By-

Dreamsite

Creations
 what is digital marketing?

 Digital Marketing is the utilization of the internet, cell phone, web-based media and other medium to
reach customers.
 Some Digital Marketing Experts believes that Digital Marketing is a new way of approaching
Customers.
 Digital Marketing is a broad field , including attracting customers via emails, content marketing ,
search platform, social media, and more.
Digital marketing vs traditional
marketing
 Digital Marketing is marketing strategy which use digital channel like email, social media ,
etc for communicating with audience.
 Traditional Marketing is a marketing strategy which includes traditional channels like
newspaper, magazines , billboard , etc for communicating with audience.

 Both Digital Marketing And Traditional Marketing Play important role in Marketing, both
methods are important at their place. Being living in digital era we use digital method for
reaching our audience but there are some who use traditional way also.
7 p’s in digital marketing
Marketing channels
Objectives of digital markketing
Search Engine Optimization

 SEO (Search Engine Optimization) is a act of expanding

the amount and nature of traffic to your website through
organic search result.
 2 types of Search Engine Result(SEO
• On-Page Search Engine Optimization(SEO)
• Off-Page Search Engine Optimization(SEO)
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