Chapter 6

Entrepreneurship and
Business Planning

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Learning Objectives

Risks Creating

Entrepreneurship &
Business
Business Plan Planning Enter Market

Competing
Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
The Key Decisions in Running a
Planning
Business

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
New Business - Resources

Creating
Enter Market
Competing
Business Plan SBA
Risks

Yahoo !

Portion of Graphic
American Express
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Entrepreneurship

Creating - Profit Potential - Loss Potential

Enter Market
Competing
- Your Own Boss - Accountability
Business Plan
Risks
- Direct Rewards - Failure Possibility

Advantages Disadvantages
Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Demand

Creating
Enter Market
Competing
Product Markets
Business Plan
Risks Change

Flexibility

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Competition

Creating
Enter Market
Competing
Business Plan
Risks

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Segments

Creating
Enter Market
Competing
Business Plan
Risks

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Labor & Regulations

Creating
Enter Market
Competing
Business Plan Labor Costs
Risks
Unions

Regulations
Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Competitive Advantage

Creating
Enter Market
Competing
Business Plan
Risks

Portion of Graphic
Efficiency
from pg 192
will go here Higher Quality

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Internet and Advantage

Creating
Enter Market
Competing Website
Business Plan
Risks
Advertising

Sales

Portion of Graphic Expenses

from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Business Plan

Creating
Enter Market
Competing
Business Plan
Risks

1.Environments
2.Management
Portion of Graphic
from pg 192 3.Marketing
will go here 4.Financial

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Assess the Environment

Creating
Enter Market
Competing
Business Plan
Economic
Risks

Industry

Global
Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Management Plan

Creating
Enter Market
Competing
Business Plan PRES
Organization
Risks MGR

SALES
Production
SALES

SALES H.R.
Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Marketing Plan

Creating
Enter Market Target Market
Competing
Business Plan
Risks
Product

Pricing

Distribution
Portion of Graphic
from pg 192
will go here
Promotion

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Financial Plan

Creating
Enter Market
Competing
Business Plan
Risks
Financing

Feasibility

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Business Plan Decisions

Creating
Enter Market
Competing
Business Plan
Risks

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Business Risks

Creating
Enter Market
Competing
Business Plan
Risks

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.

Entrepreneurship
and Business
Planning
Business Insurance

Creating
Enter Market
Competing
Business Plan
Risks
Insert Exhibit 6.7 from page 221

Portion of Graphic
from pg 192
will go here

Copyright © 2007 South-Western. All rights reserved.