inform, affect or influence behaviour to cause
specific actions to be taken and t o achieve desired
objectives
-
 3.0 COMMUNICATION OBJECTIVES

Effective communication is required, among other

things, to:
Inform, educate, create awareness, sustain interest
and direct action
Develop a caring, supportive and healthy work
environment and to resolve conflict
 Communication obj….

Create shared values, influence behaviour, change

attitude, work methods and practices
Build effective teams for improved performance
Create effective interaction and human relations and
social organisation
Lead, motivate and reward for higher level of
commitment and performance
Set standards, evaluate, report, give feedback and
enhance performance
Build partnership, goodwill and customer loyalty
• For individuals, communication is an effective tool
- for leadership,
- for giving direction
- for job instructions
- for coordination
- for persuasion
- for feedback
- for results
 4.0 ELEMENTS OF COMMUNICATION

Source
Message
Receiver
Channel
Feedback
Noise
 5.0 COMMUNICATION TYPES AND SKILLS

Communication can be:

-oral /verbal
-written
-non-verbal
Communication takes a variety of forms such as:
- relationship, interaction, interpersonal relations
- Sharing of ideas
- Giving job instruction
- Presentation
- Report writing
• Memorandum, letter writing
• Conduct of meeting, minute writing
• Negotiations
• Persuasion
• Attitude change
• Team building
• Managing and resolving conflict
• Problem solving
 6.0 BARRIERS TO COMMUNICATION

Individual differences
Differences in values
Use of wrong or long chains
Pressure and poor climate in organisations
Faulty use of words and language
• Too much information at the same time
• Giving too little information
• Poor listening
• Lack of feedback
• Faulty assumptions, biases, streotypes
• Source of credibility
• Memory loss (forgetfulness)
• Inconsistencies in policies
 7.0 RECOMMENDATIONS FOR EFFECTIVE
COMMUNICATION

1. Relationships
2. Positive attitude
3. Competencies
4. Personal integrity
5. Commitment to communicate
6. Good listening
7. feedback
8. Empathy
9. Self-knowledge
10. Commitment to investigate
11. Use of appropriate channel
 CONCLUSION

Communication is an important social skills.

Effective communication goes almost unnoticed
Ineffective communication is not easily hidden
because of the dire consequences which often follow
it
Society is faced with alarming incidents of
communication breakdown
• As a social process, communication is affected by an
array of personal, organisational and social factors
• The effective organisation is characterised by helping
and supportive relationships, a warm and friendly
climate
• Communication can be used to improve
organisational climate, reduce tension and conflict
 Thank you
Questions??
Comments??